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Work environment analysis
Jančová, Jana ; Khelerová, Vladimíra (advisor) ; Odehnalová, Jitka (referee)
Due to economic crisis a lot of companies are facing financial difficulties and therefore they are saving costs in almost all areas. A large number of them first reduce investments into education, corporate benefits and overall costs of human resources department. At the same time these companies do not realize that their employees represent the most valuable asset, thus they represent the possibility of finding solutions of how to get out of the crisis. With regard to recency and marginalization of that topic in my thesis I deal with work environment issues that directly affect job satisfaction and ultimately productivity and efficiency of employees. In the technical part I grapple with work environment issues, working groups, management styles, communication, motivation and stimulation. In the practical part I have analysed the work environment of the company CMC Graduate School of Business o.p.s. in which I have applied achieved knowledge based on which I have proposed such measures and improvements toward the organization that will lead to increased willingness to work and hence to reduce the staff fluctuation.
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Preschool children and theatre performance
HLAVSOVÁ, Tereza
This bachelor's thesis examines the preschool children and theatre performance. The aim of this work is discover whether children benefit more from a theatre performance they themselves playact in, or from one which they watch. The thesis also focuses on behaviour and dressing of children in theatre premises. The theoretical section of the work focuses on definition of the term 'drama' and it's various parts. Further, it examines emergence and history of drama and dramatic guilds. In this section, drama is subdivided into two parts: acted theatre and puppet theatre. The practical section uses observational and conversational research methods to investigate reactions and behaviour of children during a performance, which they either take part in or watch. It further focuses on child behaviour in the premises of kindergarten and theatre, where the performance takes place.
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Event marketing as a marketing communication tool and its use in B2B practice
Bártová, Tereza ; Zamazalová, Marcela (advisor) ; Stříteský, Václav (referee)
This diploma thesis addresses one of the modern marketing communication tools -- event marketing whose importance is steeply growing in these days not only abroad but also in the Czech Republic. The objective of this work is to analyze certain problems associated with event marketing involvement in the marketing communication mix of a company occurring in the business-to-business sector. The first part of the work is devoted to the theoretical introduction to different issues around event marketing. However, its main content is created by a view of the situation of the particular company -- MECAS ESI s.r.o. In this part I put emphasis on three event types, using them to carry out a deeper analysis with the aim to reveal their essential problems and to propose certain recommendations to the future. Regarding the applied methods, I use especially structured interviews with particular members of the company, further I gain some information also from a questionnaire survey carried out among event attendees and finally I complete these results with my own knowledge and experience from the company's environment. In the end I come to the conclusion that most of the problems are caused by the insufficient level of cooperation between the sales and marketing department.
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The play as the implement of knowledge and development of the pre-school child
PALEČKOVÁ, Jiřina
In my bachelor´s work I am concerned with play activity and it´s development, characteristics, fundamental and meaning in preschool education. I am concerned with various selection of playing and with creation of optimal conditions for the playing. One of the most important part of playing are various toys and other play equipment. I observe child´s playing from two points of view. First as the child´s evaluation activity which means what the playing brings and how the activity develops the child´s personality. At the same time I deal with possibilities that the playing provides to the teacher to learn more about the child and to be able to understand the child better. I am interested in the meaning of the term free playing or playing as an investment of love or how it is possible to use playing in educational diagnostics and therapy. The theoretical knowledge is followed by the practical part which involves result analysis of the study of children´s playing. Using observation I compare how children play in a heterogenous group and group of children at different ages. It means what sort of toys they use most often and if they are able to cope with rules and respect each other and what way they use to solve conflict situations while enjoying group playing. I note if they play apart or if they have need to play with the others, to comunicate with them, to win recognition or if they are passive during playing and submit to the ideas of the others and let the others have the upper hand. Another research, in form of questionnaire for the teachers and parents, finds out how children play at home in their free time and how not only teachers but parents themselves view such playing and if they realize its naturalism and usefulness and its therapeutic signification.
