Original title:
My, vzhůru, k sobě blíž!: Participativní manipulace spotřebitele v kontextu reklamy
Translated title:
Us, Up, Closer!: Participative Manipulation of the Consumer in Advertising
Authors:
Zavoral, David ; Hájek, Václav (advisor) ; Fiala, Jakub (referee) Document type: Bachelor's theses
Year:
2016
Language:
cze
Institution: Charles University Faculties (theses)
(web)
Document availability information: Available in the Charles University Digital Repository. Original record: http://hdl.handle.net/20.500.11956/83269