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Etika novináře jako téma mediální výchovy
PEŠEK, Vojtěch
This bachelor's thesis deals with the ethics of journalism and its setting in the context of contemporary media education. The first part first defines the basic concepts and associated sub-chapters, which set the context for the whole thesis. Subsequently, the two central themes are brought together in suggestions on how to grasp and integrate the issue of journalistic ethics into the teaching of media education. The content of the bachelor's thesis also includes the opinions of teachers who, among other things, deal with media issues in their pedagogical work. The opinions of a media expert have not been omitted. In the conclusion of the thesis, the pros and possible cons of incorporating media education into the pupil's education are presented.
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Business Ethics as a Part of an Insurence Practice
Vránová, Eva ; Novák, Jan (referee) ; Putnová, Anna (advisor)
The main aim of the master´s thesis is the analysis of the activities of insurance brokers in terms of adhering to the principles of business ethics in the Insurance practice. Using the questionnaire will found attitudes clients insurance brokers to the issue and still views and opinions of the insurance brokers. The result will be the proposals for streamlining and improvement of intermediary activities in insuracance for company ABC, as and FAOL, a.s. and recommendation for itself Insurance Brokers.
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Establishing Code of Ethics
Maselli, Lukáš ; Šula, Ivan (referee) ; Černohorská, Lenka (advisor)
This thesis approaches the topic of ethics, both from a theoretical perspective and from the perspective of its application in business in the Czech Republic. It also intends to discover how the issue of business ethics is addressed and which ethical aspects are most significant in a certain field of business. The results of the thesis are based on the analysis of business ethics in the energy industry in the Czech Republic and also on the analysis of the ethical codes (codes of conduct) of specific companies active in the energy industry in the Czech Republic. From the outcome of these analyzes I will be able to create a ready-to-use draft of a code of ethics (code of conduct) for a company already doing business or planning to do business in this field.
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Ethics in Real Estate Activities
Bumbálková, Gabriela ; Barňák, Tomáš (referee) ; Vykopalová, Hana (advisor)
The aim of my thesis is to focus on issues of ethics in real estate operations and search optimal criteria for ethics in the real estate business. I mention ethical codes and their application and rationale at work of real estate agencies and professional associations. Furthermore I explore the real estate market in the Czech Republic in terms of ethics and I mention characteristics of ethically solid agencies, however I will also devote most common unfair practices within the real estate business and the current problems of the real estate market, which do not contribute to an ethical environment in business. Using the survey I examine thinking about ethics in the real estate business from two perspectives, namely from the perspective of the client, whether former, current or potential, and from the perspective of real estate agencies and brokers.
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Motivation and ethic questions in construction company
Pětroš, Ondřej ; Mazur, Jan (referee) ; Linkeschová, Dana (advisor)
This thesis deals with motivation and ethics in the construction industry. The goal of this thesis is to determine the level and potential specifics of motivation and ethics in the construction company. The theoretical part is focused on explanation of basic terms related to the topic. In the practical part of the thesis hypotheses are set, and their correctness is verified through a questionnaire survey and supplemented by a directed interview. Questionnaires are destined for construction companies and direct interviews are conducted in the form of semi-structured interviews with the staff of construction companies. Based on this the hypotheses are then confirmed or disproved. Furthermore, based on these surveys, conclusions and recommendations that would help to improve the situation in construction companies are deduced.
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Vinařství Ludwig, Ltd. Code of Ethics Proposal
Hájková, Markéta ; Košut, Michal (referee) ; Černohorská, Lenka (advisor)
The aim of this thesis is to analyze the current situation of business ethics and culture in Vinařství Ludwig, Ltd. and make a proposals lead to improvement of this situation. In the first part of the work on the basis of literature research identified the theoretical and methodological bases, which are needed for the processing of the practical work. The second, practical part of the work is based on a survey of the current state of corporate ethics and culture of Vinařství Ludwig, Ltd. The bases for the survey are internal and external sources of information of company and questionnaire survey among its workers. The result of this thesis is to make the Code of conduct of Vinaství Ludwig, Ltd.
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Fulfillment Business Ethics in ABC Company
Kugler, Tomáš ; Ulik, Marcel (referee) ; Putnová, Anna (advisor)
The aim of this work is to determine the level of business ethics in the company of ABC. It´s level is determined by comparison with selected aspects of corporate climate. Using the questionnaire are determined range of individual areas, resulting in the identification of critical areas in the company, which serves as the starting point for the proposals to improve the situation. Basis for the design part is enhanced by discussions with management and the author´s observation. The main proposed solution is the implementation of the Balanced Scorecard methodology, whose benefit is the reduction of critical areas to an acceptable level. The author also formed proposals to improve corporate ethics program and actvities in the area of social responsibility.
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Corporate Social Responsibility in the Company
Hodovská, Anna ; Veselý, Josef (referee) ; Putnová, Anna (advisor)
The diploma thesis is about corporate social responsibility and its application in a selected company. The introductory sections summarize the theoretical background and methodologies used. The following are the sections related to the analysis and the research performer. The design part contains the basic concept of the code of ethics, recommended activities and evaluation in terms of risks, time and finances. The result of the work is this proposal of social responsibility in the company.
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The effect of Ethical and non-ethical bus Transportation Carrier behaviour on the choice of the final Consumer
Jarošová, Petra ; Peš, Martin (referee) ; Černohorská, Lenka (advisor)
This diploma thesis is dedicated to the effect of ethical/unethical behaviour of bus companies on the final consumer's decision. The work is composed of two sections. The theoretical part is dedicated to the basic characteristics of ethics, its segmentation, and historical development. The practical section describes an analysis of the four largest bus companies. According to a realized marketing study, criteria are presented based on which customers select bus transportation services and what their opinion is of ethics in business. Finally, the results of the marketing study are presented and on the basis of these results, suggestions are made on establishing penalties in the case of unethical business management.
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