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The Biofeedback Technique and its Usage in Health Education for Men from 20 to 35 Years of Age
BREJLOVÁ, Jana
This bachelor's thesis deals with the Biofeedback Technique and its relationship to health education with a focus on men aged 20 {--} 35 years, who are daily exposed to stress, noise, excessive demands and generally by an unhealthy lifestyle, which in its consequences affects their physical, mental, social and also spiritual health. The aim of this thesis is to classify the devices which use the technique of biofeedback and give a comprehensive overview of the possibilities of their usage in relation to health and overall well-being of man. The research part brings piece of knowledge about low awareness of a group of men aged 20 {--} 35 years about the issue of biofeedback. The laboratory measurement made by Biofeedback 2000 x-pert device showed a positive effect of feedback on physiological function of human body, in particular to reduce the resting respiratory rate measured by the chosen persons. The research section also points to a larger influence of the auditory feedback on the process of breathing in comparison with the visual feedback. Finally, this work tries to emphasize the fact that the importance of biofeedback technique has an upward trend in diagnosis, therapy and training, and that this technique has its place on the field of prevention.
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Business culture as a factor of business success
MARKOVÁ, Vladimíra
Business culture is represented by ordinary staff, their relationship to each other and their relationship to their bosses and it is also represented by the amount of company{\crq}s goals they identify themselves with. This thesis aims to analyze the business culture of a particular company and to make suggestions to improve the existing state-of-the-art. The partial aim of the thesis is to compare the level of business culture of a chosen company with another competing company{\crq}s level of business culture and to define the key domains that enable us to implement higher level of business culture in the company more effectively. The company to get analyzed is a building company that specializes in power industry devices building-up. The deep staff and business culture survey that took place among the staff and was evaluated afterwards was the basis of information for making matter-of-fact conclusions which was the final objective of the thesis.
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The Biofeedback Techniques and its Usage at Women between the Age of 25 - 35
SOUČKOVÁ, Petra
The aim of this bachelor thesis is to inform about the possibilities and the use of biofeedback techniques and to classify its measuring instruments. This definition draws particular attention to practical use in everyday life and the final part of this thesis I deal with this issue both in relation to Health education. By questionnaire on a sample of 100 females were shown little awareness of biofeedback technique in women aged 20-35 years. It has also been shown to influence feedback on resting respiratory rate of ten probands measured high-quality device of Schuhfried Biofeedback x-pert 2000, was particularly significant difference in auditory feedback. Comparing the measurement results of the research sample of women with men aged 20 - 35 years, men have achieved better results.
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Efficient communication and employee development in selected organization
LEDECKÝ, Milan
The objective of my graduation work was to do the analysis and propose measures which would contribute to the developement of both, inward and outward communication and personal development of employees in the observed allowance organization. I based my work on the study of special literature, on the evaluation of controlled interviews with employees and on my own observation. The improvement of communication will bring a higher quality of particular activities and performance, an increase in a work motivation and an employee solidarity to the company
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Canisterapie in Preschool Setting
HOŘEJŠÍ, Zuzana
The school leaving thesis is elaborated in order to make a connection of canistherapy with the environment of kindergartens. The thesis is devided into two main parts. The theoretical part concerns the development of an individual and the problems of canistherapy and its methods. The practical part reveals a possible connection of canistherapy effects and the environemnt of kindergartens. The aim of the practical part is to find out how the teachers are informed about this term.
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An Introduction to Teambuilding
LANG, Jakub
In the first part of my bachelor thesis I address the differences between a group and a team and the principles of teambuilding. This part consists mostly of team theories, defines the individual evolution stages, functions, different teambuilding approaches, aspects of team functioning and management and teamwork efficiency factors. The second parts main concern is the actual teambuilding realisation and defining activities suitable for teambuilding led by a team leader, likely for realisation with the use of an extern firm. Activities arranged by extern realisators are divided according to the type and specialisation of given programs. The conclusion of my thesis outlines various situations, for which teambuilding is not suitable.
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