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Application For Improving Lifestyle, Concentration and Creativity
Okáník, Pavel ; Koch, Miloš (referee) ; Dydowicz, Petr (advisor)
The subject of this bachelor thesis is the proposal of a functional application for streamlining and improving the habits within individual personal development. This thesis starts with the basic theoretical background, the second part focuses on the analysis of mobile applications which are already available on the market. The last chapter is about the own design solution and describes the process of the solution from design to evaluate of benefits.
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Proposal of Business Model for Touch Art Development Studio
Maštalíř, Roman ; Beneš, Marek (referee) ; Zich, Robert (advisor)
The goal of the thesis is to develop a business model, which will lead to growth of Touch Art developer studio. The focus areas are: improving societal and customer education, creating value networks and leadership development. With these focuses in mind, thesis contains analysis of the environment in which the studio is present, introduction to development topic, clarifying goals and visions, as well as marketing, internal factors and field analyses. The output of this thesis is structured steps and their evaluation, which the development studio needs to undergo to ensure stronger market position.
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Creation of Apple iPhone Applications
Ondrůj, Daniel ; Švub, Miroslav (referee) ; Žák, Pavel (advisor)
The purpose of this thesis is to create a tutorial that could help developers interested in creating new applications for Apple iPhone to pass their initial unfamiliarity with the phone, its development environment, the programming language and the use of other components of the phone. The tutorial should be helpful for readers who have at least basic knowledge of the application development. There are also some useful links for readers who have no previous knowledge of programs' development. These materials describe some basic features and then clarify the common issues in more depth. Not only does this tutorial describe the phone's features and development tools, it also explains development procedures of concrete application. The phone has been introduced with a lot of new features such as accelerometer, large touch screen, etc. Therefore the application is trying to take advantage of most of these characteristics. The motive of this application stems from the old Russian game Tetris. This document describes only the functional and graphical design, concrete implementation and the source code are included in attachments.
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Czech developers and mobile platforms
Alexandre, Berenika ; Švelch, Jaroslav (advisor) ; Huněk, Filip (referee)
This Master's degree thesis deals with a specific area of creative industries: development of mobile applications. The aim is to identify and understand the work routines of Czech iOS developers while considering the importance of design as one of the benchmarks of mobile application quality on the Apple App Store. I mainly focus on mapping work routines of selected developers and their thinking about design in the context of Apple devices and iOS platform, assuming that Apple establishes a high standard of visual and functional qualities. I am addressing an issue of application usability not only in terms of design of the user interface, but also its functioning and more aspects of application development within the ecosystem of Czech mobile app industry. The theoretical part of my thesis subjectively describes fundamental concepts from the mobile app development field and theories related to the topic. Empirical part of the study is based on qualitative interviews with 9 Czech mobile app developers and following thematic analysis. This study can serve as an interesting resource of understanding of the work of Czech mobile app developers, how they think about design and Apple as a platform or as a solid foundation for further quantitative investigation to confirm or revise my findings.
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Návrh marketingovej stratégie vzdelávacích mobilných aplikácií
Kovácsová, Monika
This diploma thesis is dedicated to the proposal of marketing strategy for educational mobile applications from developer Holucent. In the theoretical part of the thesis are described notions from the field of marketing strategies and online marketing. Based on the analysis of current state is consequently created marketing strategy which cornerstones are suggestions of specific marketing measures. The means of control and measurement of effectiveness of suggested measures are analytical tools. The main asset of this thesis is improvement of propagation of educational mobile applications from developer Holucent.
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