|
|
Proposal of Marketing Communication Mix of a Company
Třísková, Veronika ; Sperková, Romana (referee) ; Kaňovská, Lucie (advisor)
The thesis is focused on the draft of communication mix for existing joinery. Joinery Michal Večeřa is a company that specializes in tailor-made furniture production. The diploma thesis consists of theoretical, analytical and proposal part. The theoretical part of the thesis contains basic knowledge of literature. In the analytical part there is an analysis of the current state of the company and a questionnaire survey. In the design part there are the own proposals of the communication mix of the joinery.
|
|
|
Opinion and Knowledge Regarding Prevention of Acne Vulgaris among Pupils of Secondary School
Třísková, Veronika ; Hlaváčová, Lucie (advisor) ; Ehler, Edvard (referee)
The diploma thesis is split into a theoretical and a practical part. In the theoretical part, the thesis focuses on basic information about the skin disaese acne. This part includes general knowledge about the skin and skin care, information specifically about acne vulgaris, factors of acne, acne treatment, natural cosmetics and also includes a chapter on the perception of acne in girls and boys in secondary schools. The theoretical section also provides advice on the prevention of the subsequent treatment of acne skin disease. One of the purposes of this thesis is to highlight the issue of acne in adolescents in secondary schools, to familiarize the reader with this common disease, and to provide treatment alternatives as well as prevention. The main objective of the research part is to analyze the awareness of acne among high school students. The practical part of the thesis examines the current information that high school students have about acne, further examines the psychological impact of the disease, and finds out if specifically high school students in the city of Pilsen would be interested in learning about the skin disease acne in schools. This part was prepared by means of a questionnaire survey, which, after its evaluation, shows that out of 84 secondary school respondents, acne has a...
|
|
|
Opinion and Knowledge Regarding Prevention of Acne Vulgaris among Girls of Secondary School
Třísková, Veronika ; Hlaváčová, Lucie (advisor) ; Ehler, Edvard (referee)
The diploma thesis is divided into theoretical and practical parts. In the theoretical part, the thesis deals with basic information about the skin disease acne. This part includes general knowledge about the skin and the skin care, as well as information specifically about acne vulgaris, factors of acne treatment, natural cosmetics and obviously to find out what is actually a perception of the girls in secondary school about acne. The theoretical part also provides advice on the prevention of the disease as well as on the subsequent treatment of acne skin disease.The aim of this is to highlight the issue of acne in secondary schools, to familiarize the reader with this common acne disease and to provide treatment alternatives as well as prevention. The main objective of the research part was to find out what information girls in secondary schools have about acne. The practical part od the diploma thesis deals with the current prevalence of acne in girls in secondary schools, specifically in the city of Pilsen. This part was processed by a questionnaire survey, which after its evaluation shows that out of 94 secondary school respondents, 89 girls in secondary school suffer from acne. Furthermore, the questionnaire showed that 72 respondents thought that acne is an infectious disease. In the...
|
|
| |
|
| |
|
|
Proposal of Marketing Communication Mix of a Company
Třísková, Veronika ; Sperková, Romana (referee) ; Kaňovská, Lucie (advisor)
The thesis is focused on the draft of communication mix for existing joinery. Joinery Michal Večeřa is a company that specializes in tailor-made furniture production. The diploma thesis consists of theoretical, analytical and proposal part. The theoretical part of the thesis contains basic knowledge of literature. In the analytical part there is an analysis of the current state of the company and a questionnaire survey. In the design part there are the own proposals of the communication mix of the joinery.
|
|
| |
guest ::
