Original title: Marketingová a komunikační strategie pro portfolio značek piva Pivovary Staropramen v letech 2018-2019
Translated title: Marketing and Communication strategy for Pivovary Staropramen beer brands portfolio over the years 2018-2019
Authors: Beitl, Martin ; Klabíková Rábová, Tereza (advisor) ; Koblovský, Petr (referee)
Document type: Bachelor's theses
Year: 2021
Language: cze
Abstract: [cze] [eng]


Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/150606

Permalink: http://www.nusl.cz/ntk/nusl-451297


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2021-10-10, last modified 2023-12-24


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