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The comparison of the Parliamentary elections in 2017 and 2021 in terms of voter behavior and results
ŠLECHTOVÁ, Barbora
The bachelor's thesis deals with Parliamentary elections held in 2017 and 2021. The goal of the work is to compare the voters' behaviour, election results and election campaigns, both on a yearly basis and between the two years. The first chapter deals generally with elections to the Chamber of Deputies, the financing of political parties and the recalcuation of votes into mandates. The second chapter is about electorate voting behavior, and the first part is theoretical, while the sequel is already focused specifically on how voters made their choices in both years of comparison. The third chapter summarizes the election results and compares them with assumptions that were published shorter or longer before the election date and shows the spillover. In the last chapter of the thesis, one can read about the election campaigns and their comparisons and the changes that have taken place during the election period.
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Media and pre-election polls:quantitative analysis of the Czech major daily newspapers before parliamentary elections in 2010
Kálalová, Kateřina ; Kunštát, Daniel (advisor) ; Škodová, Markéta (referee)
The thesis titled Media and Pre-Election Polls: Quantitative Analysis of the Czech Major Daily Newspapers before Parliamentary Elections in 2010, deals with the manner in which the media grasp and process the results of opinion polls focused on the theme of elections, namely pre-election polls. The attitude of the author toward this topic is based on the agenda setting theory, which assumes that the media can, to some extent, set the topics and thus determine how (and that) the audience think about them. In the case of publication of pre- election surveys can therefore media, to some, but hardly detectable extent, influence the citizens-voters. For this reason it is important to focus on how exactly the mass media work with the statistic data and how they make them available to the wide public. Media coverage of these data should be complete and clear in order to prevent misinterpretation and for the data to be correctly handled. Through the quantitative content analysis of media outputs (in total 74 articles) from the five most popular Czech daily newspapers in the period January to May 2010 it was researched if the media work with pre-election polls results properly. Based on the analysis and its results, the recommendations were concluded for the situation to be improved.
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Election Polls in Czech Republic: Methodological Optimalizations
Prokop, Daniel ; Krejčí, Jindřich (advisor) ; Soukup, Petr (referee)
Bibliographic record PROKOP, Daniel. (2012). Election polls in the Czech Republic: Methodological Optimization. Charles University in Prague, Faculty of Social Sciences, Institut of Sociological Studies. Thesis academic consultant: Mgr. Jindřich Krejčí, Ph.D. Abstract The thesis focuses on the election-polls and prediction of election results in the Czech Republic. Using data of research company MEDIAN s.r.o. from face-to-face (CAPI) and telephone interviewing (CATI) in election year 2010 it examines possibilities of methodological optimizations which could lead to reducing systematic bias and discrepancies of pre-election polls the election results. In particular, it discusses these methodological solutions: mix-mode data collection (combination of CATI and CAPI), data weighting focused on specific factors correlated with voting behavior, including preferences of undecided voters, prediction of the respondents' participation in elections, election-polls results time-series smoothing. Based on these analyses the thesis tries to articulate general findings which could be fruitful in discussion about Czech election-polls and their methodology in general. In the thesis, basic and advanced statistic methods (CART, exponential smoothing, etc.) are being used to achieve given research goals. Keywords: election...
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Media and pre-election polls:quantitative analysis of the Czech major daily newspapers before parliamentary elections in 2010
Kálalová, Kateřina ; Kunštát, Daniel (advisor) ; Škodová, Markéta (referee)
The thesis titled Media and Pre-Election Polls: Quantitative Analysis of the Czech Major Daily Newspapers before Parliamentary Elections in 2010, deals with the manner in which the media grasp and process the results of opinion polls focused on the theme of elections, namely pre-election polls. The attitude of the author toward this topic is based on the agenda setting theory, which assumes that the media can, to some extent, set the topics and thus determine how (and that) the audience think about them. In the case of publication of pre- election surveys can therefore media, to some, but hardly detectable extent, influence the citizens-voters. For this reason it is important to focus on how exactly the mass media work with the statistic data and how they make them available to the wide public. Media coverage of these data should be complete and clear in order to prevent misinterpretation and for the data to be correctly handled. Through the quantitative content analysis of media outputs (in total 74 articles) from the five most popular Czech daily newspapers in the period January to May 2010 it was researched if the media work with pre-election polls results properly. Based on the analysis and its results, the recommendations were concluded for the situation to be improved.
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Electoral strategies, political marketing and marketing research - The Czech 2nd round direct presidential election 2013 case
Mirzajev, Tomáš ; Říha, David (advisor) ; Koudelka, Jan (referee)
This paper analyzes how the political marketing and electoral strategies were used by Czech 2nd round direct presidential election 2013 candidates. Paper is divided into theoretical and practical part. The theoretical part is mainly focused on the context of political marketing, electoral strategy and marketing research. The practical part describes these terms on the example of 2nd round direct presidential election case. In addition to public sources, author also used two own public opinion researches. The main goal of the paper is to analyze the electoral and political marketing strategies of the both 2nd round candidates and using the techniques of marketing research get closer to the factual context of the event.
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