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Transformation of army press after 1989, demonstrated on the newspapers "Obrana lidu" and other papers published by "Naše vojsko"
Vávra, Robert ; Köpplová, Barbara (advisor) ; Halada, Jan (referee)
Thesis "Transformation of military periodicals since 1989 (for example Obrany lidu and other titles of Naše Vojsko)" discusses the armed services press after 1945, and captures his transformation, inter alia, to reflect changes in the overall social situation during the next decade. The method of work is a historical analysis. This thesis is primarily focused and deals with the establishment of periodicals and the way of state institutions controlling, especially the Ministry of National Defence and the Chief political administration. The aim is to create an overview of army press and, by selected periodicals, to monitor changes occurring during their existence. Attention is also devoted to economic production company - Naše Vojsko (Magnet-Press). This thesis also reflects the transformation of army press which came after the events of November 1989 and which brought a massive reduction in army press. The text is given more attention to newspapers and magazines, the development of more reflective of social change in our country such as in Obrana lidu, Lidová armáda or Československý voják, more narrowly focused than the professional military journals. This thesis uses in addition information from various newspapers and magazines, archival materials from the National Library in Prague,...
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The transformation of the Czech samizdat periodicals after 1989
Sacher, Tomáš ; Köpplová, Barbara (advisor) ; Halada, Jan (referee)
The goal of the submited thesis "Transformation of the Czech samizdat periodicals after 1989" is to analyze the changes, that the originally samizdat periodicals went through in the conditions of the free- market society, which was formed after 1989 in Czechoslovakia and the Czech Republic. The first (theoretical) part focuses on the general description of the media transformation in the countries of Central and Eastern Europe after the collapse of the Soviet Union and the situation in which the Czech samizdat periodicals have found themselves at the beginning of this process. The second (analytical) part deals with the analysis of the transformation of specific originally samizdat periodicals which continued to be published after 1989. Powered by TCPDF (www.tcpdf.org)
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Dance magazine "Taneční listy" as an example of cultural magazine
Kocourková, Lucie ; Köpplová, Barbara (advisor) ; Halada, Jan (referee)
The thesis "Dance Magazine Tanecni listy as an Example of Cultural Magazine" deals with the forty years of the existence of specialized professional magazine Tanecnf listy and with a brief history of dance journalism, especially dance critique. Its history goes back to the 19th century. In the period between the two world wars, the genre was finally established, mostly due to the work of theorists E. Siblfk and J. Reimoser. The latter is considered a founder of Czech dance science and is important because of his several attempts to publish a regular dance magazine. Although there were several rather commercial dance magazines at that time run successfully, Reimoser wasn't successful until 1947 when he started to run the magazine Tanecni listy (until 1950). A new generation of dance journalists founded a new monthly with the same name Tanecni listy in 1963 and this title existed on the media market until 2003. The magazine dealt with all sorts of dance, as a performing art and as leisure activity as well: dance in the theatre, both classical and modem, pantomime, folk dances, amateur and professional dance sport etc. The magazine therefore serves as a source of the history of dance of the past circa 50 years. When this magazine ended in 2003 due to financial problems, dance journalists lost their publication...
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Austria and the Eastern question 1829-1841
Šedivý, Miroslav ; Skřivan, Aleš (advisor) ; Kovář, Martin (referee) ; Halada, Jan (referee)
Relying on thorough examination of relevant documents housed in the archives in Vienna, Paris, London, Berlin and Munich, this thesis analyzes the attitude of one of the most important personalities of the 19th century, Austrian Chancellor Metternich, towards the Ottoman Empire and his behaviour in the complicated evolution of the Eastern Question from 1829 to 1841, in other words from the signature of the Treaty of Adrianople to the conclusion of the second London Treaty regarding the Straits. Attention is paid particularly to the final phase of the Greeks' struggle for independence and the relating Russian-Ottoman war, the French expedition to Algeria, the two Ottoman-Egyptian crises, the Rhine crisis caused by the complications in the Levant, the Russian-British rivalry in the East and the difficult situation of the Christians in Syria in the spring of 1841. A further reason for writing this thesis is to point out some of Metternich's hitherto unknown characteristics and diplomatic procedures transpiring from his Near Eastern policy. In the whole period covered by this research, Metternich pursued the policy of conservation: he tried to preserve the declining Ottoman Empire and avoid serious complications in the Levant caused by the attitudes of other European Powers or the internal disorder of the...
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The position of women and "women question" in late Victorian and Edwardian society
Tumis, Stanislav ; Kovář, Martin (advisor) ; Skřivan, Aleš (referee) ; Halada, Jan (referee)
The position of women in British society at the turn of the 19th and 20th centuries was influenced by the traditional conservative ideas which allocated their place in "private (domestic) sphere"; these views continued to have in Britain considerable influence and they were moreover supported by the new ideologies of social darwinism, social maternalism or eugenics. At the same time the influence of representatives of liberal, democratic ideas, the so called new people advocating women emancipation in all spheres of life largely grew. It is not possible to perceive the end of Victorian and Edwardian era as a period in which the modern ideas on women position in society succeeded; on the contrary old conservative concepts though often in new context and another "more moderate" version had the support of the majority of British society, including women. The main reason why the feminists failed to enforce their radical claims at the turn of the 19th and 20th centuries lied in the fact that women movement was confined largely to the liberal elites of middle classes and failed to obtain wider support.
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The main changes in perception of the Olympic Games as a brand
Tajčman, Petr ; Jirsová, Pavlína (advisor) ; Halada, Jan (referee)
Purpose of the bache lor work is to describe Olympic Games as a brand in commercial concept. Theoretical part explains the basic terms (Brand, Brand Equity, Brand Identity, Sponsoring), which are applied in this work. Chapters 4 and 6 are necessery to understand history and the media background of Olymp ic Brand evolution. The main part of my work analyses each piece of the Olympic Brand in realition with general conception of the brand. Interpretations are based on Olympic marketi ng research data obtained during 1998-1999. Results describe particular components of the Olympic Brand in relation with brand attributes and other research data. The last chapter deals with impact of the Olympic brand stategy, demonstrated on Celebrate Humanity campaign . Powered by TCPDF (www.tcpdf.org)
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Stadión magazine in years 1970-1993
Schöppel, Jan ; Lukšů, David (referee) ; Halada, Jan (advisor)
Thesis Stadión magazine in years 1970 - 1993 deals with the sport's magazine Stadión in years 1970 - 1993. It maps political and cultural situation, structure of media market and state of sports at this time period. The thesis focuses on second half of existence of the magazine which had been issued since 1953. It analyses and describes structure of the magazine and changes and graphical aspects of every single section of the magazine. The thesis also deals with editorial team of the magazine and its' economical situation. The thesis as well introduces Olympia Publishing house, the publisher of the Stadión magazine. It describes its' position between other publishing houses. It finds out the relation between ČSTV and publishing house. It also deals with production of books and production of periodic press of the publishing house. In addition to that, this thesis finds out a quantity of political motivated articles and its' relevance to other content of the magazine. Thesis is also trying to find out an effect of the magazine to the readers. All of these findings are put in the context of normalization time period and the time period of the early nineties.
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