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The importance of ethical codes in banking
Císařová, Iva ; Schlossberger, Otakar (advisor)
This essay concerns about the importance of ethical codes in banking in Czech Republic. First part describes scientific disciplines and social conventions in which ethical codes generally belong to. Second part is directly focused in financial markets and banking sector of Czech Republic and it describes particular codes, including an evaluation of its application in practice. Last part presents a research of financial literacy of Czech population and their opinions about ethics in banking.
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Marketing Communication in Pharmaceutical Industry
Koč, Ján ; Lešetický, Ondřej (advisor) ; Kandilaki, Daniela (referee)
The aim of this diploma thesis is to introduce attributes of marketing communication in the area of pharmaceutical industry in the theoretical part. Practical part is focused on relationships between pharmaceutical branch and medical community, including ethical aspects of promotion in the Czech Republic with emphasis on keeping ethical principles.
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Ethical Apects of internatiol relation (Lockean perspective)
Gregárek, Matěj ; Kratochvíl, Petr (advisor) ; Ditrych, Ondřej (referee)
Ethics in the international relations is usually based on the assumption that states represents an ethically relevant subject. The thesis challenges the assuption, that existing states could be legitimized on the general principles of universal ethics in any other way than as a "realm of necessity" and inquires the conseqeuncesof the lack of domestic legitimity on the ethical assertion of the state's conduct abroad.
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Self-regulation in commercial communications oriented to alcoholic beverages in Europe
Sukopová, Jana ; Mikeš, Jiří (advisor) ; Postler, Milan (referee)
The master thesis named "Self-regulation in commercial communications oriented to alcoholic beverages in Europe" compares the approach of particular European countries to ethical self-regulation and its influence to consumers. The thesis is divided into two parts. The theoretical part focuses on explaining basic terms concerning to self-regulation and commercial communications. Significant part is given to the study of current situation in Europe and Czech Republic. The practical part contains the analysis of recent self-regulation activities in the company Plzeňský Prazdroj. This part provides the results of the marketing research, which determinates the current state of self-regulation and activities of the company Plzeňský Prazdroj in consumer's eyes.
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Auditors ethics and cases of its violation
Skalický, Ivan ; Králíček, Vladimír (advisor) ; Janda, Antonín (referee)
This thesis deals with relation between audit and ethics. First part describes the role of ethics in society and demonstrates specifics of audit profession. Second part deals with ethical codes in audit. The output of this section is comparison of ethical rules in the Czech Republic and in the USA. The last part shows on the Satyam case consequences of auditors ethics violation.
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The Thomas commentary on the Nicomachean Ethics
MOUČKOVÁ, Pavlína
The thesis focuses on Aristotelian-Thomist ethics system. In mainly deals with the differences in concept of beatitude, good and related issues, like the science of virtues. The emphasis is placed on understanding and covering the differences in aproach of St. Thomas Aquinas and Aristotele to these ethical topics. Firs the thesis characterises the main issue in Nicomachean Ethics, then outlines the thoughts and ideas of St. Thomas Aquinas in his Commentary, with emphasis on its diference from Aristoteles teachings. First three chapters are therefore the more descriptive part of the thesis, which is based on both primary and secondary textual sources. The fourth chapter is, then, the crucial, practical part, that summarizes St. Thomas theses and ideas concerning beatitude, good and happiness, coming from his unrivaled Commentary on the Ethics.
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Ethics education at primary school
VELÍKOVÁ, Kateřina
This work deals with the description of complementary educational field Ethics education at primary schools. The theoretical part concentrates on the basic terms and it also characterizes the subject of Ethics education, its content, aims and methods. It mentions necessary education for teachers and gives reasons to implement this subject to school education. It describes selected conceptions, too. In the summary, it focuses on current state of this subject at primary schools. The practical part presents the research of the implementation of ethics education and the real contemporary state of education of this subject at schools. It comments on results of the questionnaire among teachers and it analyses the obtained information.
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The Questions of the Beginning and the End of Human Life
ČADOVÁ, Marie
This work deals with the problems of conception, gravidity and abortion in the first part and in the second part than deals with problems of death and dying. It concerns two cut-off points, which are component parts of human life. The first part surveis the biginning of human life and tries to find answers for questions, which have a connection with the conception, artifical insemination, surrogative maternity and abortion. It describes paradoxes, which comes from such situations. It appreciates this paradoxes in the wiev of medicin, ethics, psychology and law. The second part describes the end of the human life in several forms. It broods killing, suicide and euthansia in aspects of the psychology, medicine, law and ethics. In the end it describes the palliative care as an alternativ to euthansia.
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