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> Marketingové řízení ZUŠ - klíč ke strategickému rozvoji školy
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Original title:
Marketingové řízení ZUŠ - klíč ke strategickému rozvoji školy
Translated title:
Marketing Management Primary Art School - the key to the strategic development of the school
Authors:
Havlíčková, Barbora
;
Trunda, Jiří
(advisor) ;
Lisnerová, Romana
(referee)
Document type:
Bachelor's theses
Year:
2015
Language:
cze
Keywords:
Marketing
;
marketing management
;
promotion
;
strategy development
;
the basic school of arts
;
Marketing
;
marketingové řízení
;
marketingový mix
;
propagace
;
strategický rozvoj,základní umělecká škola
Institution:
Charles University Faculties (theses) (
web
)
Document availability information:
Available in the Charles University Digital Repository.
Original record:
http://hdl.handle.net/20.500.11956/72626
Permalink:
http://www.nusl.cz/ntk/nusl-341744
The record appears in these collections:
Universities and colleges
>
Public universities
>
Charles University
>
Charles University Faculties (theses)
Academic theses (ETDs)
>
Bachelor's theses
Record created 2017-06-19, last modified 2022-03-04
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