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Proposal of Competitive Strategy of Company
Števanka, Ladislav ; Raška, Michal (referee) ; Zich, Robert (advisor)
This Master’s thesis analyses the current status of the small selling company, which sells sport articles. The thesis investigates impact extenrnal environment on the firm and also analyse internal environment. It defines strategic targets, contains propsal of competitive strategy of the company and its time implementation.
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Critical Analysis of Residental Properties and a Prediction of its Development
Válková, Hana ; Števanka, Ladislav (referee) ; Škapa, Stanislav (advisor)
The master´s thesis was chosen based on two main reasons. The first one was the importance of this issue as it concerns all of us. The second one was the fact that according to the gathered information, I would be able to give a qualified advice to the others concerning the housing. The residential market cannot be assessed individually; many factors that influence it must be taken into consideration. Its development depends on the economic situation of the state and the favorable development in the world that impacts the whole society. The prosperity of the state has an impact on other markets as well, especially the building market, employment and wages of the citizens. Furthermore, this influences the demand, prices and the overall development of the residential market. The aim of this paper is to predict the future market development, considering all the factors that affect it. The model scenarios are based on retained knowledge, information, data and facts. I tried to process this work clearly and understandably so that it would be beneficial not only to the professionals but to everyone interested in buying a new home.
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Marketing Communication
Klímová, Daniela ; Števanka, Ladislav (referee) ; Schüller, David (advisor)
This diploma thesis deals with marketing communication of the ENDEKA s.r.o. company. The thesis is divided into three parts. The first theoretical part explain theoretical knowledge, the second part analyze the current situation of the company. Last third part includes recommended suggestions for improvement of marketing communication with aim to approach new customers and therefore rais the awarness of the company, which are based on performer analyses and questionnaire survey.
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Marketing Communication
Klímová, Daniela ; Števanka, Ladislav (referee) ; Schüller, David (advisor)
This diploma thesis deals with marketing communication of the ENDEKA s.r.o. company. The thesis is divided into three parts. The first theoretical part explain theoretical knowledge, the second part analyze the current situation of the company. Last third part includes recommended suggestions for improvement of marketing communication with aim to approach new customers and therefore rais the awarness of the company, which are based on performer analyses and questionnaire survey.
|
|
|
Critical Analysis of Residental Properties and a Prediction of its Development
Válková, Hana ; Števanka, Ladislav (referee) ; Škapa, Stanislav (advisor)
The master´s thesis was chosen based on two main reasons. The first one was the importance of this issue as it concerns all of us. The second one was the fact that according to the gathered information, I would be able to give a qualified advice to the others concerning the housing. The residential market cannot be assessed individually; many factors that influence it must be taken into consideration. Its development depends on the economic situation of the state and the favorable development in the world that impacts the whole society. The prosperity of the state has an impact on other markets as well, especially the building market, employment and wages of the citizens. Furthermore, this influences the demand, prices and the overall development of the residential market. The aim of this paper is to predict the future market development, considering all the factors that affect it. The model scenarios are based on retained knowledge, information, data and facts. I tried to process this work clearly and understandably so that it would be beneficial not only to the professionals but to everyone interested in buying a new home.
|
|
|
Proposal of Competitive Strategy of Company
Števanka, Ladislav ; Raška, Michal (referee) ; Zich, Robert (advisor)
This Master’s thesis analyses the current status of the small selling company, which sells sport articles. The thesis investigates impact extenrnal environment on the firm and also analyse internal environment. It defines strategic targets, contains propsal of competitive strategy of the company and its time implementation.
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