National Repository of Grey Literature 270 records found  beginprevious21 - 30nextend  jump to record: Search took 0.01 seconds. 
Marketing Strategy Plan of the Firm Petr Heyduk
Heyduk, Petr ; RNDr. Michal Beránek, Ph.D., MBA (referee) ; Novák, Petr (advisor)
This thesis deals with communication mix of company Petr Heyduk. Thesis is created in parallel with practice. There are suggested parts of company marketing strategy with emphasis to communication mix. Market analysis is made primarily by questionnaires, analysis of price sensitivity and analysis of the target segment of the addressed people on the internet.
Smart City Brno - Researches
Witassek, Pavel ; Kula, Michal (referee) ; Nosko, Svetozár (advisor)
The goal of this thesis is to create the solution for the City of Brno, which will enable the collection of ideas and information about individual areas from the inhabitants of the city. The provided implementation is composed from two parts, the first one is the server with the API interface and the second one is the web application with the map. The mental map is used for the records of the opinions of the inhabitants of the City of Brno, where the responders mark the points. The City of Brno gets the feedback from its citizens and more important, the city gets the possibility to define its own survey and the city does not have to use costly solutions, which would anyway have to be adopted to the city needs.
Diagnostics of ceiling structures - possibilities of using GPR
Resl, Jaroslav ; Heřmánková, Věra (referee) ; Anton, Ondřej (advisor)
The thesis is focused on the overview of the diagnostic methods for engineering surveys. The distribution of ceiling structures according to various parameters is described. The theoretical part then provides an analysis of diagnostic methods for the ceiling structures in more detail. It includes a description of the operating principles of GPR. The practical part explains the construction and technical survey of ceiling structures using ground penetrating radar as well as measuring on a physical model. Practical measurement is focused on the use and limitations of the radar.
Energy sources and consumption
Majer, Jan ; Kuba, Pavel (referee) ; Bobák, Petr (advisor)
The thesis describes basic methods of producing energy and presents the basic division and characterize sources of energy. It compares and describes the production of energy in the Czech Republic and the United States of America. The thesis explains, where and how is this energy consumed and presents energy production and consumption in the Czech republic and in the United States of Amerika and provides a comparison of the two countries. Indicates the percentage of consumption in various sectors in these countries and the distribution of energy consumed by resource used. The thesis is also focused on the comparison of household consumption in the Czech Republic and the United States of America. It specifies the average household consumption of Prague and New York and investigates the causes of the difference in average household consumption of both countries.
Proposal of Company`s IS Modernization from the Perspective of Marketing Communication
Rybář, Jan ; Luhan, Jan (referee) ; Novák, Petr (advisor)
The barchelor thesis deals with proposals of solutions for private company doing business in providing service for office equipment. These proposals focus on copany‘s new communication strategy with custommers via the internet. Barchelor thesis also includes analysis of current situation through a survey amog custommers. The output of this work is a set of concrete proposals for solving the problem, including a new website.
Support and Development of Human Resources throught EU Fund
Buchtová, Hana ; Keller, Radek (referee) ; Heralecký, Tomáš (advisor)
In the process of writing my diploma work I am going to focus on human resources in the company and I am going to put forward any proposals to their development and support. The main object of my work is to be granted subsidies from the European Union funds by means of accurately proposed operational programme.
Evaluation of a historically valuable reinforced concrete structure
Uchytilová, Jitka ; Láník, Jaromír (referee) ; Cikrle, Petr (advisor)
In the theoretical chapters of the bachelor thesis is summary of the historical development of reinforced concrete construction, including individual components of concrete. Furthermore, the issue of the evaluation of historically valuable structures and used diagnostic methods is processed. In the practical chapter there is a diagnostic survey of the selected historical structure including the conceptual design of rescue.
Creation of Logistic Concept in the Selected Company
Němec, Pavel ; Basel, Martin (referee) ; Jurová, Marie (advisor)
The master’s thesis is focused on the issue of logistic concept in the company BKR ČR, s. r. o. It provides a theoretical background for the topic and observes the current situation in the company. Proposed measures are based on the critical analysis in order to increase efficiency and effectiveness of company logistics and customer satisfaction.
Inspection and preliminary assessment of reinforced concrete bridge
Drbohlav, Martin ; Kocáb, Dalibor (referee) ; Cikrle, Petr (advisor)
Policies preliminary survey reinforced concrete bridge. The theoretical section contains review of standards ČSN 73 6221. In a practical section there is made an examination of a bridge object over a river Litava ( Cézava). Classification with recommended bridge repairs is carried out based on the detected defects.
Improvement of Customer Satisfaction in Connex Morava, j.s.c.
Hradílková, Hana ; Polednová, Radmila (referee) ; Chalupský, Vladimír (advisor)
In my Bachelor´s thesis I am focusing on the satisfaction of customers. First I am working at the theoretical level based on the literature survey. Afterwards it is analyzed in the Connex Morava, a.s. The analytical part consists of the description of marketing strategies asserted in this venture and the customers satisfaction survey. From the point of these materials, there are also processed firm recommendations how to increase the costumers satisfaction of this company.

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