National Repository of Grey Literature 7 records found  Search took 0.00 seconds. 
Language Management of Secondary Education Teachers of Czech and Their Contribution to Forming the Standard Czech
Olivová, Jana ; Dovalil, Vít (advisor) ; Adam, Robert (referee)
This thesis analysis in social practise the Language Management Theory - it deals with pedagogical activity of Czech language teachers at secondary schools, based on corrections of writen language tests. The goal of this paper was to find out whether the norm of czech standard language which is contained in codices correspond with the norm that is presented by teachers. This thesis uses modern metdological approaches from the sociolinguistic sphere, especially the method of so called 'Follow-Up Interview'. It also uses the concept of the Social Power Field by Ulrich Ammon and the Language Management Theory by J. V. Neustupný as general methodological basis. As the source of information served authentic tests which has been filled by fifty students of a secondary school a and then corrected by eight czech language teachers. Other sources were Follow-Up Interviews with the teachers and questionnaires. On the basis of these sources the Language Management Theory was researched and also the idea of the teachers about the norm of standard language. This idea was compared to the opinions of other three instances of the Social Power Field. In cases there was something unclear the information were completed from the Follow-Up Interviews. The research has proved that in the most cases the norm presented by teachers...
The position of minority and regional languages in the context of European language policy
Fátorová, Eliška ; Tomalová, Eliška (advisor) ; Bauer, Paul (referee)
Eliška Fátorová The position of minority and regional languages in the context of European language policy Abstract The thesis deals with the language policy of the European Union and examines what position minority and regional languages occupy in this policy. Chapter on language planning introduces two models of protection of these languages and a major part of the research framework deals with a Language Management Theory. The aim of the thesis is to show whether the language policy of the European Union trace elements of this theory. The first part discusses in general about Europe and languages, about the language policy of the EU, the development of which is divided into three periods. This chapter aims to answer the question whether and how the EU language policy direction has shifted during the last twenty years. To answer this question thesis uses mainly research of Michal Krzyzanowski and Ruth Wodak. Based on their analysis of EU documents concerning European language policy a shift towards a focus on EU competitiveness and employment of the population, to which the knowledge of foreign languages contributes, can be traced.. Another part focuses on minority and regional languages. There is introduced the European Charter for Regional and Minority Languages, which is a document of the Council of...
The language management of Russian-speaking university students and graduates in its socioeconomic context
Petrova, Natallia ; Sherman, Tamah (advisor) ; Hrdlička, Milan (referee)
This thesis is devoted to the language management of Russian-speaking university students and graduates in the socioeconomic context of the Czech Republic. The first, theoretical section, is based on the results of previous studies as well as statistical data. It delimits the concepts of language management and Language Management Theory describes the types of language management, and explains its processual character. The second, empirical section of the thesis, is devoted to a qualitative research study based on semi-structured interviews with 10 speakers of Russian as a first or second language who were studying or who had studies at universities in the Czech Republic. The aim of the research was to gain up-to-date information on respondents' subjective understanding of their position on the Czech labor market. The results reveal connections between language, communicative and socio- cultural (including socio-economic) management thus connect issues of language competence and linguistic repertoires and the socio-economic position of Russian-speaking university students and graduates in the Czech Republic.
Language Management of Secondary Education Teachers of Czech and Their Contribution to Forming the Standard Czech
Olivová, Jana ; Dovalil, Vít (advisor) ; Adam, Robert (referee)
This thesis analysis in social practise the Language Management Theory - it deals with pedagogical activity of Czech language teachers at secondary schools, based on corrections of writen language tests. The goal of this paper was to find out whether the norm of czech standard language which is contained in codices correspond with the norm that is presented by teachers. This thesis uses modern metdological approaches from the sociolinguistic sphere, especially the method of so called 'Follow-Up Interview'. It also uses the concept of the Social Power Field by Ulrich Ammon and the Language Management Theory by J. V. Neustupný as general methodological basis. As the source of information served authentic tests which has been filled by fifty students of a secondary school a and then corrected by eight czech language teachers. Other sources were Follow-Up Interviews with the teachers and questionnaires. On the basis of these sources the Language Management Theory was researched and also the idea of the teachers about the norm of standard language. This idea was compared to the opinions of other three instances of the Social Power Field. In cases there was something unclear the information were completed from the Follow-Up Interviews. The research has proved that in the most cases the norm presented by teachers...
Native-speaker status and other qualifications in the translation services market: Marketing and price-setting strategies of translation agencies
Šebesta, Daniel ; Dovalil, Vít (advisor) ; Sherman, Tamah (referee)
This study combines linguistic and economic points of view to deliver insights into two national translation services markets. Translation services form a relatively large market and provide quite a high number of jobs globally. In this industry, which is largely unregulated by government bodies, translation agencies have the potential to act as quality warrantors by applying elaborate quality-assurance procedures and requiring their freelance translators to possess certain qualifications. A controversial yet widely mentioned qualification is being a native speaker of a specific language. Drawing on a critique of the conventional "native speaker" concept and on insights from economics, Language Management Theory, and critical discourse analysis, this study investigates how the native-speaker status, along with other translator qualifications, is used as an argument for higher quality and a higher price in marketing and price-setting strategies of translation agencies in the Czech Republic and Germany when it comes to a technical translation into a non-local language. The research makes use of the market-research technique called "mystery shopping" and is designed as a combination of experimental and observational qualitative research methods. The four distinct stages, which correspond with...
German native speakers in the Czech Republic. Internet forums and observations as a source of discourse on intercultural and language contact
Grabowski, Pavla ; Dovalil, Vít (advisor) ; Sherman, Tamah (referee)
In this thesis the discourse on intercultural and language contact of German native speakers in the Czech Republic (so called "expatriates") is analysed in accordance with the Language Management Theory. Individual interactions on the discourse-based (micro) level are the source of data for the analysis of linguistic, communicative and socio-cultural language problems. Language problem is understood as a noted and negatively evaluated deviation from the expectation of the expatriates. Which language problems have been recognized by the German native speakers and which strategies to solve them have been chosen is examined in three domains "work domain", "leisure domain" and "daily life domain". The Czech language competence is the most mentioned language problem in the discourse. As a result of the discourse analysis it has been found out that Language Management cannot be seen as an objective process of solving language problems, as the expatriates possess diverse expectations according to their individual interests and further aspects (situation conditions or the issue of social power). Therefore it is not possible to give a general recommendation of how to solve the language problems. Key words: Expatriates, Discourse, Language Problem, Language Management, Language Management Theory, Adjustment...
Model speakers from the view of the Language Management Theory
Štěpánová, Veronika
This paper, based on the Language Management Theory, is focused on the model speakers (i.e. medial professional speakers). It describes an example of the so-called simple management, when a person notices a deviation from the language norms made by a model speaker, evaluates it negatively and adopts an action plan to correct it. The users of the language frequently ask some institutions (for example Institute of the Czech Language) to control the observance of the language rules and to penalize the deviations. The article deals also with the criteria of the selection of the future model speakers and the analyses of the language culture of the Czech Television.

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