Original title: Projekt firemního designu a jeho příklad ve firmě Filamos s.r.o.
Translated title: Project of the corporate design and its example of the company Filamos s.r.o.
Authors: Hartl, Jan ; Krsek, Libor (advisor) ; Kubíček, Jovan (referee)
Document type: Master’s theses
Year: 2008
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: corporate communication; corporate design; corporate identity; corporate image; corporate style; design; design manual; graphic; information strategy; uniform corporate design; visual communication; design; firemní design; firemní identita; firemní image; firemní komunikace; firemní styl; grafický manuál; grafika; informační strategie; jednotný firemní design; vizuální komunikace

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/16445

Permalink: http://www.nusl.cz/ntk/nusl-12422


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-07-01, last modified 2017-06-29


No fulltext
  • Export as DC, NUŠL, RIS
  • Share