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Proposal of Marketing Support of Newly Introduced Products
Horáček, Pavel ; Horáček, Pavel (referee) ; Zich, Robert (advisor)
A company engaged in dog food production has recently finished the development of new unique and exceptional products. The Bachelor's Thesis tries to suggest an effective marketing support for successful introducing of these products to the market. The focal methods used by treating this thesis are especially marketing mix and other marketing methods. The outputs of the thesis are concrete proposals of marketing support of newly introduced products and the way of communication with the consumers.
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Marketing Utilization in Company Management
Nagy, Jan ; Ing. David Půža. (referee) ; Chalupský, Vladimír (advisor)
Bachelor work is aimed, especially, at the strategy chosen by the firm Klimatex. In addition, it is aimed at strategy how to use the best way to get ahead on the market with functional underwear. Further, it will deal with advertising campaign that was chosen to represent this particular product. The focal methods used by treating this thesis are especially marketing mix and other marketing methods. The outputs of the thesis are concrete proposals of marketing support of newly introduced products and the way of communication with the consumers.
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Creation of web presentation for company
Horna, Michal ; Fialová, Hana (referee) ; Koch, Miloš (advisor)
My work put mind to project of Internet pages for firm promotional purpose. Content of my work is intent on overall process of web pages creation from opening to project processing, through creation of pages after as much as their finish and assignment.The main accent throughout creation is accentuate for marketing usage.
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Strategy for Managing Sales Promotion of Company
Viková, Miroslava ; Hruška, Stanislav (referee) ; Mallya, Thaddeus (advisor)
This thesis deals with analyzing strategic position of energetic drinks production company. It mainly focuses on establishing a way the company can sustain and improve its current competitive position in the market. The results of the analysis in this thesis should be able to come up with measures that can help the company improve its sales promotion strategy in its area of activity – energy drinks. These measures should be the basis for its competitiveness and sustaining its position in the market.
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Marketing Utilization in Company Management
Nagy, Jan ; Ing. David Půža. (referee) ; Chalupský, Vladimír (advisor)
Bachelor work is aimed, especially, at the strategy chosen by the firm Klimatex. In addition, it is aimed at strategy how to use the best way to get ahead on the market with functional underwear. Further, it will deal with advertising campaign that was chosen to represent this particular product. The focal methods used by treating this thesis are especially marketing mix and other marketing methods. The outputs of the thesis are concrete proposals of marketing support of newly introduced products and the way of communication with the consumers.
|
|
|
Creation of web presentation for company
Horna, Michal ; Fialová, Hana (referee) ; Koch, Miloš (advisor)
My work put mind to project of Internet pages for firm promotional purpose. Content of my work is intent on overall process of web pages creation from opening to project processing, through creation of pages after as much as their finish and assignment.The main accent throughout creation is accentuate for marketing usage.
|
|
|
Proposal of Marketing Support of Newly Introduced Products
Horáček, Pavel ; Horáček, Pavel (referee) ; Zich, Robert (advisor)
A company engaged in dog food production has recently finished the development of new unique and exceptional products. The Bachelor's Thesis tries to suggest an effective marketing support for successful introducing of these products to the market. The focal methods used by treating this thesis are especially marketing mix and other marketing methods. The outputs of the thesis are concrete proposals of marketing support of newly introduced products and the way of communication with the consumers.
|
|
|
Strategy for Managing Sales Promotion of Company
Viková, Miroslava ; Hruška, Stanislav (referee) ; Mallya, Thaddeus (advisor)
This thesis deals with analyzing strategic position of energetic drinks production company. It mainly focuses on establishing a way the company can sustain and improve its current competitive position in the market. The results of the analysis in this thesis should be able to come up with measures that can help the company improve its sales promotion strategy in its area of activity – energy drinks. These measures should be the basis for its competitiveness and sustaining its position in the market.
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