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Company Marketing Strategy
Ekrt, Nicole ; Chlebovský, Vít (referee) ; Schüller, David (advisor)
This diploma thesis is focused on improvement of marketing company strategy on new well-established service - rental relaxing area with 8 summer houses. In the first part of diploma thesis are chosen theoretical knowledges which are afterwards used in practical part, and it is particularly focused on creation and assessment of questionnaire and improvement of marketing mix for selected company KALA TRANS, s.r.o.
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Financing Purchase of Long-Term Property in the Company
Ekrt, Nicole ; Ing.Zuzana Křížová,Ph.D. (referee) ; Fedorová, Anna (advisor)
The bachelor´s work is specialized on different forms of financing of long-term property. It informs about financial situation of business company and possibility of financing of newly bought long-term property (truck). It compares the forms of financng, the credit and the leasing offered from selected bank institutions and leasing companies. Eventually considers the most effective way of financing.
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Company Marketing Strategy
Ekrt, Nicole ; Chlebovský, Vít (referee) ; Schüller, David (advisor)
This diploma thesis is focused on improvement of marketing company strategy on new well-established service - rental relaxing area with 8 summer houses. In the first part of diploma thesis are chosen theoretical knowledges which are afterwards used in practical part, and it is particularly focused on creation and assessment of questionnaire and improvement of marketing mix for selected company KALA TRANS, s.r.o.
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Financing Purchase of Long-Term Property in the Company
Ekrt, Nicole ; Ing.Zuzana Křížová,Ph.D. (referee) ; Fedorová, Anna (advisor)
The bachelor´s work is specialized on different forms of financing of long-term property. It informs about financial situation of business company and possibility of financing of newly bought long-term property (truck). It compares the forms of financng, the credit and the leasing offered from selected bank institutions and leasing companies. Eventually considers the most effective way of financing.
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