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Proposal of Business Plan for a New Company
Slezáková, Martina ; Šišková, Veronika (referee) ; Koráb, Vojtěch (advisor)
The aim of this thesis is to create a business plan. The subject of found is e-shop with original paintings. First part of the thesis consists of theoretical base, thesis conti-nues through a questionnaire survey to create a real business plan. The last mentio-ned part contains my recommendations and suggestions to the problems in each parts.
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Strategy of Company Development
Maršalová, Pavlína ; Kučera, Pavel (referee) ; Koráb, Vojtěch (advisor)
The purpose of this diploma thesis is a proposal strategy of company development for a business company XY s.r.o. Analysis conducted was aimed at research of internal company resources and external environment. The results of the analysis show market position and identifies source of competitive advantage. Strategy implementation should support improvement of market position.
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The Proposal for the Development of E-commerce Business Strategy in Distribution Company
Babela, Viliam Igor ; Koráb, Vojtěch (referee) ; Bumberová, Veronika (advisor)
Bakalárska práca sa zameriava na zpracovanie návrhu rozvoja e-commerce stratégie v spoločnosti distribujúcej hygienické a zdravotnické potreby posobiacej na slovenskom trhu. Teoretická časť sa zaoberá definovaním kľučových oblastí stratégického marketingu so zameraním na problematiku online distribúcie formou e-shopu. Analytická časť predstavuje praktickú aplikáciu vybraných relevantných metód za účelom identifikácie a zhodnotenia kľučových faktorov a následným výberom vhodných akcií pre zmenu v stávajúcej sratégii. Návrhová časť obsahuje nastavenie a zmeny e-commerce stratégie vrátane nástrojov s cieľom zvýšenia predajov v oblasti B2C trhu a zefektivnenia nákupov B2B zákazníkov prostredníctvom vhodných digitálných kanálov.
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Identification of Value Determinants of the Mechanical Engineering Enterprises in the Czech Republic
Strnadová, Michala ; Hrvolová, Božena (referee) ; Koráb, Vojtěch (referee) ; Živělová, Iva (referee) ; Režňáková, Mária (advisor)
This doctoral thesis is focused on value based management. The basic principle of value based management states that the main object in an organization is value enhancement. Within an organization the concept of value based management connects activities and people participating in business processes to maintain that the resources the owners put into the business are evaluated. The essential task of value based management is to find and identify factors which contribute increasing performance and creating the value of a company, known as value drivers. The purpose of this thesis is to identify the factors which by significant amount affect the value of the mechanical engineering enterprises in the Czech Republic. In the first part of the thesis an analysis of current academic knowledge in area of value drivers is made. The base of the analysis is created by foreign resources because there is only limited amount of information in domestic literature. Besides the determination of value approach and its benefits attention is mainly paid to organizing results from value generators area. Findings of secondary resources analysis are used for own research problem. The second part of the thesis includes determination of the main objects and the research problem as well as formulation of the research questions and tested hypotheses. The third part is focused on describing methods which were used in the thesis. In the thesis was applied logical (induction – deduction, analysis – synthesis, generalization – concretaization) and empirical methods (comparsion method, quantitative research methods). Primary data was collected by using a questionnaire. Obtained data was analyzed using logarithmic decomposition of the return on equity, Boosted Trees and descriptive statistics (for example measures of location, measures of variability) and more statistical methods for analysis of statistical hypothesis (Kolmogorov-Smirnov test, Lilliefors test for normality, F-test, Student’s t-test, Chi-squared test, Fisher’s exact test, Spearman’s rank correlation coefficient). In the fourth part of the thesis the branch of manufacturing industry is characterized and the identification of performance factors is accomplished applying logarithmic decomposition of the return on equity. The other subjects of research were companies in a branch called “Manufacturing of machines and devices”. The fifth part of the thesis includes summary of findings of the prime research and its discussion. Primary data was obtained by a questionnaire survey and completed with accounting information of respondents. The findings of the research show that main determinants affecting the value of engineering companies in the Czech Republic are return on assets, profit margin, consumption, sales profitability, personnel costs and value added. The qualitative value drivers are good reputation, human resources (employees) and its characteristics, business and flexibility, performance and productivity, assets, competency responsible staff, attentiveness to requirement of customers, innovation and quality.
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Establishing of Small Woodwork Workshop
Kolman, Vlastimil ; Vodicová, Pavla (referee) ; Koráb, Vojtěch (advisor)
This thesis deals with the establishment of a small woodwork workshop, a company focusing on production of design furniture from pallets. First part of thesis is about a theoretical introduction to business, basic concepts, business plan and the necessary analyzes. In the second part there are analyzes used for evaluation of current state and their summaries. Last part provides my own solutions and consideration of the project’s realization.
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The Business Plan for Creating of Small Company
Pelcová, Veronika ; Pelánek, Martin (referee) ; Koráb, Vojtěch (advisor)
This bachelor’s thesis deals with a proposal of a business plan for establishing a small agriculture company. The business plan will be applied to Hradisko riding centre in Rožnov pod Radhoštěm. The first part of the thesis explains basic theoretic terms from the sphere of business, business plan and agriculture. The practical part contains analysis of the recent status of the object and a proposal of a business plan, including a detailed financial plan.
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Establishing and Development of Small Company
Kousalová, Monika ; Adamík, Petr (referee) ; Koráb, Vojtěch (advisor)
This essay deals with establishment and consequential development of small company. The first part specifies legal aspects of setting up the company and overall legal framework of this matter. Then it analysis the Trade Act and evaluates advantages and disadvantages of this type of business. In the next part it evaluates the analysis of chosen sector that leads up to the research of mentioned market. It continues with analysis of company’s general surrounding. At the end is overall summarization of this topic focused on specific person and a recommendation for establishment and development of small company.
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The development of small company in a forestry
Půčková, Lenka ; Moučka, Jan (referee) ; Koráb, Vojtěch (advisor)
The Master’s thesis deals with analyzing of small company carrying business in forestry. On the basis of this analysis suggests strategic targets which are important for another growth and development of the company. Together with implementation schedule of individual activities are in this thesis suggested targets of solution. They are designed with a view to meet the requirements of company.
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The development of small business entity
Klouda, Martin ; Machotka,, Radovan (referee) ; Koráb, Vojtěch (advisor)
The master's thesis treat of procedure of a small business entity's developement. It deals with analysis of firm's enviroment and with proposal of vision, mission, goals and strategy, which should help the small business entity be successful during its transition from a starting stage to a groving stage of the life cycle. At the end a few words about implementation are added as well as possible risks which could appear.
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Project of Wine Turism for Small Company
Skoupil, Ondřej ; Smolíková, Lenka (referee) ; Koráb, Vojtěch (advisor)
The master´s thesis is concerning about project proposal of wine tourism for small company. Specifically, it’s about analysis of current state and project proposal for firm ELWINE Velké Bílovice s.r.o. which focus on better propagation and higher sales of company products. This thesis uses mainly procedures and project management methods.
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