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Infidel?
Krnáčová, Andrea ; Fajnor, Richard (referee) ; Gabriel, Michal (advisor)
In my bachelor's thesis, I am based on my own memories of my childhood and adolescence, which I spent in the community of Jehovah's Witnesses. I liken individual memories to pieces of concrete furniture from the Kingdom Hall, which I regularly visited. I decided to process this topic using a hanging installation made entirely of polystyrene.
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Children in advertising: Children's perception of childhood
Hegyiová, Hana ; Zezulková, Markéta (advisor) ; Klimeš, David (referee)
This bachelor thesis was focused on the attitudes of children to representations of childhood in the media. The images of children are often used as content of storytelling in advertising. The literature review aimed to analyse attitudes towards childhood across history in Western society, and like them with the representation of childhood in advertising. Qualitative research in the form of focus groups was chosen for its practical part. The research consisted of three forty-five minutes long focus groups, carried out in the primary school environment, which were attended by 18 child participants in total. Division of the research into three thematic units assisted to precisely answer two selected research questions: How do children perceive the media representation of childhood in advertising? Which of the selected characteristics do they prefer, and why? Research has shown, that children responded positively to a media representation of childhood that was identical to their own experience, in the case the innocent childhood.
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The Catcher in the Rye and A Perfect Day for Bananafish - Motif analysis
Hancinová, Sabína ; Češka, Jakub (advisor) ; Charvát, Martin (referee)
The thesis Catcher in the Rye and A Perfect Day for Bananafish - Motif analysis deals with motif analysis of these two literary works by J. D. Salinger. Analysis of the basic motifs of these works reveals the symbolism of Salinger's literary world, where the main themes are childhood, growing up and alienation. Essential role when presenting motifs goes to the main characters, who in these works are very distinctive, therefore they also need to be analyzed. In question of theory, the thesis is based on Boris Tomashevskyˈs concept of motif and narratological perspective of Tomáš Kubíček or Lubomír Doležel. Apart of the analysis itself the theses deals with questions of the relevance in the genre classification of the novel Catcher in the Rye as a Bildungsroman and whether Salinger idealizes childhood in his works or not.
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