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Original title:
Sociální aspekty virálního marketingu
Translated title:
Social Aspects of Viral Marketing
Authors:
Šafránek, Michal
;
Müller, Karel
(advisor) ;
Janeček, Petr
(referee)
Document type:
Bachelor's theses
Year:
2012
Language:
cze
Keywords:
advertisment
;
marketing
;
networks
;
symbolic power
;
virtuality
;
marketing
;
reklama
;
symbolická moc
;
sítě
;
virtualita
Institution:
Charles University Faculties (theses) (
web
)
Document availability information:
Available in the Charles University Digital Repository.
Original record:
http://hdl.handle.net/20.500.11956/45231
Permalink:
http://www.nusl.cz/ntk/nusl-309521
The record appears in these collections:
Universities and colleges
>
Public universities
>
Charles University
>
Charles University Faculties (theses)
Academic theses (ETDs)
>
Bachelor's theses
Record created 2017-05-09, last modified 2022-03-04
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