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Analysis of the causes of driver error negotiations leading to the emergence of an accident
ŠORTNER, Milan
This thesis is the current stat of research on Czech roads.The main task was to find the major cause of errors in the drivers` conduct of operations. The analysis is focused on the impact of 4 categories: environmental impact, the impact of the car, the influence of work on human behavior and influence the very man to his work activities were the cause further specified. In my research is also included a questionnaire, whose job is to summarize the views of drivers, both men and women of the current situation. The analysis of individual factors were designed as field measurements, with emphasis placed on selected offenses against the rules. This was particularly aimed at measuring the impact of work performed by humans in these respects: respect the maximum speed limit, failing to stop at places where it's due to traffic signs, and use of safety belts by the driver of the vehicle.The influence of environment was tested, as well as the suitability of sites dealing with traffic, especially pedestrian crossings. The influence of people itself is then characterized in the next section. The analytical part has the task to summarize and compare data obtained from measurements, which are listed in the Experimental section. The conclusion is a list of recommendations for individual areas, which should bring improvements to the current situation.
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Market segmentation of plastic surgery in the Czech Republic
Maříková, Pavla ; Koudelka, Jan (advisor) ; Vávra, Oldřich (referee)
Main objective of my thesis is to recommend a marketing orientation for clinics through an understanding of why men and women undergo plastic surgery and what is their reason to start considering it. Because women use plastic surgery more than men, the study is mainly focused on them. Another target is to compare competing invasive and non-invasive cosmetic treatments. The research part is consisting of a quantitative research. Quantitative research is based on online questionnaire and distributes plastic surgery market, with potential candidates and clients who have already undergone some treatment to the individual segments. Individual interesting reliances between them are pointed out with cross-analyzing by Excel program. For segmentation process was used IBM SPSS Statistics program. Outcome of this thesis discovers five segments and subsequent recommendations for marketing orientation for selected segments.
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Marketing mix of product line
Záhoříková, Zuzana ; Vávra, Oldřich (advisor) ; Koudelka, Jan (referee)
The dissertation is concerned with the analysis of the marketing mix of the czech cosmetic company Dermacol, in the concrete its products of firming care Enja Body Control Program. The objective is to review present application of marketing instruments and confront it with the opinion of consumers (design of product, comparison of czech anf foreign brands, price level, effectiveness of distribution and comunication etc.).
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Taxation of income from employment and emoluments
Kobrle, Petr ; Karfíková, Marie (advisor) ; Karfíková, Marie (referee)
Income taxation from employment and function benefits The diploma thesis concerns with the legal form of income taxation from employment and function benefits. The introductory part of the thesis lines out the tax system in the Czech Republic and it puts the natural person income tax from employment and function benefits in its frame. This part is also intended to explain individual tax construction elements and other important tax terms. In the major part of the thesis, the author follows the Income Tax Act's scheme in substantial features: he deals with the "employment" and "function benefits" terms from the point of view of the valid rule of law and the constant practice of the courts. After the terms definition, the author displays the employee taxation current legal form. In detail, he works out two issues, i.e. the exemption from the object of the tax and tax exemption, and gives examples from the application practice represented by adjudications and opinions of The Ministry of Finance of the Czech Republic. He deals with the income tax from employment and function benefits specific base construction, that was put into practice in the Czech Republic on 1.1.2008, and with the linear tax rate introduced on the same date in the frame of a fiscal reform. Nontaxable parts of the tax base, tax abatement and...
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Meeting needs a higher level in patients with injury at acute care beds
ROUBÍČKOVÁ, Radka
Human need is a manifestation of a certain deficiency the removal of which is desirable. An injury disrupts the usual way of a person´s life, changing daily routines and reducing regular activities. A nurse working in the department where patients with injuries are hospitalized should have sufficient knowledge on the subject, must show patients her understanding and a personal interest in them as individuals. The first objective of study was to determine whether patients with injuries in acute care beds are met higher needs. The second objective was to compare the satisfaction of higher level needs in hospitalized patients with injuries in acute care beds by age and sex. The third objective was to determine the knowledge of nurses of higher human needs, and whether nurses are concerned about meeting needs in patients hospitalized with injuries. The survey was carried out quantitatively using the questionnaire method of data collection. Questionnaires were distributed to 55 nurses working in surgical departments of České Budějovice Hospital, plc, and Tábor Hospital, plc, and to 60 patients hospitalized with injuries in surgical departments of the same hospitals. The results of the quantitative research were evaluated using graphs. In accordance with the study objectives, the following hypotheses were stated: Hypothesis 1 Patients hospitalized with injuries in acute care beds show a need for meeting higher level needs. This hypothesis has been confirmed. Hypothesis 2 Nurses are concerned about meeting higher level needs of patients hospitalized with injuries in acute care beds. The hypothesis has been confirmed. Hypothesis 3 Women hospitalized with injuries in acute care beds have a greater need for meeting higher level needs than men. This hypothesis has been confirmed. Hypothesis 4 Elderly patients have a greater need for meeting higher level needs than younger patients. This hypothesis has been refuted. The findings obtained by the research could be used as information for the middle management of the hospitals departments where the research took place and the creation of educational material for nurses working there because it is important to learn more about the needs of patients in order to facilitate and improve meeting their needs.
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The Differences in Motoric Activities Between Male and Female - Students SBU.
MARTINEK, Lukáš
My graduation theses focuses on the difference between sport activities of men and women , students of South Bohemia University in České Budějovice. The object in view are students of South Bohemia University that study bachelor, and engineer programme. The theoretical part is bended on definition of the term sport activity and it´s main division. Then I tried to think of consequences of a lack of sport activity and also it´s affect on sexual relation. In the empirical part I present my results of quantity and quality of sport activities and evaluation of well-being, health and sex amenity associated with sport activity. The aim of my graduation theses is to compare preferences of sport activities of men and women. This essay should be used to teach students the importace of sport activity on the whole biomentalsocial part of health.
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The effects of zinc ions on breast tissue cancerogenesis
Kratochvílová, Monika ; Stiborová, Marie (referee)
The concept of breast cancer describes a wide range of serious diseases. It is one of the most common cancer diseases among women worldwide. The most difficult and problematic subtype is the triple negative breast cancer. This subtype is characteristic by the loss of expression of hormon receptors and HER-2, which makes it unresponsive to available targeted therapy. The breast cancer, as well as other malignancies, has a relationship withzinc ions. Zinc is an essencial element and it is involved in many of important cellular processes and thus it is able to directlyor indirectly affect the cancerogenesis. Increased levels of zinc ions in malignant breast cancer tissue compared to healthy tissue were well described. However, zinc has documented anticancer properties. The aim of this study was to determine if excessive suplementation with zinc ions has an effect on breast cancer development in vivo. The cell line 4T1 was chosen as a model of the triple negative subtype in mus musculus. The mouse strain BALB/c was used as an animal model. A total dose of zinc sulphate per one gram of mouse weight used in the experiment was 0.15 mg. We determined not only the growth of primary tumour, but also an expression levels of selected genes and antioxidant capacity of the whole organism. The volume of primary...
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Business Plan
Novotná, Ivana ; Ing. Vojtěch Pánik. MBA (referee) ; Němeček, Petr (advisor)
Presented Master’s thesis deals with a proposal of business plan about floatation specialized fitness studio for women. The proposal follows the analysis of the present state in this line of business and the aim is to find out if the proposed studio will be profitable.
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