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Game Demo in Unity
Kocián, Kryštof ; Chlubna, Tomáš (referee) ; Milet, Tomáš (advisor)
The aim of this bachelor's thesis is to design and implement a game containing procedurally generated content in Unity. Inside you can find a summary of information about videogames, selected methods of procedural generation and a description of the design and implementation process of the game itself.
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Game in Unity Engine
Uhlíř, Radek ; Starka, Tomáš (referee) ; Milet, Tomáš (advisor)
The main goal of this bachelor's thesis is to design and create innovative game in the Unity engine . Implement classic game mechanic and create more unique game mechanics for solving different logical puzzles . The thesis also focus on the use of tools and components within the Unity editor and creating custom components .
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3D Game in Unity with Music Analysis
Petrjanoš, Jakub ; Chlubna, Tomáš (referee) ; Milet, Tomáš (advisor)
This thesis is about music analysis and it's usage in game development in game engine Unity. With help of music analysis there is implemented path finding in procedural generated terrain. In development were used experimental methods and result is game, which generates path based on chosen song through procedural generated terrain and visualizes music.
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Representing Death in Contemporary Computer Games - the case of The Last of Us II
Valtonen, Veronika ; Švelch, Jaroslav (advisor) ; Houška, Jan (referee)
The work deals with the analysis of the representation of death in computer games, specifically in the case of The Last of Us II, a survival horror genre. The analysis notices the differences in the representation of death in games compared to real life, where games significantly downplay the subject of death, and at the same time death is the main game mechanics that rewards the player as a successful killer. Games can stereotype death in a harmful way, but the studied game is specific in that it does not contain these common stereotypes. The work analyses main and secondary characters in order to find out how they die and how their deaths differ from each other. Protagonists and antagonists are also point of interest, as their death is different therefore an appropriate subject to examine what the game is trying to convey. These differences will be further analysed in the work in the context of game mechanics and audio-visual representation. Narrative is the main aspect representing death in the game. The consequences of death are also part of the narrative, and the work will focus on the aspects of burial and mourning. To achieve the findings within the representation of death in the game world, the work will analyse characters perception of the death, specifically through their dialogues or...
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Game Demo in Unity
Kocián, Kryštof ; Chlubna, Tomáš (referee) ; Milet, Tomáš (advisor)
The aim of this bachelor's thesis is to design and implement a game containing procedurally generated content in Unity. Inside you can find a summary of information about videogames, selected methods of procedural generation and a description of the design and implementation process of the game itself.
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3D Game in Unity with Music Analysis
Petrjanoš, Jakub ; Chlubna, Tomáš (referee) ; Milet, Tomáš (advisor)
This thesis is about music analysis and it's usage in game development in game engine Unity. With help of music analysis there is implemented path finding in procedural generated terrain. In development were used experimental methods and result is game, which generates path based on chosen song through procedural generated terrain and visualizes music.
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The Use of gamification in the Field of In-store Marketing Communication
Indrová, Anna ; Jesenský, Daniel (advisor) ; Vranka, Marek (referee)
This thesis focuses on the use of gamification in in-store marketing communication. Gamification, as a phenomenon of implementing game mechanics and principles in a non- gaming environment, is currently one of the fastest growing trends in marketing and is used across its different fields. This thesis focuses on the direct application of gamification and game mechanics at the point of sale, where it has the potential to engage customers, establish relationships and thus help brands to meet their marketing goals. The aim of the first part is to define the terms needed, define gamification itself as a part of game theories and game context. Also, to collect scientific data, researches and available information on gamification as an in- store marketing tool, which will be used as a basis to construct a strategy for proper implementation of gamification at the point of sale. The second part of the thesis serves several case studies, mapping implementation of gamification at the point of sale, which are subsequently evaluated on the basis of concepts and criteria defined in the first part of the thesis.
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Game in Unity Engine
Uhlíř, Radek ; Starka, Tomáš (referee) ; Milet, Tomáš (advisor)
The main goal of this bachelor's thesis is to design and create innovative game in the Unity engine . Implement classic game mechanic and create more unique game mechanics for solving different logical puzzles . The thesis also focus on the use of tools and components within the Unity editor and creating custom components .
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Gamification in Online Marketing
Pohůnek, Vojtěch ; Máchová, Eva (advisor) ; Švelch, Jaroslav (referee)
Gamification is right now one of the fastest rising trends in marketing. It focuses on gaining new customers and keeping current ones by bringing game mechanics and game principles to non-gaming environment. Gamification however isn't just a buzzword. Gartner says that by 2014 every bigger company will have its gamification consultant, who should be as important as social media experts are now. This thesis is focusing on gamification towards web, web services and online marketing. It serves not only as an academic introduction to the term itself, but also shows how to apply game mechanics on the Internet. It also describes and evaluates real life examples of gamification in online marketing.
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