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Banky, jejich klienti a podstupování finančních rizik
Knězová, Jana ; Burgerová, Jiřina (advisor) ; Zemplinerová, Alena (referee)
Tato bakalářská práce se zaměřuje na obchodní banky a jejich finanční rizika, která musí denně podstupovat. Exkurz do vývoje bankovnictví nám nastínil některé skutečnosti, které se postupem času změnily do takové podoby, že je dnes nazýváme riziky. To, že banky jsou ochotny tato rizika podstupovat, je očekávání výnosu, který za tím stojí. Čím větší riziko, tím větší výnos. Práce vysvětluje, jak je na jednotlivá rizika pohlíženo a jak se s nimi banka vypořádá a jak určí a změří jejich velikost. Zároveň uvádí i příklady ze současnosti, kde je patrné, jak to doopravdy funguje.
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Přímé zahraniční investice a jejich význam v České republice
Vojáčková, Markéta ; Mikulec, Tomáš (advisor) ; Zemplinerová, Alena (referee)
Mezinárodní pohyb kapitálu v podobě přímých zahraničních investic si v dnešní době málokdo dokáže představit bez intervencí představitelů státu v podobě investičních pobídek. V této bakalářské práci jsem se zaměřila na všeobecně zažité představy o rizicích, přínosech a důsledcích zahraničních investic. První část práce je orientována na problematiku přímých zahraničních investic uvažovanou v obecné rovině i aplikovanou na prostředí České republiky. Druhá část nabízí zamyšlení nad významem systému investičních pobídek a následky jeho působení na národní hospodářství.
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Regulation of tobacco advertising
Jiroutová, Adéla ; Písař, Pavel (advisor) ; Zemplinerová, Alena (referee)
Our first task will be return to the history of the USA. We will look back at trends in tobacco advertising regulation during the history, we will identify causes of this regulation and reaction of economical subjects at it. We will compare the situation of tobacco advertising and sponsorship in the European Union with regulation in the Czech Republic. Our next step will be discovering consumption trends and complexity of anti-tobacco policy in different countries within the EU. Main purpose of my work is to assess whether the regulation of tobacco advertising reached its goals. We will try to point out some falsehoods about the necessity of this regulation. We will evaluate influence of tobacco advertising on young people. We will do our best to answer the question, whether the bann of tobacco advertising has a direct impact on consumption of tobacco products. We will compare consumption of tobacco products in counties, where tobacco advertising is banned with countries, where tobacco advertising has not been prohibited. The conclusions of international studies, which deal with this topic, will be our main source of information. The economical aspects of tobacco advertising regulation and its real impact on economy will be our next object of observation. At last we will identify other effects of regulation.
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Utilisation of the financial resources of European structural funds by municipality.
Valentová, Kristýna ; Zemplinerová, Alena (advisor) ; Bůvová, Ludmila (referee)
This thesis deals with problems of European structural funds, especially it is focused on utilisation of the financial resources of the European Social Fund from 2004 to 2006. The first part of the thesis is a theoretical view of the economics on the regional policy. Following part is a description of the structural funds system and then there is an evaluation of the effectivity of the structural funds on the base of one soft project, which was realized in the Prague by non-profit organization established by Magistrate of Prague. In conclusion I discuss advantages and disadvantages of the European structural funds.
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The role of big companies in the economy
Ščamburová, Mária ; Zemplinerová, Alena (advisor) ; Antoš, Ondřej (referee)
Abstract The thesis is trying to find out if Czech republic disposes really big companies in the manufacturing industry and analyze attitude of czech government towards important companies. Situation in Czech republic compares with Finland and Slovakia. Theoretical part describes certain types of market structures and their effect to competition. Reports competition concepts by chosen economic schools as well as antitrust policy and unfair competition. In the end it shows company types by size and interest groups that are connected not only with big companies. Analytical part research market concentration in czech manufacturing industry with special focus on market concentration -- company size relationship. Following part compares world largest companies with biggest czech, slovak and finnish ones. Last part points government attitude towards big companies by examples Škoda Auto, a.s., ČEZ, a.s., Slovenský plynárenský priemysel, a.s. and Nokia.
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Financing and subsidizing of small and medium enterprises
Hybler, Michal ; Zemplinerová, Alena (advisor) ; Mládek, Josef (referee)
Small and medium sized enterprises constitute an overwhelming majority of all companies in the economy. They are the resource of the growth of GDP, innovation and significantly contribute to the employment. Representatives of the European Union are aware of the important role which these companies play and they try to create the most convenient and optimal business environment. The small and medium sized enterprises are supported through institutions such as Czechinvest and the ČMZRB which receive funds from structural funds of the European Union and the state budget. In my thesis I made evaluation of the projects of the SME Finance Facility program under which subsidy and credit lines were granted to the ČMZRB and various leasing companies. Finance was provided from various european development banks and were intended to grant the loans and leasings with better conditions than loans and leasings from unsubsidized banks. Based on the results from the survey I came to a conclusion that the program was relevant only to a certain extent because companies had significant alternative opportunities of financing their investment projects.
