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Business Plan for Establishment of a Patisserie
Vaníčková, Petra ; Martinovičová, Dana (referee) ; Luňáček, Jiří (advisor)
The bachelor thesis deals with development of a business plan for establishment of a confectionery. The first part explains the basic concepts and theoretical basis for a business idea. The second part focuses on the analysis of environment and development of a specific business plan. Included as part of the proposal is a product assortment, interior design and promotion of confectionery.
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The Strategy of Small Sweet Shop Proposal
Sobol, Jan ; Mucha, Martin (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on strategy proposal for small sweet shop. It attempts to suggest changes, that would have helped in the sweet shop further development. For that it uses theoretical knowledge, especially enviromental analyses of the firm. With this tools thesis evaluates current state of the sweet shop and suggests changes. The thesis contains suggestions for the development in the spheres of promotion, distribution and product.
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Business Plan for Establishment of a Patisserie
Vaníčková, Petra ; Martinovičová, Dana (referee) ; Luňáček, Jiří (advisor)
The bachelor thesis deals with development of a business plan for establishment of a confectionery. The first part explains the basic concepts and theoretical basis for a business idea. The second part focuses on the analysis of environment and development of a specific business plan. Included as part of the proposal is a product assortment, interior design and promotion of confectionery.
|
|
|
The Strategy of Small Sweet Shop Proposal
Sobol, Jan ; Mucha, Martin (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on strategy proposal for small sweet shop. It attempts to suggest changes, that would have helped in the sweet shop further development. For that it uses theoretical knowledge, especially enviromental analyses of the firm. With this tools thesis evaluates current state of the sweet shop and suggests changes. The thesis contains suggestions for the development in the spheres of promotion, distribution and product.
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