Original title: Zkvalitnění služeb Hotelu Centro spojené s přechodem na vyšší stupeň hotelové klasifikace
Translated title: The Service Improvement of Hotel Centro Associated with Changeover to a Higher Hotel Classification Degree
Authors: Vaculíková, Michaela ; Chalupa, Aleš (referee) ; Chalupský, Vladimír (advisor)
Document type: Master’s theses
Year: 2011
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: customer´s satisfaction; Hotel marketing; marketing research; standard hotel classification; jednotná hotelová klasifikace; Marketing hotelu; marketingový výzkum; spokojenost zákazníka

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/17730

Permalink: http://www.nusl.cz/ntk/nusl-223034


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2016-06-03, last modified 2022-09-04


No fulltext
  • Export as DC, NUŠL, RIS
  • Share