National Repository of Grey Literature 17 records found  1 - 10next  jump to record: Search took 0.01 seconds. 
Project of Tourism Development and its Impact on Business in Hostýnsko-vsetínská hornatina
Bláhová, Adéla ; Špiler, David (referee) ; Mráček, Pavel (advisor)
The topic of this bachelor thesis is marketing of tourism in Hostýnsko-vsetínská hornatina. Main goal is to assess conditions for tourism development of this area. The first part is theoretical and basic knowledge of marketing and tourism are described here. The analytical part describes selected area and defines current state of local situation. Based on these knowledge are set out proposals and objectives that lead to development and improvement in Hostýnsko-vsetínská hornatina.
Tourism in a Chosen Region of Scotland
Šrámková, Adéla ; Jenčková, Jiřina (advisor) ; Kalábová, Markéta (referee)
The aim of this Bachelor's thesis is to find out and to assess the condition of tourism in a chosen region of Scotland. It is concentrated mainly on incoming tourism. The thesis focuses on characteristics of accommodation facilities, their classification and categorization. The theoretical part includes characteristics of the whole Scotland in general, describes preconditions for the tourism development and presents some organizations related to tourism. In the theoretical part, there is also a description of the chosen region and its attractions. Moreover, different statistics related both to the whole country and the chosen region were processed. Using the method of structured interview, three accommodation facilities were analysed in a certain location. The interviews helped to obtain more detailed cognition of local accommodation facilities and to identify advantages and problems related to tourism in the location. Thanks to the comparison of statistics and thanks to the own research, the condition of tourism in the region was assessed.
Event Tourism in the Selected Destination in Czech Republic
Anderlová, Andrea ; Navrátilová, Miroslava (advisor) ; Zuzana, Zuzana (referee)
The thesis deals with event tourism in Hradec Králové from the point of view of supply of attractions of the city and demand of potential visitors for the products of tourism. The theoretical part defines basic concepts of tourism with the support of scientific literature and other suitable sources. The own work consist of the characteristic of the city, supply of attractions and events. Further, the possible development of the city is examined on the base of strategic document. The part of the own work includes the questionnaire survey that finds out the information from the potential visitors and their opinion of event tourism in Hradec Králové. After evaluating all the inputs there will be proposed new products of tourism that would encourage event tourism in the city.
Project of Tourism Development and its Impact on Business in Hostýnsko-vsetínská hornatina
Bláhová, Adéla ; Špiler, David (referee) ; Mráček, Pavel (advisor)
The topic of this bachelor thesis is marketing of tourism in Hostýnsko-vsetínská hornatina. Main goal is to assess conditions for tourism development of this area. The first part is theoretical and basic knowledge of marketing and tourism are described here. The analytical part describes selected area and defines current state of local situation. Based on these knowledge are set out proposals and objectives that lead to development and improvement in Hostýnsko-vsetínská hornatina.
Potential of less known attractions of region Kolínsko for tourism development
Syřínková, Adéla ; Netková, Jarmila (advisor) ; Mlejnková, Lena (referee)
Bachelor thesis is focused on less known natural and historical attractions in the region Kolínsko and on their potential in tourism development. The theoretical part concerns theoretical starting points and analysis of tourism in Central Bohemian Region. It focuses mainly on the definition of the tourism and the characteristic of Central Bohemian Region and region Kolínsko. The practical part presents an overview of natural and historical attractions and analyzes selected attractions in terms of their current use and further potential. One of the elements of this part is processing of the research. The aim is to assess the potential of selected attractions and to come up with concept for their involvement in tourism. This thesis should make readers acquainted with the current state of attractions in region Kolínsko and broaden the awareness about the issue and new attraction involvement in tourism of region Kolínsko.
Tourism of the tourist area Opavske Slezsko
Dirová, Kateřina ; Valentová, Jana (advisor) ; Abrhám, Josef (referee)
The bachelor thesis deals with evaluation of tourism of the tourist area Opavske Slezsko. It describes the offer of tourism and it includes SWOT analysis. Potencial of the region is also evaluated.
Personalities of Russian history in Czech and Slovak Republic and their contribution to the development of tourism
Kučinová, Anna ; Jarolímková, Liběna (advisor) ; Vogelová, Markéta (referee)
The main objective of the bachelor's thesis was to create a special thematic route connecting attractions associated with important personalities of Russian history in Czech and Slovak Republic. First two chapters are devoted to terms in tourism, mainly terms in cultural and cognitive tourism, and characteristics of a product in the cultural tourism. In the third chapter personalities of Russian history are separatelly charactarized and their connection to the Czech and Slovak Republic is described with each attraction indicated. Next chapter is devoted to a proposal of an actual thematic route going through the territory of the Czech and Slovak Republic. At the end of the chapter one can find other proposed thematic routes. The conclusion consists of an analysis of inbound tourism from Russia and evaluation of the potential of the topic "Personalities of Russian history in Czech and Slovak Republic and their contribution to the development of tourism". The result of the thesis is a proposal of an unique thematic route going through the territory of Czech and Slovak Republic, consisting of interesting and unique attractions associated with important personalities of Russian history and culture with focus on current trends and requirements of particularly Russian tourists in inbound tourism.
Tourism and recreational use at Tabor area
WAGNER, Jan
This bachelor thesis is dedicated to evaluation of current state of recreational tourist industry in Tábor region. The aim is to upon field research design a suitable product, which could improve the current situation. This thesis is focused mainly on cycle tracks in Tábor. The first step of thesis was studying literary sources and creating literary research. The part with literary sources was followed by making the situation analysis and field investigation. Based on the data gathered from the field research, suggestions for further improvement have been stated. The improvements are focus on improving cycle infrastructure in Tábor.
Tourism for the selected segment: high school students
PEXOVÁ, Kateřina
The main aim of this thesis was to evaluate Tourism standard for students of secondary schools in České Budějovice by analysis. To develop a strategic Tourism progress for the selected segment and create appropriate product including introducing on the market. Initially literary sources were studied which served as a base for literary review and situational analysis was created. Based on the field survey results a new product called Edu-cachig was designed which consists of three thematic groups to provoke interest in school excursions by the segment.
Tourism and recreation in Jindřichův Hradec region
PLÁŠILOVÁ, Šárka
A goal of this bachelorship work was to classify todays tourism at chosen destination of Jindřichův Hradec area. In framework of the work was primary discovering structure of prepositions of tourism at chosen destination by using primary data and literature. Primary data were gained by forms of two chosen localities. Attention was also focused toward the visitors of Jindřichův Hradec area. It was classified perception of destination by a visitor, activities in framework of vacation, motivation for visiting ETC. Further in framework of the work was created database of cultural-historical, natural and living attractions. Based on evaluated offer and demands of tourism at chosen location were created potential options of another development of tourism at Jindřichův Hradec area.

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