Original title: Rozvoj obchodních aktivit společnosti na zahraničním trhu
Translated title: Development of Company´s Business Activities on a Foreign Market
Authors: Poláčková, Kateřina ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
Document type: Master’s theses
Year: 2021
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: B2B; development of business activities; Foreign market; internal and external analysis; marketing mix; SWOT analysis.; B2B; marketingový mix; rozvoj obchodních aktivit; SWOT analýza.; vnitřní a vnější analýza; Zahraniční trh

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/197716

Permalink: http://www.nusl.cz/ntk/nusl-443133


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2021-06-27, last modified 2022-03-04


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