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Consumer Behaviour Towards Online Shopping of Fashion from Foreign Countries for the French Population Between 18 and 25 Years Old
Berthuy, Alice ; Štěrbová, Ludmila (advisor) ; Vanheems, Régine (referee)
The booming of Internet has changed consumers habits in many aspects. Nowadays it is possible to buy almost anything on the Internet but also to access to some information, consumers reviews and other data that can help the consumer to make the best choice. Existing researches have been trying to find explanations to consumer behaviour online, even though it is complicated to analyse. This thesis is focused exclusively on shopping online for clothes and fashion accessories, investigating on a population between 18 and 25 years old. The hypotheses are based on four main aspects of buying: product, price, enjoyment and convenience. The research will provide elements and key factors on their consumer behaviour towards online shopping of fashion and how online companies could make them becoming more loyal to online shopping and become more prosperous.
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Urbanization in China: Sustainability of Chinese Cities
Králíková, Petra ; Stuchlíková, Zuzana (advisor) ; Neumann, Pavel (referee)
The aim of the master thesis is to characterize development trends of Chinese urbanization since the establishment of People´s Republic of China until today, approaches to these trends and evaluate their sustainability. Thesis includes four main parts. The first part introduces main urbanization theories: Stages of Urban Development, Differential Urbanization, and Environmental Kuznets Curve. The second part characterizes the development of Chinese urbanization, defines two main determinants of the future development and tries to cover different potential future scenarios. The third part deals with Chinese urban policies, such as five-year-plans, Urbanization plan and reforms. After that, the sustainability issue is evaluated. Last part of the thesis deals with urbanization trends and policies in Chongqing municipality.
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Internal equity principle in the context of company strategy
Kopecký, Martin ; Nový, Ivan (advisor) ; Háša, Stanislav (referee) ; Blažek, Ladislav (referee)
The thesis deals with the scientific problem of the link between the strategic management and the compensation system using the principle of internal equity. The work is based on two pillars, namely the qualitative research and own proposed solution. The first part of the thesis describes the qualitative research and the possibilities and the synergistic effects of linking business strategy and compensation system. The qualitative research is performed as a multi-case study and investigates the phenomenon in the practice of three companies from various markets (the Czech Republic, Slovakia and Bosnia and Hercegovina) and industries (finance, IT/Telco and FMCG). The research tries to find answers to the four research questions: How does business strategy influence compensation process? How can compensation support the realization of a business strategy? How can business strategy be linked with a compensation system within the principle of internal equity? How can compensation reinforce the strategic function of the human resources management? The research is based on the study of theoretical sources as well as on practical fieldwork. The qualitative research itself uses qualitative research methods for data collection, such as observations, questionnaires, and document analysis. The population questioned was top managers, line managers and representatives of HR department. In total, 142 interviews were performed by a single person. The collected data were analyzed and the triangulation was applied. The findings were summarized and generalized into a final report that brings answers to the research questions above. The research brings valuable findings used in the second, design part of the thesis. The own proposed solution consists of two main models. The first one is a simplified scheme of the compensation system and the second one is a model of strategic segmentation of jobs. The first model could be used successfully in the business practice as well as in education. The second model of the strategic job segmentation brings answer to the question of synergistic linking of business strategy and the compensation system within the principle of internal equity. The model brings valuable findings and a foundation for further theoretical research and its further development. The model also brings practical solution to the design of related policies and processes in the strategic management of human resources. By the design of both proposed models the main objectives of the thesis were achieved.
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The impact of South China Sea dispute on trade relations between China and Vietnam
Nguyen Hong, Viet ; Vlčková, Jana (advisor) ; Hasík, Gabriel (referee)
This bachelor thesis investigates the impact of South China Sea dispute on mutual relations between China and Socialist Republic of Vietnam. Thesis lays great emphasis on the analysis of mutual trading relations. The goal of this work is to find out if the dispute over territory has negative influence on mutual relations and to what extent. Therefore, thesis is divided into 3 main chapters. The introductory chapter describes position and development of each country. Second chapter uses findings from the introductory part for the analysis of political and trade relations of both countries. It focuses on the history of mutual relations and mainly it lays emphasis on current mutual relations. Last chapter of the thesis is dedicated to the issues regarding South China Sea. Motives and causes of this dispute are described in this chapter. It provides a view on the course of this territorial dispute, and also impacts on mutual relations are analyzed. The output of all three chapters helps to formulate following conclusion. Dispute over South China Sea has impact on mutual relations. Predominantly, it influences political relations between China and Vietnam, therefore, this dispute is often mentioned in media. However, according to available data this dispute has not had major effect on trading relations. Mutual trading between both countries went off in dispute period without any limitations and barriers.
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Progress, outcome, future scenarios and threats of multilateral trading system (WTO)
Kozáková, Michaela ; Štěrbová, Ludmila (advisor) ; Trojanová, Kamila (referee)
This diploma thesis aims to set a complex view on the current process of multilateral trade agreements under the World Trade Organization and point out the direction of DOHA negotiations. The emphasis is put on the Tenth Ministerial Conference, which took place in Nairobi in December 2015. Stances and demands of the WTO member are analysed step by step. The thesis considers threats that possibly come from plurilateral, bilateral and regional agreements and evaluate a potential risk for the multilateral trading system. For this purpose, the thesis is divided into four chapters. First chapter examine theoretical introduction to WTO and particularly to Development Doha Agenda, which is important for subsequent understanding of actual issues. Second part analyses in detail the negotiations in main negotiating parts of DDA before and after a summer break. Following chapter fluently continues with analyse of the progress after summer break and points out some current questions about preparations for MC10 and expectations. Space is also given to the MC10 and its outcomes. Finally, the last chapter gives a thought to future scenarios concerning function of the WTO.