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Clustering as a Tool of Competitiveness, the Case of the Czech Republic
Daumová, Dora ; Zemplinerová, Alena (advisor) ; Chalupníček, Pavel (referee)
This paper deals with the issue of clusters as relatively new tools of competitiveness in economies and examines their linkage to state through cluster policies and initiatives. At the beginning, a theoretical development of the concept is presented. Afterwards, the cluster concept as such is introduced, putting down a wide scale of supportive rationales, presenting also possible risks and explaining a linkage to innovation and competitiveness. The second part of the thesis treats the issue of cluster policies as possible means of a cluster creation. Aside from examining cluster policies in different views, an emphasis is put on the justification of the role of state which can take part as either contributive or disturbing factor. The empirical part of the paper presents the case of the Czech clustering. Firstly, the Czech cluster policy is analyzed concerning its targets, instruments, approaches and other relevant issues, focusing on shortcomings and problems of the policy. Further, a case study of the Moravian-Silesian automotive cluster is presented. In this part, the particular cluster is observed with a view to its origin, development and activities. The endeavor is to compare the case with the classical Porter model and find out its inadequacies.
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Investment and Commercial Opportunities for our Enterprises in Selected Territories
Farský, Marek ; Zemplinerová, Alena (advisor) ; Burgerová, Jiřina (referee)
Diploma thesis on the Investment and Commercial Opportunities for our Enterprises in Selected Territories deals with gradual internalization of Czech enterprises. Author aims to describes development of OFDI in connection with development of IFDI. The work attempts to find out whether the Czech OFDI development corresponds with concept "Investment Development Path" (IDP). Risks of dual economy are also regarded. In the next part the thesis is concerned with need of international supporting policy and its institutional assurance. The last part focuses on investment and commercial opportunities of our enterprises in present and mainly prospective markets. Czech production used to be very well-known in these markets and still has good reputation.
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The implementation flat tax in Czech Republic
Dvořáček, Alexandr ; Kapinusová, Jana (advisor) ; Zemplinerová, Alena (referee)
The work is dedicated to analyse concept of the implementation flat tax in the Czech Republic. Theoretical part is based on the Tax theory, there are also described basic characteristics of tax systems, their functions and generally accepted fundamentals, which should proper tax system fulfil. Further theoretical part discuss tax theories development and their impact on practical questions about taxation during human history. The last part of the theoretical part is aimed straight at the flat tax. Characterize original concept of the flat tax and brings wider economic society opinions, which are completed by practical experience from the countries, where have been flat tax already implemented. Finally there are some alternatives to the flat tax mentioned, which were in case of the Czech Republic proposed. In practical part there are two tax systems compared, mainly focused on individual groups of tax payers, which differ in gross income and number of family members. I set up six groups of gross income in the way that best fits in the Czech circumstances. Aim is to compare tax burden for individual income groups in both tax systems. Analysis of the impact of the implementation flat tax for the specific income groups of inhabitants together with possible macroeconomic impact on the whole economy shows, whether the flat tax system in the Czech Republic is contibution or not.
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Regulace ve farmaceutickém průmyslu a její důsledky
Bumbálková, Blanka ; Písař, Pavel (advisor) ; Zemplinerová, Alena (referee)
Bakalářská práce se zabývá regulací farmaceutického průmyslu, se zaměřením na důsledky této regulace. V úvodu je čtenáři představen farmaceutický trh ? jsou vysvětlena specifika trhu, která jsou udávána jako důvody vedoucí k jeho regulaci. Dále jsou představeni aktéři farmaceutického trhu. Další části jsou věnované právě analýze regulace. Nejprve se zaměřuji na regulaci při schvalování nových léčiv a jejich uvádění na trh (důraz je kladen na organizaci Food and Drugs Administration) a ukazuji, jaké má tato regulace důsledky. Následně je analyzována regulace cen léčiv. Ukazuji, že regulace vede kromě nižších cen léčiv, také k nižší ziskovosti farmaceutických firem, nižším investicím do výzkumu a vývoje, zpoždění při uvádění nových léků na trh či dokonce jejich neuvedení, paralelnímu obchodu s léčivy a neefektivním výdajům ve snaze mu zabránit.
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