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American lady club and teachers
Krajčová, Lenka ; Dvořáková, Markéta (advisor) ; Kubišová, Zuzana (referee)
The aim of this thesis is to describe American Lady Club, its origin, development and activities. A particular importace is placed on description of significant members of this club who devoted themselves to educational activity. For a comprehensive view the possibilities of education of women are mentioned as well as some of the other important female clubs.
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Linguistic analysis of advertising texts in terms of age cathegory
Krajčová, Lenka ; Holanová, Radka (referee) ; Chejnová, Pavla (advisor)
In my thesis, I focused on advertisements and their impact on the recipients according to their age. I concentrated on commerce advertisements; mainly from TV, newspaper and magazines. I assessed manipulative strategies in concrete age categories and commented on verbal and nonverbal linguistic means. I presented examples of these linguistic means in real advertisements, which are attached to this thesis. In the individual chapters, I divided the typology according to the subject and according to the age of the recipient. I tried to point out the main differences in manipulative strategy and differences between used language means in concrete age categories.
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Audit software
Krajčová, Lenka ; Králíček, Vladimír (advisor) ; Pospíchal, Robert (referee)
The goal of this thesis is to compare some of software products for audit. The thesis also contains a survey, which was conducted among auditors. The goal of this thesis was to find out, which types of software they use for audit.
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