National Repository of Grey Literature 5 records found  Search took 0.00 seconds. 
The impact of the automotive industry on the selected macroeconomic indicators of the economy of the Slovak Republic
Sabol, Samuel ; Nečadová, Marta (advisor) ; Soukupová, Jana (referee)
The aim of this bachelor thesis is to investigate and analyze the position and influence of the automotive industry on the selected macroeconomic indicators of economy of the Slovak Republic. This work consists of two parts, theoretical and practical. The theoretical part focuses on the position and significance of the automotive industry for the Slovak economy along with the characterization of selected macroeconomic indicators. In the practical part, I mean specific macroeconomic indicators (GDP, unemployment, foreign trade), which analyze the data obtained from the Slovak Statistical Office and EUROSTAT. Consequently, I examine the importance of automotive production in Slovakia through changes in the macroeconomic indicators in a given time period.
The Valuation of the Company PCA Slovakia, s.r.o.
Moravčíková, Simona ; Heřman, Jan (advisor) ; Schönfeld, Jaroslav (referee)
The aim of this thesis is to estimate the value of the company PCA Slovakia, s.r.o. to the 31st December 2015. The thesis is divided into two parts, in the concrete the theoretical and practical parts. The theoretical part describes the basic concepts necessary for the valuation of the company and it is kind of the point for the practical part. On the other hand, the practical part is focused on the introduction of the company and the application of strategic analysis and financial analysis, the prognosis of revenue and other value drivers, financial plan and finally the actual valuation of the company. There was used the DCF method of valuation in the term of FCFF and EVA for the valuation of the company.
The Competitiveness of the Czech and French Automotive Industry
Dykastová, Gabriela ; Jiránková, Martina (advisor) ; Fialová, Barbora (referee)
The bachelor thesis examines the competitiveness of the Czech automotive industry and the French automotive industry in terms of customer needs. The thesis focuses on the aspects which directly influence his decision to buy a new car. The aim of the thesis is to create a list of the most important competitive advantages of French and Czech producers of passenger cars in the Czech and French car market on the basis of analyses and comparison of acquired information. The thesis is composed of three chapters. The first chapter defines term competitiveness of the automotive industry. The second chapter separately analyses the Czech and French car brands and their possibilities of competitiveness in the Czech Republic and in France. The third chapter analyses and compares the competitiveness of the automotive industry of both countries. The conclusion of the thesis is the recognition that all surveyed producers are able to take advantage of their home market thanks to their characteristic qualities. Nevertheless, the French producers dominate the developing electric vehicle market.
Strategies of French Car Manufacturers on International Markets
Snížek, Martin ; Machková, Hana (advisor) ; Malý, Josef (referee)
This diploma thesis aims at comparing strategies of French car manufacturers Renault and PSA Peugeot Citroën on international markets. The first chapter is focused on unveiling the particularities of different markets with paying special attention to distinguishing traditional automotive centres from emerging economies. The second part of the thesis presents Renault and its activities on international markets. Renault's activities are more profoundly studied through analysis of production (geographic distribution and its evolution, methods of entering new markets) and sales. The same structure is applied to the third chapter concerning PSA Peugeot Citroën. The author comes to a conclusion that even though France and Europe remain the main markets for both car makers their importance declines to the benefit of developing countries. Moreover, it was found out that both car manufacturers are entering new markets via cooperation with other car makers.
French Automotive Industry and Its Development Trends
Snížek, Martin ; Jiránková, Martina (advisor) ; Vondrušková, Barbora (referee)
The automotive industry has changed a lot in its history. Among the most important changes of the past few years is the shift in production toward developing countries, which is together with the current situation and trends in automotive industry the subject of the first chapter of this bachelor thesis. On the other hand, in developed countries the automotive-production-growth rate is slower or even negative. That is also the case of France, which is closer looked at in the second chapter. In addition, French economy faces a problem that home car manufacturers produce smaller and smaller share of their production in France. This issue is dealt with via analysis of the production of PSA Peugeot Citroën in the third chapter of the thesis. The author comes to a conclusion that except the shift in production in conformity with global changes the French car manufacturer tries to remain competitive by allocating its production to near European markets.

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