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The Development of Local Government in the Municipality of Starý Plzenec
Potůčková, Štěpánka ; Kubálek, Michal (advisor) ; Marek, Marek (referee)
This diploma thesis deals with the development of local government in the Municipality of Starý Plzenec, which is located in the Pilsen Region. The main task of the first part (Theoretical background) is a public administration with a focus on the basic territorial administrative unit. Furthermore, it discusses the municipal election system, pays attention to the communal party spectrum and the phenomenon of independence. It also describes the communal political coalition and the typology of local models of democracy. The second part (Practical part) represents the Municipality of Starý Plzenec, its development and basic demographic data. It analyses the economic activity in the Municipality, the character of the building and its budget. Besides that, it compares the results of local elections since 1994 and deals with the current local politicians, the style of local policy and assigns the Municipality to a model democracy.
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The Development of Local Government in the Municipality of Podlesí
Kolaříková, Martina ; Kubálek, Michal (advisor) ; Marek, Marek (referee)
The thesis deals with the development of local government in the village of Podlesí. The village of Podlesí is situated in the Central Region, approximately two kilometers from the town of Pribram. On December 31, 2015, it had a population of 1 097 inhabitants. The main objektive of this study was to identify factors that influence the character of the local political process in the village of Podlesí. This is a case study that shows the development of the local political process here from 1990 to 2014. Working initially in the theory explains the concepts related to public administration, local authorities, the function of elections and electoral systems, municipal electoral systém and the local political process. The practical part describes the village of Podlesí. This description includes Podlesí´s history, its development of demographic characteristics and social amenities. After that an individual comparison of individual results of municipal elections from 1990 to 2014, personal interviews with local political figures and defined the character of local political processes in the village of Podlesí.
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Cross-cultural differences in an international company
Laznová, Pavla ; Michálek, Pavel (advisor) ; Marek, Marek (referee)
The theoretical part of the Thesis deals with models and patterns that can be found in every culture. It mentions different dividing of culture, perspectives of culture, from what it is being made, what can has influence on it, how it is being developed, what are the differences between cultures, why and what are the specifics of cultural interaction. The practical part consists of company characteristic, where the research had been accomplished, and of the respondent analysis. The research was made through a questionnaire survey. The data were assessed by statistical method, which confirmed or declined the hypotheses. The result was discussed in the summary.
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Risk Management in the Railway Construction Contracts
Hůrka, Tomáš ; Bartoška, Jan (advisor) ; Marek, Marek (referee)
The purpose of this master´s thesis is to perform a risk analysis of a specific rail infrastructure building project. In the first part I described the goal of the thesis and the methods used. In the second part I focused on determining notions related to the rail infrastructure - its historical development until the present. I then described specifics of nowadays railway and the standards it makes use of in today´s construction projects. Next I took a closer look at risk management, defined risks, described today´s guidelines and classified the risks based on standards commonly used at present. In the third and final section of the thesis I applied the risk management process to a selected rail infrastructure project.
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E-learning support for lifelong training
Žažo, David ; Husa, Jiří (advisor) ; Marek, Marek (referee)
The bachelor thesis deals with the process of creating an e-learning course for the personnel operating with the camera system of the municipal police in Chomutov. This course is created on the base of need to introduce the controlling software IndigoVison Control Center to the current employees and also to the new employees. During the course, the participants get familiar with the features, options, and operating principles of the software. At the end of the course, the knowledge gained by completing the course is validated by the final test. The entire course is evaluated, based on test results and interviews with the participants. The theoretical part deals with e-learning, it mentions the advantages and disadvantages as well as the specifics associated with adult education. The practical part is a detailed presentation of the course, which is fully implemented in an environment of MoodleCloud and it is practical result of the thesis.
