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Development of the European monetary integration - involvement of the Czech republic
Veselý, Jiří ; Plchová, Božena (advisor) ; Müllerová, Františka (referee)
In the beginning, the thesis opens a theme of creation and shaping of the European monetary system and passes on the conditions for the adoption of further states. The next chapter deals with the expectation of the Euro implementation and some reasonings, what changes might occur. The middle part is devoted to the relationship of the European Monetary Union and the Czech republic. There is a timetable for the introduction of the euro and its principles outlined here too. Important is also the view of other states and their experience in entering the eurozone. The last chapter describes the theoretical spheres of the changes for entrepreneurs and businesses, and these are then applied to a specific company in the Czech economy.
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Diaphragm Thermoplastic Press
Štindl, Martin ; Blecha, Petr (referee) ; Foller, Bronislav (advisor)
The basic of this work is the construction realization of membrane vacuum press, mark out for shaping thermoplastics by force of membrane. Specially designate for material Twintex. The work deals with the general conception and form this machines. Movement material in machine to the warm up parts and after it to moulding.
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Design of marketing strategy in the company Imperium Finance
Petrovič, Marko ; Čermák, Radim (advisor) ; Sova, Martin (referee)
Internet marketing is currently one of the most important components of marketing. However, Internet marketing as a whole is much more important than mere webdesign, mere search engine optimization (SEO) or a simple PPC advertising. Most companies have recently made it throught with a website and that was all their presentation on the Internet. However, the internet is one of the fastest growing technology today and the number of its users is growing every year. Constantly there are new technologies that allow us to have a better user experience and also bring us new ways of presentation and promotion. Most of the companies make a mistake early on and underestimate the preparation, don't know their goals, customers or competitors. Internet marketing is the process and the contents of this process is the recognition, analysis, design, implementation, and ultimately verify that you achieve the goals of the organization. In the theoretical part it is defined internet marketing and its advantages over offline marketing. Briefly sum up the history and major milestones of Internet marketing that shaped its present form. Further, it's described current trends in Internet marketing and detail expands upon the selected Internet marketing tools and tools for evaluating the success of campaigns. The practical part deals with the proposal of marketing strategy in the company Imperium Finance. The main objective is to analyze the requirements of the company Imperium Finance, from analysis to draw specific conclusions and devise a marketing strategy that will support the vision and strategy of the company in the following period. All steps were carried out within the company Imperium Finance on real data from active clients and tested in action. The result is a proposal of a marketing strategy that will drive Imperium Finance, and a marketing plan for the company. The biggest benefit of this work is so real use theoretical knowledge in practice.
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Countryside, City, People and Food
Šárka, Jan
Food is the most basic of all resources. Invention of agriculture was the beginning of human civilization. Throughout all history we have been firmly connected with the landscape that feed us. Even today most of our landscape is shaped by the historical relationship between settlements and the surrounding productiv area. Also the landscape has always reflected the shared values and common beliefs, in our case Christian religion. Natural relations are no longer valid a we have nothing to replace them. Original reliance of the city on the surrounding agricultural landscape is completely reversed. What earlier used to be self-sufficient country, is now a urban sprawl, completely depend to the proximity of the city. Today we live as atheists and urban people in a Christian and rural landscape, which we don‘t understand. Only a small percentage of people work in agriculture now. However the production of food changed our environment more than any other human activity and has significant environmental impacts. Our habits associated with food, eating patterns, our diet, food production and distribution all significantly influenced the formation of the cities. We have no choice than to redefine our relationship to the landscape and the needs to satisfy. This logically change the way of thinking about cities as well.
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Competence as a Factor Shaping Human Behavior Managers
Stuchelová, Jana ; Stejskalová, Irena (advisor) ; Tužová, Julie (referee)
My dissertation is focused on description of characteristics which are connected with competences. The main aim of my work has been to set up the manager competences. After the analysis among the students of Faculty of Management we found which competences were obtained during our studies and which ones we had already had when we came to faculty. In my theoretical part I described the manager as a personality including all his competences, their development and the methods of developing. Practical part deals with analysis among the students of Faculty of Management, evaluation and presentation of the results in the form of the charts and graphs.
