National Repository of Grey Literature 18 records found  1 - 10next  jump to record: Search took 0.00 seconds. 
Proposal of Marketing Plan
Petrová, Lenka ; Šmakalová, Petra (referee) ; Milichovský, František (advisor)
The goal of this diploma thesis is to devise marketing plan for newly emerging accoun-ting company. In the first part of this thesis is described theory of marketing planning. The second part deals with analysis of the current state of the business and marketing plan proposal.
The Business Plan for Establishment a New Company
Zbytková, Šárka ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
The topic of this master thesis is working out of a business plan for a new enterprise operating in the field of gastronomy, which will specialize in catering, cooking courses and manufacture of confectionery products. The proposed solution is an emphasis on financial and marketing plan.
Creation of Small Company
Belková, Eva ; Balšínková, Dagmar (referee) ; Koráb, Vojtěch (advisor)
The main goal of this thesis is to create a realistic business plan for small company specialized in the production of bicycle bags in Bučovice. The thesis consists of three basic parts. The first part describes the basic terms, definitions of used analyzes and requirements for the business plan. The analyzes of internal and external environment are performed in the second part. Suggested business plan and schedule of its implementation are described in the last part of the thesis.
Business Plan
Zedníková, Barbora ; Vrba,, Kamil (referee) ; Sládková, Jitka (advisor)
This bachelor thesis deals with a business plan proposal formation. Subject of this proposal is establishment of a new relaxation centre in Ostrava. This Bachelor´s thesis is divided into three main parts. The thesis starts by introducing the theoretical knowledge, which is followed by analysis of the market and competition environment. Finally, it elaborates a complete procedure for establishing new company, including economic evaluation.
Business Plan – Building Brand Store With Apple Products
Viktorin, Ondřej ; Trunečková, Markéta (referee) ; Koleňák, Jiří (advisor)
The aim of this thesis is to draw up a detailed analysis of a business plan to build retail brand store with Apple products. The analytical part of this thesis is devoted to the selected market and to the conditions to build official Apple store. Processed business plan is based on real data, questionnaire and expert´s experiences in the field and try to determine the success of the business as precisely as possible. The financial plan includes necessary expenses and planned profits which shows in two versions what conditions must be done to achieve a profit.
Residential Construction as a Development Project
Škarka, Jan ; Vlasák, Jaroslav (referee) ; Nováková, Jana (advisor)
This thesis is concerned with developer project Rezidence Austerlitz in Slavkov u Brna realized by KALÁB company. It describes managing this project from buying the grounds to selling the real estate to clients. At the same time the thesis deals with the project's financing, time schedule and assesses market and construction risks. Part of the work is also analyzing the estate market which adverts to evolution of housing construction across the whole Czech Republic in the past ten years. Progress of real estate construction in Jihomoravský kraj is described in detail, including the progress of estate valuation.
Proposal of Business Plan for the Establishment of the Kindergarten
Marešová, Simona ; Sitková, Petra (referee) ; Zvejšková, Michaela (advisor)
The main aim of this thesis is to produce a proposal for establishing a kindergarten in the town of Týn nad Vltavou. This thesis consists of theoretical concepts related to business plan creation, and of market and business competition analysis. In the final part of the thesis the complex proposal for implementation of the specific business plan is introduced.
Using marketing analysis to assess the feasibility of building project
Lhota, Jiří ; Chovancová,, Jitka (referee) ; Dohnal, Radek (advisor)
This work focuses on the application of marketing analysis in the assessment of construction projects from investor's point of view. The aim of this work is to apply the selected marketing analysis for a particular case from practice and show their high potential.
Apartments rents in Ostrava and the factors influencing them
Bulavová, Dáša ; Weigel, Lubomír (referee) ; Uhlová, Eva (advisor)
This thesis describes and analyses market with rental housing in chosen city districts of Ostrava and examines factors that influence rental rates. The database of flats is breaked down by housing sizes 1+kk and 1+1, 2+kk and 2+1, 3+kk and 3+1, 4+kk and 4+1. This data is processed in tables and graphs and factors, that influence rental rates, are described. Flats are then marked in map and broken down by rental rates. The result of this thesis is evaluation of factors that influence rental rates in specific locality.
Proposal of Business Plan for the Establishment of the Kindergarten
Marešová, Simona ; Sitková, Petra (referee) ; Zvejšková, Michaela (advisor)
The main aim of this thesis is to produce a proposal for establishing a kindergarten in the town of Týn nad Vltavou. This thesis consists of theoretical concepts related to business plan creation, and of market and business competition analysis. In the final part of the thesis the complex proposal for implementation of the specific business plan is introduced.

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