National Repository of Grey Literature 22 records found  previous11 - 20next  jump to record: Search took 0.01 seconds. 
Realization of farm with a focus on poultry
Hromjak, Milan ; Zita, Lukáš (advisor) ; Kovářová, Kateřina (referee)
This thesis deals with the origin of a family farm. By creating a business plan and issues connected with it, its priority is an organic poultry farm, which will produce poultry meat and eggs. Another service beyond the farm production will be creating conditions for a developing branch, which is agro-tourism and other services related to the operation of the farm, so that it leads to the economic development and profit. The farm will arise by rebuilding of an old house with a large barn and adjacent 10ha of lands inherited from grandparents. There will be built a multi-purpose building called the poultry farm from which the poultry will have access to pasture. The property includes another 1 ha of forest from which the wood will be used as a building material and firewood. The work is divided into two parts: theoretical and practical. The theoretical part especially focuses on explaining the concepts that are important to understand the business plan. Then there is the legislation concerning the organic farming, a tangle of laws, public notices and regulations that must be followed in order to meet the conditions for the organic farming. An integral motivational service of the country and the European Union for farmers and not only for those who are environmentally-managing farmers, is support and grants for the years 2014 - 2020. A very important step not only for the starting farmers is a market analysis in the given branch, as well as a SWOT analysis that will show us the positive and negative aspects of the business. The conclusion of this section deals not only with the concept of agro-tourism, but also with its market position as well and possibilities of its use and further development. In the practical part there is a description of a business plan and individual periods of the project including financing. Finances will flow from own and foreign capital, or the possibility to apply for support through non-refundable grants. The establishment of the farm will have an impact on the labor market, as there will be 5 newly created jobs and the community will fit into the wider public awareness thanks to the activities that the farm will develop for the purpose of product promotion and further development. Furthermore, there are itemized individual items that lead to the final evaluation of the effectiveness of the business plan. By processing the theoretical and practical part of the thesis the requirement of the thesis objective is met - to design a prosperous family farm focused on poultry keeping with a hypothesis if it is currently possible to be competitive while importing poultry meat and eggs from abroad. It can be concluded that the business plan is viable.
Realization of Carcass Poultry on the Market
Polláková, Simona ; Kovářová, Kateřina (advisor)
Goal of the thesis The main objective of this thesis is to evaluate current demands on commercialization of carcass poultry on domestic market. This goal of the thesis will be divided into several following parts: 1. Defining quality of poultry meat from the perspective of physical attributes, chemical composition and elements that influence them, 2. characterization of the standards in nutritioning carcass poultry and quality criteria, which are deciding factors for commercialization on the market, 3. introduction to trade and criteria for purchasing carcass poultry on domestic market.
Influence of Quality on Comipetitivity of Milk and Milk products
Hrubá, Renata ; Kovářová, Kateřina (advisor) ; Čechura, Lukáš (referee)
Globalization requires a new understanding of the effect of attitudes in the decision making process, particularly when regional differences arise from different cultural and social norms. Information behavior is the part of behavioral economics that explores decision making stakeholders - consumers, businessmen or politicians, under conditions of bounded rationality. For consumers it is primarily important to buy local products from family farms. The aim of the thesis was to verify the effectiveness of that model in the Czech Republic, especially to fill in the empirical aspect of behavioral economics, relating to consumer behavior under unclear information as well as normal environments, thus understanding the indirect effect of perception on product information. Today these issues are gaining in importance in developed countries as well as in the Czech Republic. The high probability of "never researching product information" resides more within consumers with negative attitudes toward global issues (30%) than in consumers with positive attitudes towards those issues (about 1%). Attitudinal changes affect decreases among those "never searching for product information" (by 30%) as well as increasing "search-rates" (by 60%). In other words, the changes in attitude have significant effects on consumer behavior (Spillover effect). Predicting decision making behavior under unclear information also shows important results. Changes of attitude toward nutrient security, milk of origin or ingredients is associated with relative changes in behavior. A change of attitude will reduce the probability to sometimes buy products with unclear (15%) and increases the probability of buying products with clear information (17%). Empirical research of behaviors under uncertainty are long-term projects, however methodologies may vary differentially. By connecting the theory of planned behavior to the theory of information, these theses fill in the issues of behavioral economics theory. The practical implication is a methodological approach of the model.
Realisation the Potato Market
Škába, Marek ; Kovářová, Kateřina (advisor) ; Škarková, Ludmila (referee)
This bachelor thesis deals with issues of the impact of quality on encashment of potatoes and their realization on the market. In first part of thesis are potatoes reviewed from morphological and physiological features and their chemical composition. Second part of thesis dealt with quality requirments of potatoes, internal and external quality of potatoes. Third part of thesis assesses the situation on potatoe market in the Czech republic and its trade possibilities.Last part is focused on price of potatoes and some factors that affects the price.
Olive Oil Trade
Kunc, Martina Isabella ; Kovářová, Kateřina (advisor) ; Škarková, Ludmila (referee)
This thesis is focused on the evaluating of olive oil trade in Europe and globally. The first part deals with the characteristics of the commodity from the chemical and anatomical point of view and also with the issue of methodology for determining the most important indicators of quality in its monetization. The second part discusses the current level of production of olive oil and the situation on the olive oil market in Europe and worldwide. The third part is based on the assessment of the obstacles to its production and manufacturing. Final part is devoted to the levels of production, prices, gain and acidity of olive oil in a particular homestead Podere Sagna and these indicators are compared with the observed average numbers achieved in Italy.
Application of Private Label Food Market in Selected Company
Koryntová, Nikola ; Kovářová, Kateřina (advisor) ; Michaela, Michaela (referee)
The topic of this diploma thesis is use of private foodstuff labels in a chosen Czech market marketplace between 2009 and 2014. First part of the diploma thesis deals with private labels portion with respect to overall goods volume as well as with progress of overall product volume in particular product categories. Second part of the diploma thesis deals with progress of private lablel product price and price of some competitive products subsequently the topic of this diploma thesis is an intensity of private labels price relevance on venality. Third part of the diploma thesis deals with depreciation of ratio indicators on the the particular marketsale.
Nature in Cormac McCarthy's Novels
KOVÁŘOVÁ, Kateřina
The aim of this thesis is to examine the topic of nature in novelistic oeuvre of American author Cormac McCarthy. This thesis pursues all ten novels, which are divided into three sections according to the region they are associated with. Ecocriticism was chosen as an approach; therefore, the first chapter deals with a short introduction to this interdisciplinary field. The aim of this thesis is to prove that the nature is a core aspect in Cormac McCarthy's novels, the significance of which lays both in description of American spaces and an ecological appeal on transformation of the anthropocentric perspective on the environment.
Southern Gothic and Male Protagonists in Cormac McCarthy's Novels Outer Dark and Child of God
KOVÁŘOVÁ, Kateřina
This Bachelor thesis is focused on male characters in the two Cormac McCarthy's early novels, Outer Dark and Child of God. Both novels are related to the Southern Gothic; therefore, the first part of the thesis is concerned with its short characteristics and connection to McCarthy's works. The following chapter describes the features which are common to both characters: uprooting from the society, predestination, question of morality, depicting of taboo, grotesqueness, and connection with the theme of myth. The last two chapters deal each character's specifics. The chapter on Culla Holme is focused on biblical allusions, the theme of guilt and punishment, and the motif of blindness. Last chapter discusses Lester Ballard, his connection to the historical events which were used as a source of inspiration, and the transformation from the child of God to the god of his own world.

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