Original title: Spokojenost zákazníků
Translated title: Customer Satisfaction
Authors: Němec, Filip ; Sehnal, Stanislav (referee) ; Schüller, David (advisor)
Document type: Master’s theses
Year: 2018
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: customer behavior; customer satisfaction; marketing of services; marketing Research; questionnaire; chování zákazníka; dotazník; marketing služeb; marketingový výzkum; spokojenost zákazníka

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/81287

Permalink: http://www.nusl.cz/ntk/nusl-377403


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2018-06-19, last modified 2022-09-04


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