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Books potential as resource of cognitive cultural capital: effects on educational attainment and socioeconomic status
Gorčíková, Magdaléna ; Šafr, Jiří (advisor) ; Soukup, Petr (referee)
The thesis The potential of books as a source of cognitive cultural capital: the impact on educational attainment and socioeconomic status deals with the socio-cultural phenomenon of reading that is understand as a cognitive skill whether is closely linked to the child's basic needs and habits of operating and learning. The aim of this study is to explore the mechanism of cultural activities (such as a specific type of cultural capital) that is shaped by family and school and forms the individual abilities of human beings. From this perspective it is determinate prerequisite for success in life. The theoretical part describes the life stages of reading with a clearly defined reading's habits and built up the relationship between child and book. Afterwards this part of thesis outlines the concept of cognitive cultural capital and summarizes the importance of external determinants for emergence and development of interest in reading. The empirical part of study uses data from sociological research Distinction and Values 2008 (SOÚ AV ČR, v.v.i.) that presents the structure of reading climate (the availability of books and imitation of parents' reading habits, interaction with parents and fading in childhood). Secondly, children's cultural socialization that creates their cultural participation is...
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Visual conception of a film adaptation of script Marek Epstein "Vlci a psi"
Dubenský, David ; KOUTSKÁ, Kateřina (advisor) ; IBLOVÁ, Radmila (referee)
The practical part of thesis follows up the art processing of Mark Epsteins' screenplay Vlci a psi. The script is set in times after WW2, describing historical situation of the evacuation of Sudetenland Germans from previous Czechoslovakia in 1945.
The practical part itself shows visual concept and structure which is presented by drafts of decorations and scenes. The decorations are visualized by coloured perspective views, drafts of each building and schematic designs.
The teoretical part of the thesis is about analysis and parametres of stated films works that are very closely related to this issue and shows historical situation in film language. The visual part and its structure are shown in individual analysis.
Results of the teoretical part were one of the basis for definition and visualisation of the practical part of thesis. Last but not the least the study of historical links, documents and internet portals containing given topic were another important teoretical source.
These results of my thesis can be used as a source of interesting informations for a public, as an inpiration for film productions or as a study material for film
students.
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Improving efficiency of selected company
Bouška, Tomáš ; Rathouský, Bedřich (advisor) ; Mervart, Michal (referee)
The thesis deals with ways of increasing efficiency in retail with focus on logistics from theoretical as well as practical perspective. Application of the practical part is demonstrated on the example of Dotcom, online store project of Tesco Stores ČR a.s. First aim of the thesis is to identify areas with the biggest potential in increasing efficiency with respect to financial demands of the eventual investment and to propose a potential solution. Second aim is to verify a hypothesis that the delivery of goods to customers is inefficient given that the planning system is not being linked to the tracking system.
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Relationship of demographic and economic development in Subsahar countries
Havlínová, Jana ; Cahlík, Tomáš (advisor) ; Chytilová, Julie (referee)
This paper deals with the impact of the population growth on the economic performance in the Sub- Saharan countries. This region hasn`t undergone demographic transition and faces high population growth, which is caused by high fertility and relatively low life expectancy. Economic growth is not sufficient enough to deal with this pressure and many countries end up in population traps. The first part of this paper describes the evolution of the population debate since Malthus till the most recent findings and sumarizes key demographic and economics links. Second part analyses demographic development of the region with emphasis on the fertility and mortality. The third part is focused on selected domograpic and economics links. The last part examines economic development of the region on the basis of economic and demographic model and the problem of high population growth is viewed from the broader perspective of development policies. Powered by TCPDF (www.tcpdf.org)
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Bank efficiency and its relation to market competition : European perspective
Malá, Barbora ; Geršl, Adam (advisor) ; Seifert, Jan (referee)
Accelerated capital market globalization has led to further deepening of banking sector integration. Wide consolidation of European banking markets resulted in increased competition, however there are still efficiency differences within the global banking sector. Although economic theory postulates that increased competition in financial markets should lead to lower cost and enhanced efficiency, recent studies indicate that the relationship is more complex and not inevitably straightforward. As both banking competition and efficiency is of high relevance for economic development, it is crucial to determine the impact of recent structural changes on the competitive environment and banks' performance. In the theoretical part, we consider different methodological issues in measuring competition and efficiency. Within the empirical section, we employ the SFA to estimate efficiency scores for the selected EU credit institutions and derive corresponding measure of competition based on Panzar-Rosse methodology. By further research, we elaborate on the link between competition and efficiency.