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Design and implementation of e-learning in the area of interest
Marešová, Nikola ; Husa, Jiří (advisor) ; Marek, Marek (referee)
The bachelor's thesis entitled "Design and implementation of e-learning in the area of interest" deals with buying used cars. The essential part of this work is a creation of e-learning course for buyers and other people interested in this area which aims to improve their knowledge. The participants will get an overview of the most common situations and problems they can meet when buying a used car. The theoretical part presents an overview of the topics of the issue of purchase of used cars. It may serve as a theoretical guidance to the e-course, it brings its content. The topics are based on the analysis of information from printed and electronic sources, supplemented by experiences of the author and experts in the field. The practical part deals with the creation of an e-learning course. It contains an analysis of the needs of buyers, the reasons for the creation of the course and the requirements of it, its objectives, a description of the used authoring tool eXe and graphic creation process from the creation of the course after its publication in steps. All this is complemented by the feedback from six volunteers who have expressed an interest in testing the course and then doing a review. Before the creation of the course it was necessary to analyze the situation and find out why such a course is needed. The acquired knowledge was then processed in the course by the synthesis method. For the evaluation method it was used a short personal interview where the author examined satisfaction with the course, its possible shortcomings and suggestions for improvements or enhancements.
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The Benefits of Green Spaces
Těťálová, Zuzana ; Souček, Josef (advisor) ; Marek, Marek (referee)
This diploma thesis with the theme of The benefits of green spaces deals with the benefits of green space and their value.
The main part of the thesis is a literary review summarizing the theme of the benefits of green space and the methods of their evaluation. The first part of the review focuses mainly on the identification of the functions of green spaces in an urban environment and a closer look at their effects, utility and functioning. In this section the effects of the phenomena that occur in urban environments and which are suppressed thanks to green spaces are also analyzed. The second part of the review is devoted to the importance of evaluating green spaces and their benefits and further to methodologies, which are discussed in detail.
The following section analyzes the evaluation methodologies and their positive and critical points are identified. This section also divides the methodologies according to their relevance in the Czech environment, which is specific and the methodologies developed in the Anglo-Saxon context cannot be applied without modification. This chapter also compares data sources needed to develop a methodology for evaluating the benefits of green spaces.
In the fifth chapter of the thesis, a methodology for calculating the economic value of the benefits of green spaces in the city is created, based on the knowledge gained in the literature review. The methodology combines methods from various sources and adjusts them to the Czech context. It also examines the data sources needed in order to set up the whole balance sheet.
The sixth part deals with the discussion, in which is the summary of the data, which arise from the assembled methodology and compares them with the literature and the application of similar methodologies in other territories.
The conclusion summarizes the information obtained in the research and suggests other possibilities of their future use.
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Evaluation of the effectiveness of online advertising
Auterský, Petr ; Hesová, Ivana (advisor) ; Marek, Marek (referee)
Thesis Evaluation of the effectiveness of online advertising analyzes the possibilities of advertising for businesses on the internet and evaluates the effectiveness of individual campaigns. The theoretical part explores selected advertising strategy systems for their use and application options on selected subjects by selected literature sources mentioned in the work. In the practical part will be created electronic commerce, which will be applied to advertising strategies discussed in the theoretical part. The results are described in detail and selected the ideal online - marketing mix that fit this online store.
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Study of science park localization options in NE part of Kladno
Hanychová, Kateřina ; Peltan, Tomáš (advisor) ; Marek, Marek (referee)
Bachelor thesis is focused on the study possibilities of locating science and technology park in the northeastern part of Kladno. This is a conceptual study to the possibility of finding the ideal location for science and technology park. The work is divided into three basic parts. The introductory part, the literature review is devoted to the issue of brownfields, the importance of innovation in regional development and scientific and technological parks, their division in our country and abroad, and analysis of examples of existing science parks.
Analytical part analyzes the studied area in terms of broader relations, historical development, functional, transport and space utilization. The output of the analytical part is drawing issues and values. Forms part of the work is focused on the three main variants of concepts solutions that differ from each proposed feature parks and its location in the investigated area.
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Service Quality
Konrádová, Michaela ; Kala, Štěpán (advisor) ; Marek, Marek (referee)
The aim of this thesis is based on conducted analyses and exploration to evaluate the quality of service of selected company ŠKODA AUTO followed by a drafting solution that will improve the quality of services.
In the theoretical part are defined basic terms of marketing, marketing services, quality of services and marketing research.
The practical part is started by a short description of the company, its history and current activities. Analysis and exploration are performed in Prague`s sales network of ŠKODA AUTO by using methods of Mystery Activity.
At the conclusion of the evaluation of research are identified weaknesses of ŠKODA AUTO and proposed measures to eliminate these deficiencies and thereby increase the quality of provided services.
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