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Creating of Palestinian state
Vítková, Jana ; Havlová, Radka (advisor) ; Novotná, Yvona (referee)
The bachelor thesis deals with the creating of statehood under international law of one of the current controversial entities striving for statehood - Palestine. The theoretical part is based on Montevideo Convention of 1933 which defines the characteristics of the state as a subject of international law, it focuses also on the self-determination right of nations, the creation and recognition of the state with its consequences. Individual criteria of statehood such as population, territory, government and capacity to act in international relations are analysed in the empirical part and then applied to the example of Palestine. The aim is to evaluate whether the criteria of statehood set in the theoretical part are fulfilled or what prevents them from fulfillment. The thesis tries to focus its analysis on the creating of statehood characteristics especially in historical context. The third chapter is devoted to the role of major international players in shaping of Palestinian statehood characteristics and their current attitudes to the question of Palestine. The work contributes to the clarification and better understanding of the issue of Palestinian statehood and offers a comprehensive view of its piecemeal forming and development.
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The influence of Federico Zuccari on the education of Italian artists at the end of the 16th and in the 17th century
Vítová, Kateřina ; Konečný, Lubomír (referee) ; Zlatohlávek, Martin (advisor)
Federico Zuccari was a major figure of the Italian history of art in the late 16th 17 century, at a time when culminate efforts to prove higher than the substance of craft arts. One of these efforts was the creation of new artistic institutions, academies of art. Federico Zuccariho is very closely linked with the beginning of their activity. Today's essential objective Academy of Fine Arts, a teaching young artists, was in time of their shaping only secondary function. The development of academies as the first place educational institutions was a major objective of Federico Zuccariho. The most of his theoretical and literary production focuses on the appropriate form of teaching and the necessary level of knowledge (both practical and theoretical) students of Fine Arts. Lectures on the theory of the arts, particularly those that reveal his deepest essence, Disegno, Zuccari considers as necessity for awareness of the role artist new era. Zuccari is in their thoughts also a great systematist and didactics using new methods. Unfortunately, most artistic companies were not yet ready nor mature for his theory. Bad to say, the quantity of his advanced ideas remained only in its infancy realization or even failure in practice at all.
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Design of dental chair
Marková, Gabriela ; Buganská, Tamara (referee) ; Křenek, Ladislav (advisor)
This thesis is deals with design of dental chair which is integrated into dental unit. Whole concept of the proposal is in conformity with compulsory requirements for equipment of dental unit. Whole proposal meets technical, ergonomic and hygienic requirements, which are especially in health service very high. The main point of design proposal is elaboration of whole shape arrangement and determination of colour scheme. These characteristics have high influence for patient psychic. Comfortable sitting of patient and his rest help to doctors with treatment. Computer visualization and model in scale factor 1:3 is included.
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Yoga as the Alternative of Active Dancing Career
Hájková, Adéla ; Ovsová, Libuše (advisor) ; Čeňková, Jitka (referee)
This submitted dissertation is the continuation of the Bachelor´s dissertation which was written in 2009. It gives not only more details about the history of yoga bud it also gives a detailed account of the philosophy of yoga. The dissertation is focused on the development of yoga´s styles and also on some supplementary activities such as meditation, relaxation and the way of healthy eating habits. The author is concentrated especially on Ashtanga Vynyasa yoga which she has already been doing for 8 years. The dissertation introduces the application of traditional Indian practicing of yoga as one of the possibility for dancers how to improve physical and mental health, how to be in good shape and not least how to reach the total harmony. The dissertation tries to recommend practicing yoga and mainly the teachings of yoga as the possibility how to continue one´s lifestyle after finishing the dancing career without leaving everyday physical doing exercises. The very important component of the dissertation is also the research which is dedicated to the expansion of practicing yoga among the dancers in the Broadway, Hybernia and Kalich Theatres, where the author performs herself.
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