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Problems of the Banking Fees
BRZÁK, Tomáš
My thesis concentrates on the problems of the banking fees of banks in Czech Republic and Germany. It aims to examine the bank fees from the bank customers{\crq} point of view, and witch regard to the importance of the bank{\crq}s profit formation by analyzing and comparing bank politics in the Czech Republic and Germany. This thesis consists of two parts: theoretical and practical one. The theoretical part focuses on analyzing different types of bank schemes, their advantages and disadvantages and various types of banks existing in the market, and also on the scope of integral rate license. Last but not least, it deals with the analysis of the new Basel II which supports the stability of the financial system and competitive environment. The theoretical part also informs about the structure of the bank system in Germany and the competence of various bank institutions. The practical part similarly concentrates on analyzing the level of costs and commissions in relation to pecuniary gain of banks in Czech Republic and Germany. It also compares the banks on the basis of various indicators, such as for example the total assets, capital assets, number of business opportunities and net profit. Besides, it contains the level and progression of various fees of specific services over the last years, the pricing of bank deals and also all sorts of surveys like the most ridiculous fee, the bank with the best provided service and the bank with the best arranged scale of charges. Apart from that, it looks into the consumers{\crq} awareness about tariff changes in Czech Republic as well as Germany and it also focuses on the rules of conduct that the banks agreed on in order to improve the quality of the services for their customers.
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Analysis of the development of derivatives in selected banks in the period 2006-2009
Štická, Andrea ; Dvořák, Petr (advisor)
Purpose of this bachelor thesis is to study development of derivatives in the period 2006-2009 in certain banks present in the Czech Republic (Česká spořitelna, Československá obchodní banka and Komerční banka). The aim of this thesis is to evaluate whether this development was similar in the chosen banks or whether we can find considerable differences. In the first part, basic theoretical information on derivatives is given which is followed by an analysis of development of derivatives in the chosen banks. This analysis then serves as basis for comparison between the banks.
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The Banking System in Vietnam after 1990
Le, Minh Xuan ; Schlossberger, Otakar (advisor)
This thesis focuses on the banking system in Vietnam. It is divided into three chapters. The first chapter includes the basic characteristics of Vietnam and its recent steps towards the modern market economy. The second chapter deals with the banking system. It first looks at the history of Vietnamese banking, and then describes the modern central bank. This part is devoted to commercial banks and other financial institutions as well. The last part summarises the trends up to now and discusses possible future developments.
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CSR and its utilization in Czech firms
Koubková, Karolína ; Hadrabová, Alena (advisor) ; Remtová, Květa (referee)
The topic of this diploma thesis is Corporate Social Responsibility (CSR), with prominent attention paid to the environmental aspect. One of the main targets of this thesis is to analyze the attitude of companies to the CSR and to answer the key question -- why do firms deal with CSR and how can it influence their business. The theoretical part of the thesis describes the meaning of the CSR concept and it also contains an analysis of its individual benefits. The standards related to CSR are also discussed, with the inclusion of ISO 26000. The practical part shows examples of the attitude and approach of some selected companies towards socially responsible behaviour. Firstly, their activities in the environmental area are presented and an interpretation of how these companies perceive benefits of the CSR concept follows. Another target of this thesis is to evaluate if the CSR concept should be normalized. That is why it was important to include a part showing the opinion of some companies about the CSR norms. The final part includes all findings reached while writing this diploma thesis and an answer to the key question -- why companies make use of the CSR -- is provided.
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The Marketing Strategy of Specific Product
Fasselová, Iva ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
This Master Thesis describes marketing strategy of G2 Student Account that was adopted by Komerční banka, a.s. in 2007. Despite a strong competition , within a year after its launch the bank became a market leader in student accounts segment. Objectives of this work are to introduce theoretical approaches to marketing strategy creation, to depict activities connected to launching a particular marketing strategy and last but not least, to evaluate its results and propose possible corrections.
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Competition policy of EU in the field of state aid
Štěpánková, Veronika ; Němcová, Ingeborg (advisor) ; Karpová, Eva (referee)
This thesis deals with competition policy in the field of state aid. The objective is to outline how the system of granting the state aid works and how the regulations are anchored in the legislation of EU. On the other hand the thesis wants to offer different points of view on the policy. The second half of the paper focuses on the Czech banking sector -- it studies the environment of late 90s and compares the positions of big bank before their privatization. The case of Komerční banka has been chosen to analyze the specific impacts of granted state aid.
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Marketing strategy of a particular company
Fasselová, Iva ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
Tato práce se zabývá marketingovou strategií Komerční banky,a.s., jedné z nejdůležitějších bankovních institucí u nás. Cílem práce je představit organizaci, fungování a činnosti jednotlivých oddělení marketingu Komerční banky a na základě těchto informací podat představu právě o její celkové marketingové strategii. Pro vytvoření lepší představy dodávám vizuály propagačních a jiných materiálů, které lze nalézt nejen v příloze.
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Vymezení a úprava informační povinnosti v rámci českého bankovního systému
Valeš, Tomáš ; Bakulová, Stanislava (advisor)
Práce poměrně detailně zkoumá několik rovin informační povinnosti v českém bankovním systému. Konkrétně se zaměřuje na informační povinnost České národní banky a povinnosti komerční banky vůči těmto čtyřem subjektům: České národní bance, Ministerstvu financí, veřejnosti a ostatním bankám. Každé z těchto oblastí se věnuje jedna kapitola. Hlavním zdrojem bakalářské práce jsou zákonné a podzákonné normy, které se vztahují k jednotlivým úrovním informační povinnosti. Každá kapitola je členěna do podkapitol, které odpovídají zmíněným právním normám.
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