Original title: "E-" a "Smart-": Diskurz nových technologií
Translated title: E- and Smart-: Discourse of Selling, Promoting and Advertising Technology
Authors: Tichý, Martin ; Šťastná, Dagmar (referee) ; Kotásek, Miroslav (advisor)
Document type: Bachelor's theses
Year: 2021
Language: eng
Publisher: Vysoké učení technické v Brně. Fakulta elektrotechniky a komunikačních technologií
Abstract: [eng] [cze]

Keywords: Aliterace; Anglicismy; Jazyk; Lingvistika; Marketing; Metafora; Produkt; Prohlášení; Reklama; Synestezie; Technologie; Advertisement; Alliteration; Anglicism; Language; Linguistics; Marketing; Metaphor; Product; Statement; Synesthesia; Technology

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/198134

Permalink: http://www.nusl.cz/ntk/nusl-443549


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses
 Record created 2021-06-27, last modified 2022-09-04


No fulltext
  • Export as DC, NUŠL, RIS
  • Share