Original title: Veřejná diplomacie a nation branding Českého centra v New Yorku
Translated title: A case study on public diplomacy and nation branding - the Czech center in New York City
Authors: Richter, Daniel ; Klabíková Rábová, Tereza (advisor) ; Shavit, Anna (referee)
Document type: Bachelor's theses
Year: 2022
Language: cze
Abstract: [cze] [eng]

Keywords: Communication; Czech centers; marketing; nation branding; PR; public diplomacy; Komunikace; marketing; nation branding; PR; veřejná diplomacie; Česká centra

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/176427

Permalink: http://www.nusl.cz/ntk/nusl-509556


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2022-10-09, last modified 2023-12-24


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