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National Repository of Grey Literature

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	A Price Analyses on the Imperfect Competitive Market Mendlíková, Iva ; Fibingrová, Veronika (referee) ; Škapa, Stanislav (advisor) The main goal is to clarify price making on the imperfect competitive market. The work is focused on the individual degree of price discrimination too and contains proposal how to use attitudes of price making on this market to increase the demand for services, increasing sales and improving position on market. Detailed record
	Marketing Strategy Proposal Mendlíková, Iva ; Rak, Tomáš (referee) ; Chalupský, Vladimír (advisor) Diplomová práce se zaměřuje na analýzu současné marketingové strategie společnosti Erasmus Life Lisboa. Specifikuje faktory jak vnitřního tak vnějšího okolí, které ji nejvíce ovlivňují. Na základě výsledků těchto analýz navrhuje změny v uplatnění marketingových přístupů Detailed record
	A Price Analyses on the Imperfect Competitive Market Mendlíková, Iva ; Fibingrová, Veronika (referee) ; Škapa, Stanislav (advisor) The main goal is to clarify price making on the imperfect competitive market. The work is focused on the individual degree of price discrimination too and contains proposal how to use attitudes of price making on this market to increase the demand for services, increasing sales and improving position on market. Detailed record
	Marketing Strategy Proposal Mendlíková, Iva ; Rak, Tomáš (referee) ; Chalupský, Vladimír (advisor) Diplomová práce se zaměřuje na analýzu současné marketingové strategie společnosti Erasmus Life Lisboa. Specifikuje faktory jak vnitřního tak vnějšího okolí, které ji nejvíce ovlivňují. Na základě výsledků těchto analýz navrhuje změny v uplatnění marketingových přístupů Detailed record

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