Original title: Návrh marketingové strategie společnosti Monekon spol. s r.o.
Translated title: Marketing Strategy Proposal for the Company Monekon spol. s r.o.
Authors: Bartošová, Zdeňka ; Janda, Jiří (referee) ; Kaňovská, Lucie (advisor)
Document type: Bachelor's theses
Year: 2007
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: competitiveness.; Marketing; strategy; konkurenceschopnost.; Marketing; strategie

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/27723

Permalink: http://www.nusl.cz/ntk/nusl-560704


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses
 Record created 2024-04-02, last modified 2024-04-03


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