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The Army on the media battlefield
Klementová, Jana ; Nečas, Vlastimil (advisor) ; Halada, Jan (referee)
The thesis "The army on the media battlefield" examines the extent to which the Ministry of Defence and the Army of the Czech Republic are media institutions. If they take media logic and if they subject to pressure of the journalists. All this in a theoretical frame of four phases of mediatisation that is defined by Jesper Strömbäck's work in 2008. The theoretical part defines terms such as mediatisation or media logic. The thesis also focuses on the explanation of corporate communication, which is related to the Ministry of Defence and the Czech Army. In the conclusion of the theoretical part both institutions are defined and the emphasis is on their communications department. The methodological part describes the research method of semi-structured interviews, which are used to collect relevant data. It also defines the research problem and research questions. The third part of the thesis is devoted to research where data collected from nine respondents from the Ministry of Defense and the General Staff of the Army are analyzed and categorized to relevant research questions. Respondents answered questions that addressed the communication objectives of the Army, formats and contents of the communication, new media and their work in relation to editorial routines. Respondents described what...
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From an influencer to a journalist - a new form of a deprofessionalization of journalism?
Dytrychová, Alžběta ; Jirků, Jan (advisor) ; Macková, Veronika (referee)
The diploma thesis From an influencer to a journalist - a new form of a deprofessionalization of journalism? aims to acquaint readers with a modern trend, where influencers, people operating primarily on social media, become journalists, who create media performances. In the theoretical part, conceptions such as an influencer, social media or even the concept of a deprofessionalization of journalism are established. In the methodical part, the author chose a qualitative research method, specifically throughout interviews with influencers already participating in the media. In addition to the research method and research set, the reader is also acquainted with research questions, which were formed into interrogative questions. The last part of the thesis is dedicated to the research itself. In the opening chapter, the concepts are ordered and categorized, which was later used by the author to assemble chapters Influencer, Education and practice, Employment relationship, Theoretical preparation, Working in the media and Social media. To each chapter citations from thorough interviews were implemented, which contributed as confirmation from influencers, who works or worked for the media. Thanks to open questions the closure could be made, that deprofessionalization of journalism is incorrectly linked with...
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The influence of digital media on the production of Czech Radio news and opinion journalism
Vrbová, Vendula ; Maršík, Josef (advisor) ; Lovaš, Karol (referee)
This master thesis called The influence of digital media on the production of Czech Radio news and opinion journalism focuses on the changes in the producing of news and journalistic content of Czech Radio caused by the origin and development of network digital media. It describes the current form and functioning of the Czech Radio newsrooms and deals with the role that public institution attach to new media. The theoretical part attempts to define new media and describe their effects on traditional mass media. It also places in the context of current public service broadcasting in the Czech Republic and describes the development of technology that preceded the current situation. The aim of the practical part of the master thesis is a qualitative analysis of the impacts of the latest changes in available technology and new habits of consumers of media content. The main source of information in the analytical part of the thesis are respondents from the ranks of Czech Radio workers. The thesis answers the question of how important role digital media play for Czech Radio and how the Department of New Media cooperates with radio journalists. It also focuses on new journalistic content and formats that are emerging in radio broadcast as a result of the expansion of new media. Last but not least, the...
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The transformation of editorial routines in the online media in consequence of the expanding video content
Svobodová, Lucie Magdalena ; Géla, František (advisor) ; Němcová Tejkalová, Alice (referee)
The aim of this thesis is to analyse videocontent on three Czech online media and describe how owing to video production the journalistic routines have changed. Because of growing videocontent on the news websites journalists often have to master skills which were not necessary for their work before so their work routine is being changed. In the newsrooms which produce videocontent there is a higher level of multiskilling - the workers often have to do more tasks altogether. Except for these changes the author focused also on the journalists and how they see the changes of journalistic routines themselves and whether they like them or not. Among the explored online media there were Seznam Zprávy, Deník.cz and Blesk.cz. The method of the research was a content analysis and semi-structured interviews with journalists from the chosen newsrooms. The results show that because of expanding videocontent the journalistic practices indeed have changed, which the journalists are getting used to though, and some of them even appreciate the higher level of multiskilling.
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Social media's influence on journalism
Vosátková, Lenka ; Nečas, Vlastimil (advisor) ; Jirků, Jan (referee)
This Master's thesis entitled "Social Media's Influence on Journalism" focuses on the effects new communication technologies, especially social media, has on journalist's. These effects are examined in regard to four major aspects of journalism - the individual, journalistic routine, work with information sources and ethical standards. The theoretical frame focuses on current trends in media, specifically social media, and the routines of journalists with a main focus on newsgathering and sorting of news. This has been strongly linked to gatekeeping theory. Qualitative research was conducted using Semi-structured in-depth interviews to answer research questions. Seven journalists, representing various facets of journalism, from a number of Czech daily newspapers were interviewed. The interviews were divided into four main parts to find out which social media platforms are used, how social media has changed routines, how social media is used as a source of information and how ethical standards may have changed. Open and axial coding was used to analyse the data obtained from the interviews. Results showed that journalists utilise social media at work on a daily basis and it has become an integral part of their routines. The main platforms used are Facebook, especially to find and connect sources,...
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The Army on the media battlefield
Klementová, Jana ; Nečas, Vlastimil (advisor) ; Halada, Jan (referee)
The thesis "The army on the media battlefield" examines the extent to which the Ministry of Defence and the Army of the Czech Republic are media institutions. If they take media logic and if they subject to pressure of the journalists. All this in a theoretical frame of four phases of mediatisation that is defined by Jesper Strömbäck's work in 2008. The theoretical part defines terms such as mediatisation or media logic. The thesis also focuses on the explanation of corporate communication, which is related to the Ministry of Defence and the Czech Army. In the conclusion of the theoretical part both institutions are defined and the emphasis is on their communications department. The methodological part describes the research method of semi-structured interviews, which are used to collect relevant data. It also defines the research problem and research questions. The third part of the thesis is devoted to research where data collected from nine respondents from the Ministry of Defense and the General Staff of the Army are analyzed and categorized to relevant research questions. Respondents answered questions that addressed the communication objectives of the Army, formats and contents of the communication, new media and their work in relation to editorial routines. Respondents described what...
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