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Physical activities in the educational process at grammar schools
Bláhová, Adéla ; Strouhal, Martin (advisor) ; Sedláčková, Daniela (referee)
(in English): This bachelor thesis deals with the involvement of physical activities in the educational process in primary schools. The first part of this thesis clarifies the theoretical basis that relates to physical activities in primary schools. The theoretical part explains what physical activities are, their types, and tries to answer the question why it is important to involve physical activities in the teaching of not only physical education. The thesis also presents opportunities for physical activities outside of school education, in connection with leisure activities and hobbies. The aim of this thesis is to describe the possibilities for the implementation of physical activities that schools can use for their students in the educational process. These theoretical findings are further applied in the practical part. The practical part uses the results obtained on the basis of an empirical survey sent to primary schools, where it finds out what physical activities they use in primary schools. An empirical survey is a base for creation of graphical representation of the answers obtained from respondents from primary schools.
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Customer relationships in the selected company
BLÁHOVÁ, Adéla
The aim of this thesis is to provide a comprehensive overview of the customer satisfaction and Customer Relationship Management and to analyze the client satisfaction in the company ESSOX s. r. o. In the end I suggest specific recommendations to improve the quality of provided services.
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Viral marketing
BLÁHOVÁ, Adéla
The aim of my thesis is to provide a comprehensive overview of the viral marketing and to analyze selected viral campaigns. There is a description of advantages and disadvantages of this marketing tool. In the end I suggest for which companies viral marketing is an appropriate form of the promotion.
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