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Development of Agrotourism in the Agricultural Company
Pecinová, Iveta ; Pinnerová, Eliška (referee) ; Koráb, Vojtěch (advisor)
This master’s thesis deals with a business project concerning development of agricultural tourism along with farming business. In the first part of the work there are basic terms referring to agriculture, small family businesses and agricultural tourism defined. The following part of this thesis is the present situation analyses of a particular agricultural business. a business plan regarding a development of agricultural tourism in an agricultural business is designed on the basis of gained information further in practical part of the work.
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Ekonomická činnosť spojená s koňmi z pohľadu DPH
Škovran, Patrik
Škovran, P. Business activity related to horses from the VAT perspective. Diploma thesis. Brno: Mendel University, 2023. This diploma thesis deals with equestrian facilities in relation to value added tax. The objective was to formulate recommendations for company executives and entrepreneurs who are running or plan to engage in the running of equestrian facil- ities, in terms of ensuring their economic activity in a way that is in accordance with legal and tax regulations of value added tax. The work begins with an overview of professional literature and legal enactments, in which the basic terms related to the given issue are explained and defined. Based on this part of the work, the analytical part follows, which consists of a questionnaire survey conducted among equestrian facilities, an analysis of activities connected with the value added tax of a specific equestrian facility, an interview with a tax consultant specialized in value added tax, and a summary of the issue of VAT rates and composite supplies following the judge- ments of CJEU. These parts of the work subsequently served as a starting point for formulated recommendations for companies from the given sector.
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Realization of the business plan
CHALUPOVÁ, Kateřina
The dissertation work engages in working out a business plan for a business intention of A HOUP s. r. o. company, which is running a café. The work pays attention to the basic terms of business, legal policies in business and new law no. 90/2012col. and also its economic impact on the company itself. Within the frame of business intention, the work concentrates on an assessment of the intention effectiveness through the analysis of the environment and the foundation budget. On the ground of researched indicators the implementation of such intention is recommended and it is classified as effective. In conclusion of this study, the most common business risks are assessed form the point of limiting those.
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Development of Agrotourism in the Agricultural Company
Pecinová, Iveta ; Pinnerová, Eliška (referee) ; Koráb, Vojtěch (advisor)
This master’s thesis deals with a business project concerning development of agricultural tourism along with farming business. In the first part of the work there are basic terms referring to agriculture, small family businesses and agricultural tourism defined. The following part of this thesis is the present situation analyses of a particular agricultural business. a business plan regarding a development of agricultural tourism in an agricultural business is designed on the basis of gained information further in practical part of the work.
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Product launch marketing plan on B2B engineering market
Černohousová, Anežka ; Vávra, Oldřich (advisor) ; Kusá, Pavla (referee)
This diploma thesis deals with product launch marketing plan on B2B engineering market. The aim is to describe the marketing plan and comment it in terms of complexity and depth of this plan. The theoretical part describes the marketing plan and its parts considering the specifics of small business on B2B market. The practical part covers comments on the particular marketing plan in detail and suggests indicators which evaluate successful product launch. Finally, the conclusion evaluates marketing plan briefly and presents several suggestions to improve the plan based on specialized publications.
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Establishment of a coworking center in ČB
MOKRÁČKOVÁ, Kristýna
The master thesis is focusing on coworking centres that are very popular these days. The main goal is to create a realistic business plan that is describing an establishment of a coworking centre in Ceske Budejovice. The first part is focusing on several analysis. Analysis of coworking centres in the CR, analysis of the competition in CB, SWOT analysis and an online research can be found there. The practical part of the thesis covers the business plan. The plan includes information about the whole concept, about the way of managing the centre and also information about the main activities and offered services. Important part of the business plan is focusing on potential customers and marketing communication. The end is dedicated to the calculations of incomes and expenses.
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Business Plan and its analysis
KAPACH, Natallia Ivanovna
This bachelor's paper "Business Plan and its analysis" is focused on the importance of small and medium businesses in Czech economy, their advantages and disadvantages. The goal of this paper is based on a new buisness in the area of service, setting a start up budget and evaluating the effectiveness of the business enterprise. First, market and competition will be analyzed. Then follows a financial plan for the cost of starting a business and the sources of coverage. Further, a calculation of estimated costs, revenues and results of the operation of the enterprise will be performed. Finally, the return will be carried out to illustrate the effectiveness of the company.
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The importance of specialized trade fairs for small and medium engineering businesses
Černohousová, Anežka ; Říha, David (advisor)
This bachelor's thesis deals with importance of trade fairs and exhibitions for a specific engineering company. The main goal is to find out whether fair trades and exhibitions are still relevant for small and medium business trading in the flexible packaging sector. The theoretical part covers information related to the use of trade fairs and exhibitions. The brief description of the company and implementation of a trade fair is carried out at the practical part. The measurable effectiveness and efficiency indicators described in detail in the theoretical part, are calculated in the practical part. Finally, the conclusion evaluates the importance of trade fairs and exhibitions for small and medium business in the flexible packaging business-to-business sector based on literature review and calculation of indicators.
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Factors affecting the prosperity of a private dental office
Richtrová, Blanka ; Srpová, Jitka (advisor) ; Svobodová, Ivana (referee)
The goal of the present thesis is to explore the activity and assess the situation of a private dental office and to propose measures to improve its prosperity. The results of the said analysis and proposals may be utilised by either the current practitioner-entrepreneur or her daughter, a fresh practitioner. It is a partial goal to identify the key specifics of dental practitioner entreprising. In the theoretical part, I focus my attention to the specifics of small and medium businesses and characterise the individual aspects of management, marketing, personal management, and financial management. In the practical part, I apply the gathered theoretical findings in identifying the factors affecting the prosperity of a private dental office and laying down proposals to maintain the current situation and improving it in the future. Some of the proposed measures have already been applied in practice in the course of completion of this diploma thesis.
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French export policy
Hlaváčková, Lucie ; Taušer, Josef (advisor) ; Černá, Iveta (referee)
The aim of the thesis is to describe French institutions designed to enhance French export, their inter-relations and the current strategy of the French government in this field with a focus on its tools and their efficiency. The conclusion of the thesis includes an evaluation of strengths and weaknesses of french export policyas well as an evevaluation of the extent to which this policy is successful in the current period regarding the position of France in the world market. The aim of the thesis was achieved by the description of the institutions and tools of the export policy and their inter-relations. The thesis contains an overall treatise of the subject as well as a comparation of French and Czech export policies regarding their focus and operative measures, and in the end an analysis of the strengths and weaknesses of the French export policy.
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