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Film induced tourism
Čepková, Petra ; Abrhám, Josef (advisor) ; Kalábová, Markéta (referee)
The master thesis deals with new phenomenon in tourism film induced tourism. The main objective of the master thesis is to characterize film induced tourism which could be used as a tool to increase the attendance of the destination where the film was shot. Next main objective of the thesis is evaluation of film induced tourism in Europe, more precisely in Great Britain and Northern Ireland where the film induced tourism is at relatively advanced level. The master thesis is divided into the eight main chapters. The first part briefly defines term tourism, its importance and tips related to the place of realization. In the second chapter there is described management of destination, following with marketing direction in the fourth chapter. In the fifth part, there is definition of film-induced tourism, related history, supply, the opportunities of marketing promotion and typology of the film induced tourist. Next parts of thesis show significance and efficiency of film induced tourism, film induced tourism in Czech Republic and in the Europe where the main attention was focused on Great Britain and Northern Ireland. The last chapter refers to own research where the potential of film induced tourism was investigated by using quantitative and qualitative methods from respondents which were based in Czech Republic.
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Sustainable procurement
Bahor, Asja ; Vinš, Marek (advisor) ; Zamazal, Jiří (referee)
The aim of this thesis is to evaluate sustainable procurement practices of companies in the Czech Republic. The thesis is divided in two parts. The first part focuses on theoretical background of sustainable procurement and its implementation in the company. The second part of the thesis elaborates on implementations of the theory outlined in the first part. Based on a survey, the author analyses sustainable procurement practices of large companies in the Czech Republic.
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The attitudes of today's young women to abortion
VYSKOČILOVÁ, Tereza
Nowadays, the issue of abortion poses an ethical problem and the society is divided into two camps whose opinions vary considerably. On the one hand there are those who support the right to abortion, and on the other hand there are antiabortionists who believe that already at the moment of conception, a human individual who has the right to life is starting to form, and they consider abortion murder. The thesis is divided into two parts, the first one being a theoretical part organized into chapters that cover the definitions of basic terms, the differentiation between various types of abortion, abortion methods, abortion risks, mental problems related to abortion, possible reasons for abortion, ways of dealing with an unwanted pregnancy, start of a human life, legislation, right to life, the way different religions approach the issue of abortion, abortions in the world, the history of abortions in the Czech Republic up to the present time, and the divergence of opinions on abortion based on movements which support abortion or fight against it. The first aim of this bachelor thesis was to ascertain what attitude young women have to abortion. The aim served as the basis of the following research question: What attitude do present-day young women have to abortion? The second aim was to ascertain the most frequent reasons for abortion. The aim served as the basis of the following research question: What are the most frequent reasons for abortion? A qualitative research method by means of semi-structured interviews was used. The data were collected in the period from November 2013 to April 2014. The research group comprised 15 respondents who were divided into three groups based on their experience with abortion. Group A consisted of young women with no experience with abortion. Group B consisted of young women with personal experience with abortion, and group C consisted of women who had experience with abortion, abortion committee and what impact the procedure had on their lives. The data were taken down by means of audio recording or in written form, and the results were subsequently transcribed. The data were then coded so that it would be easier to find the main semantic categories. Quotations of the respondents were used in the process of interpreting the data. The research questions were processed individually for every group and the results of every group were summarized at the end of the research. The research revealed that the attitude of young women to abortion is mostly positive. Nine of the respondents also believe that it is the right of every woman to decide whether to have an abortion or to bring her child into the world. Three of the respondents expressed the contrary opinion; one of them expressed a strictly negative stance, she would not allow abortion under any circumstances. Three other respondents hold a neutral attitude to the issue in general and they agree with the respondents who expressed a positive attitude, that every woman considering abortion should have the freedom of choice. The answers to the question about the most frequent reasons for abortion show that the most frequent reason is a health issue. This reason was given by nine of the respondents. Another reason given by 8 of the respondents was social issues, including financial difficulties and inability to provide for the family. The third most often mentioned reason was unpreparedness for pregnancy, including not being mature enough to be a parent. This reason was registered in 3 respondents. The research results show that it is necessary to pay more attention to this issue, so that all women are well informed and able to form their own attitude and opinion regarding this issue. This bachelor thesis could contribute to a better awareness among women interested in this topic, as well as a source of information for midwives and as a study material for students of midwifery.
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Serge Reggiani, the importance of inconspicuousness
Hrzina, Václav ; VALAK, Radim (advisor) ; Slavíková, Nataša (referee)
I would like to understand the importance of an actor in a movie. I choosed Serge Reggiani, a french actor, who never became a star number one. Reggiani went through a lot of important movies in principal or small roles. What it really means acting in a movie, what brings freedom to an actor in front of a camera and is one actor able to play different characters in every other movie. A diversity and length of his filmography, different directing styles he went through will help me to concretize attitude of an actor and perception of his „different“ characters by audience. I would like to bring up some acting metodes in cinematography in my work too.
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