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Programmes of support of small and medium enterprise and its application in the chosen company
PTÁČKOVÁ, Monika
According to the topic of my thesis ``Programmes of support of small and medium enterprise and its application in the chosen company{\crqq} I analyzed the most relevant support for the concrete enterprise with regard to its intentions. I divided my thesis into two parts. The first part is focused on the description and analysis of small and medium enterprises in the Czech Republic concerning the European Union. The second part includes the support overview of this sector in the Czech Republic. Furthermore the chosen enterprise and its planned projects are presented. According to the enterprise intentions I analysed a support which appeared to be the most advantageous for the chosen enterprise. On the basis of the chosen support I elaborated a draft project.
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Family Business in a Chosen Region of The Czech Republic
JANDOŠOVÁ, Petra
The aim of my bachelor work "Family business in the selected region of Czech Republic" was to analyse business in that region. The first step presented the study of special literature and define the term family business. Then I did marketing research in the chosen area for which I selected questionnaire method. Afterwards I concentrated on the preparation of case studies. For this work I chose 2 companies: Regina {--} packing materials and Jan Pondělík {--} bakery and confectionery. At the end of each case study I suggested some recommendations for both firms.
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Management processes in selected micro business
VAJGEL, Pavel
Process management is one of the most frequently mentioned management at this time. This work is responding to this "fashionable" direction and getting process management little bit closer into the reach of the smallest companies, for which the tender process could be through a series of problems. The thesis describes micro-enterprise, such as managed. Often, these companies managed only vaguely and subconsciously. There are missing any strategies and plans in a wider time horizon. It is an accurate description of Ekotherma CZ s.r.o. The company is not headed in a certain direction its director did not provide any strategy or goals. Nobody knows anything about corporate mission. The procedure is very intuitive, mainly focused on the performance of work that is most needed. ?There is no time for other work?, says the director. So I think that writing thesis on the topic about process management in the micro companies can be a very interesting material for the majority of the directors in such small organizations. Bachelor thesis deals with the gradual implementation of process management to the micro business, where is not other management style. The proposed changes should serve as a guide for beginning to use the process management in the organization. In my work I also mention common mistakes in the formulation of certain aspects of process management.
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The Potential of Using ERDF Resources for Supporting Small and Medium-sized Enterprises Development
ŘEHULKOVÁ, Věra
The aim of my diploma work is the analysis and subsequent evaluation of chances of those small and medium enterprises (SME`s) in Central Bohemia, which could utilize financial resources from the European Fund for Regional Development (EFRD) from the Operational Programme Industry and Enterprise (OPIE) and from the Joint Regional Operational Programme (JROP). The diploma work shall be divided into theoretical and practical part. In the first part of the theoretical section of the diploma work the structural politics between years 2000 and 2006 is defined, specifically it concentrates on European fund of regional development, the conditions of the utilization as well as its part in the development of small and medium enterprises in the Czech Republic. Part of the analysis of drawing funds from the EFRD is composed by figures of funds that were approved by the European Committee for the Operational Programme Industry and Enterprise as well as for the Joint Regional Operational Programme. Furthermore, the proceedings that can be used by SME are analyzed as well as their orientation. Finally I limited and described the chosen area within the Czech Republic, namely the Central Bohemia. The practical part deals with those measures of OPIE and JROP that are related to this area. Then, a brief view on existing realization and results of programmes OPIE and JROP is introduced, the determination date being 14th January 2007 - approximately two years after the first appeal for submitting of proposals. Subsequently I evaluated the chances to utilize funds of projects within operational programme that meet the EFRD criteria. Based on the results I rated the performance of SME{\crq}s in the Central Bohemia. For describing the existing situation, the descriptive method was mainly used, whereas the analysis of available informational sources and following synthesis of results was done by analytic-synthetic method.
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Analysis of free / open source software deployment in small and medium enterprises
Koubek, Karel ; Lorenc, Miroslav (advisor) ; Žebrák, Miroslav (referee)
The here presented thesis deals with an evaluation of possible deployment of free / open source software in small and medium enterprises. In the introductory theoretical part fundamental concepts, specifics of software licenses and availability of free alternatives to commercial software are discussed. In the following practical part an analysis of the total cost of ownership of two variants is performed - one utilizing only free software, the other utilizing only generic commercial software.
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Methods of hedging currency risks with application to small and medium enterprise
Hrbáček, Tomáš ; Brůna, Karel (advisor) ; Blaheta, Petr (referee)
The bachelor thesis is primary focused on methods and possibilities of hedging currency risks, whereas in the second part this risks are specificated to currency risks of small and medium enterprises. The thesis follows theoretical separation of foreign exchange exposures to transaction exposure and economic exposure. The translation exposure is not mentioned, because is irrelevant in sector of small and medium enterprises. The thesis contains the outline of possible hedging methods of transaction exposure (external, internal methods) and economic exposure. Analysed subjects in second part are two czech companies from sector of SME, which were established in 1995 and are exporting to foreign countries. The first company deals with firewood, produces and completes clapboard's roof, the second produces blankets, pillows and fillings for sofas. The analysis targets the historical process of competitiveness in background of czech crown's appreciation, exactly to economic exposure. The companies are not hedging their transaction exposures. Finally, the thesis evaluates actual situation of foreign currency exposure and suggests possible solutions, e.g. establishing a new office in abroad.
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Internetový marketing v malých a středních společnostech
Vorel, Lukáš ; Štědroň, Bohumír (advisor) ; Halířová, Jana (referee)
This thesis aims to explore concrete ways of application of internet marketing for promotion of a small service oriented business-to-business (B2B) company in broader context of the so-called new economy. To support the validity of the presented applications the thesis first draws on well-established theory of marketing concepts. In the second part of the paper, the role of internet marketing in business strategy of small and medium sized enterprises is explored. The thesis then continues with detailed description of particular tools of internet marketing and discusses their relevance and most appropriate application in the chosen field. In the application part of this thesis, the tools of Google Search Engine Marketing, which are perceived as the most efficient agent of small business promotion, are field-tested in a real small business promotion campaign. Finally, the thesis concludes with discussion of possibilities of future development in the field of internet marketing and sums up the overall findings of this paper. Throughout this thesis, the examined new technologies are regarded through the lenses of practical experience reported by their users and, at the same time, with consideration to established theoretical framework.
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Business Plan SMEs
Celbová, Monika ; Svobodová, Ivana (advisor) ; Srpová, Jitka (referee)
The study presents a business plan for a firm which offers fishing services. The study consist of a theoretical part and a practical part. In the theoretical section the small and medium enterprises are specified, especially the family business and there are characteristics of the form, structure and terms of the business plan. The practical section focuses on elaboration of the business plan for the particular firm. It includes description of all activities, market analysis, financial plan, SWOT analysis, break-even point analysis and potential risks. As a result the study provides an examination of a feasibility of the business plan.
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Prospects for financial support for small and medium enterprises in the Czech Republic
Cibulka, Ján ; Kalínská, Emílie (advisor) ; Čajka, Radek (referee)
The Bachelor thesis describes chosen possibilities of available financial support for small and medium enterprises in the Czech Republic. It gives an overview of the importance of small and medium enterprises and analyses specific trends in different areas of its economic importance. The thesis explains the system of financial support in general as well as the specific cases of the European Union and the Czech Republic. It describes accessible support programmes for Czech small and medium enterprises. The thesis also evaluates the efficiency of financial support based on chosen data and identifies possible improvements for the next period.
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