Original title: Analýza vnímania reklamy u VŠ študentov
Translated title: Analýza vnímania reklamy u VŠ študentov
Authors: Linknerová, Alena ; Skokanová, Dagmar (advisor) ; Štědroň, Bohumír (referee)
Document type: Bachelor's theses
Year: 2010
Language: slo
Publisher: Vysoká škola ekonomická v Praze
Abstract: [slo] [cze] [eng]

Keywords: adveritising; media; students; média; reklama; vysokoškolský studenti

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/22770

Permalink: http://www.nusl.cz/ntk/nusl-18740


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2011-07-01, last modified 2022-03-03


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