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Perception of newsworthiness values amongfemale journalists and female public relations officers
Záveská, Dominika ; Vochocová, Lenka (advisor) ; Hejlová, Denisa (referee)
Diploma thesis 'The Perception of News Values among Female Journalists and Female Public Relations Workers' is concerned with the relationship between gender and news values. It compiles theoretical basis for the analysis. Using qualitative and quantitative methods aims to examine the perception of news values and the process of news selection among female journalists and public relations workers. It reveals, whether there are some differences between these two groups, what kind of differences it is, and what the reasons that underlie them are. Some researchers assume that there are differences in the personal value system of these women - female news workers are considered to have a more masculine perspective and qualities tied mostly with men (maybe as a result of professional socialization, or as personal characteristics). The first part of research contains of a questionnaire survey, which examines some demographic and professional characteristics, as well as the evaluation of news values and topics. The quantitative analysis of its results indicates some mild differences in characteristics and in the evaluation as well. Some differences could be understood as approval to the above mentioned assumption. Other could be linked to different nature of both professions. Another finding is that...
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The present state and perspectives of motor – powered vehicle taxation in the EU
Hájek, Petr ; Láchová, Lenka (advisor) ; Teklý, Lukáš (referee)
This Bachelor's thesis deals with taxation mechanism of motor -- powered vehicles in the EU. In the first part, I focus on taxation procedures and techniques which were applied within the EU in the past. In the next part I introduce actual situation about motor -- powered vehicles taxation in particular EU member states. Problems with an assessment of a road tax are mentioned as well. The following part of the thesis deals with controversy linked to CO2 taxation. In the last part I try to outline possible future ways of motor -- powered vehicles taxation.
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The Case of Memetics
Knedla, Dalibor ; Balon, Jan (advisor) ; Horák, Vít (referee)
This bachelor thesis focuses on the controversial topic of memetics. Memetics is rather new science which links sociology, biology and psychology together. The central aim of memetics is to explain the cultural transfer, using the Darwinian concepts of evolution. The thesis is divided into three chapters. Each chapter deals with the different perspective of the memetic theory. The first chapter describes the theory itself and foundations of the theory, the second chapter describes problematic issues within the theory and finally, the third part describes the status of memetics on the scientific field. Keywords Memetics, meme, genetics, gene, Darwin, universal darwinism, Dawkins, culture, evolution
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Aplication of Balanced Scorecard
Fixová, Markéta ; Neumaierová, Inka (advisor) ; Pánková, Jitka (referee)
This thesis that deals with the issue of "Application of the Balanced Scorecard method" focuses on establishing a strategy of the K company that makes its business in the field of transport and logistics. For the purposes of this study a method of Balanced Scorecard is used to express the strategic goals. Linking of these is shown in a strategy map. Theoretical part evaluates importance and reasons for chosing the Balanced Scorecard technique. Analysis of current situation finished with the SWOT analysis follows in the next section. Strategic goals are to be stated in four perspectives in the very last section of this thesis. These goals are connected into a strategy map. Finally, the importance of the feedback is being evaluated.
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Perspectives of Transatlantic Trade and Investment Partnership: benefits and potential risks
Bednář, Milan ; Ševčíková, Michaela (advisor) ; Zamrazilová, Eva (referee)
It is possible that the economic condition of Europe after the global financial crisis of 2008-2009 prompted idea of trade liberalization. This diploma thesis deals with the Transatlantic Trade and Investment Partnership (TTIP), a proposed free trade agreement between the European Union and the United States of America. Main goal of the thesis is to provide economic evaluation of the deal, and to assess the claim that TTIP would be beneficial for the European Union member states. Main used method is a theoretical analysis supplemented by regression analysis. The theoretical part is focused on basic economic principles of international trade and related concepts. Main tools used to assess this agreement are described in more detail as well. The analytical part deals with economic linkages between the two regions, with emphasis on the development and current status of non-tariff barriers to trade. The thesis also contains a summary of potential benefits and risks. Finally, a potential impact of TTIP on the Czech Republic and the issue of Brexit is presented. The European Union and the United States of America are linked by strong economic ties. However, trade barriers between those two entities still exist and hamper international trade. The analysis indicates that if the contract was to be impactful and significant, it must focus on a substantial reduction of bilateral non-tariff barriers to trade. This implies that TTIP could interfere with sectoral regulations. In addition, it is not certain that achieved revenues would be automatically higher than costs given the number of perceived risks. Panel data gravity models are used to quantify the potential impact of trade liberalization on export of goods of the EU28 countries to the USA. Significant elimination of trade barriers could increase EU exports to the USA by more than 20%.
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