Název:
Foreign trade of the Czech Republic - Case study of Export of Cars
Autoři:
Polz, Roman ; Maitah, Mansoor (vedoucí práce) ; Kuzmenko, Elena (oponent) Typ dokumentu: Bakalářské práce
Jazyk:
eng
Nakladatel: Česká zemědělská univerzita v Praze
Abstrakt: We can see the evident impact of foreign currency for such a big exporters as ŠKODA is. But surprisingly this company is able to increase its sales even though the foreign currency does not support it in a positive way. For this industry it is very crucial to keep their current customers and also expand in different markets across the world. Also the technological development is a big advantage for this company which is capable of introducing new types of cars thanks to its newly built developing center.