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> Marketing a image školy
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Original title:
Marketing a image školy
Translated title:
Marketing and School Image
Authors:
Hegyiová, Eva
;
Liška, Roman
(advisor) ;
Paulovčáková, Lucie
(referee)
Document type:
Bachelor's theses
Year:
2021
Language:
cze
Keywords:
culture of school
;
image of school
;
Promotion
;
public relations
;
relationships with public
;
semantic differential
;
the map of school
;
image školy
;
kultura školy
;
mapa školy
;
Marketingová komunikace
;
public relations
;
sémantický diferenciál
;
vztahy s veřejností
Institution:
Charles University Faculties (theses) (
web
)
Document availability information:
Available in the Charles University Digital Repository.
Original record:
http://hdl.handle.net/20.500.11956/147795
Permalink:
http://www.nusl.cz/ntk/nusl-452559
The record appears in these collections:
Universities and colleges
>
Public universities
>
Charles University
>
Charles University Faculties (theses)
Academic theses (ETDs)
>
Bachelor's theses
Record created 2021-10-10, last modified 2023-12-17
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