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Handling equipment for printing and laminating machines
Sychra, Libor ; Brýdlo, Oldřich (referee) ; Bradáč, František (advisor)
The aim of my thesis is the suggestion of options; further the choice of the optimal one and finally, the constructional solution of manipulator designed for the paper transfer into the laminating or varnishing machines from the production of KOMFI LLC The basic conception, main dimensions and basic functional mechanisms of manipulator are solved. All of the calculations and procedures are in accordance with valid norms.
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E-mail marketing a jeho vliv na chování spotřebitele
Hrušková, Hana
The diploma thesis deals with e-mail marketing and its influence on consum-er behaviour. Email marketing is one of the most used and effective direct market-ing tools, which works on the principle of sending messages to certain lists of us-ers with an email address. The thesis consists of a literature review and the own work, which includes an analysis of email marketing in the market and in the se-lected company using primary and secondary data. From the analyses conducted, the thesis identifies the factors of email marketing that influence consumer behav-iour in the B2B market of the selected enterprise. Based on these factors, findings and analyses, a proposal and recommendation for email communication for the selected enterprise were made.
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Handling equipment for printing and laminating machines
Sychra, Libor ; Brýdlo, Oldřich (referee) ; Bradáč, František (advisor)
The aim of my thesis is the suggestion of options; further the choice of the optimal one and finally, the constructional solution of manipulator designed for the paper transfer into the laminating or varnishing machines from the production of KOMFI LLC The basic conception, main dimensions and basic functional mechanisms of manipulator are solved. All of the calculations and procedures are in accordance with valid norms.
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Business plan
Chytil, Jakub ; Srpová, Jitka (advisor) ; Raška, Ondřej (referee)
The purpose of this masterś thesis is to create business plan and prove long term prosperity of mentioned. Business plan involves into two industries, the first is polygraphy industry and second is modern online budiness. Business plan of company Printaxe.com is startup. This masterś thesis is dividi into two main parts. One is theoretical and the second is practical. Theoretical contains the very basic informations about entrepreneurship and practical contains methodology written in theoretical part. Printaxe.com is solution consisted of online marketplace and generator of ideal customerś products for sell.
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