|
Comparison of sponsorship activities of Radio Impuls and RockZone 105,9
Kelblová, Kateřina ; Postler, Milan (advisor) ; Štíhelová, Kristýna (referee)
This thesis examines how sponsorship is used by media and especially by radios. A definition of sponsorsip is given and most important kinds of this commercial communication tool are desribed. The thesis also covers the impact of sponsorsip on bookeeping of a firm, methods of measuring the efficiency of sponsorship and its specifics in the field of media. Sponsorship activities of the biggest Czech private radio are compared with those of a local private radio. The most significant differences are analysed.
|
|
Barbers and surgeons of Prague in early modern times
Laňová, Alžběta ; Ebelová, Ivana (advisor) ; Brátková, Zlata (referee)
This bachelor's thesis, entitled Barbers and surgeons of Prague in early modern times pursues medical and health professions of Prague in early modern times. It's focused on the end of the seventies of 15 th. century till the enf of 17 th. century. It deals with the main development of these professions and with the separation of barbers and surgeons. One chapter is about bathhouses in this time because it is a workplace of these professions. There also chapters including sources and literature, which were used for this bachelor's thesis. In one chapter is summed up development of the organization of guilds. Next part is dedicated to bathhouses and contain main information about their form at that time. Basics of this bachelor's thesis are chapter including single professions, which were chosen for this thesis. They are focused on the beginnings, development and final form of these medical and health professions. Except of the main profession are mentioned another professions of this kind, which are joined with barbers and surgeons. In the end of this thesis is summary of the whole work and supplements. Aim of this bachelor's thesis is give information about medical and health proffesions, their progress, common beginnings and final separation.
|
|
The Litomysl period of Alois Jirasek in the context of private correspondence with Marie Podhajska
SOCHOROVÁ, Magdaléna
B. A. paper discusses private correspondence of Alois Jirasek with his wife Marie Podhajska; this correspondence as a kind of narrative source is compared with his memories for the period of the year 1878 up to 1894. It also analyses a development of the relationship between Jirasek and his wife whether it affected the writer´s work. Those findings come from the specific sample of mutual correspondence. The paper focuses on the period from the beginning of their relationship till the turn of the 80s and the 90s. The paper also compares two types of narrative sources from the viewpoint of literary history.
|
|
The competition in the area of money mediums
Lad, Richard ; Havel, Jan (advisor) ; Kadeřábková, Klára (referee)
The object of interest of this work is application of the competition on the area of money. Money mediums competed with each other through various characteristics in the history which changed in the dependence on market circumstances, on concrete shapes of money or on interventions of executive. The aim of the work is to show individual forms and kinds of the competition among money and present them with some concrete historical examples. There were some periods of evolution of money where belonged precious comodities gold and silver which were transformed to other forms of coins. The other point was the emergence of money substitutes, particularly of banknotes and deposit certificates which began to differ with reserve cover. The economist von Hayek offers fiduciary banknotes which would be produced by privat banking against a goverment monopol of money where money compete with quite other ways. The final phase offers the situation of by goverment controlled money of today. The sight at the development of the competition among money mediums is realized by helping of the methodology of the austrian school.
|
|
Mapping the Individual Musical Experience in Post-Apartheid South Africa: A Bio-Ethnography of Township Dweller Lesiba Samuel Kadiaka
Zdrálek, Vít ; Matoušek, Vlastislav (advisor) ; Lucia, Christine Elizabeth (referee) ; Horáková, Hana (referee)
The dissertation is a biographical ethnography of an individual, ordinary musician and Mamelodi township dweller, Lesiba Samuel Kadiaka (*1962) in South Africa. It is based largely on fieldwork totalling more than 12 months conducted in five periods over six years between 2006 and 2011. It examines the possibilities of studying an average (rather than 'leading') musician ethnographically and their implications and consequences for wider ethnomusicological and South African music research. It makes a practical contribution to the wider debate about the relationship between individual, social, and cultural structures, and breaks new ground in its focus on the previously little known music and practices of Mr. Kadiaka's church, the Zion Christian Church. The research consisted mainly of ethnographic observations of various kinds of musical activities in which Mr. L. S. Kadiaka was involved in as a solo musician (songwriter and song singer) and as a member of the ZCC, on the one hand, and of deep interviews over the time span of six years, on the other. It consists of a biographical part dealing with his narratives about childhood in rural Ga-Mphahlele and his later life in Mamelodi township. Iconographic historical sources of a private nature are use too. The second part describes in three large...
|
|
Sexual education for children in older school age with Autism Spectrum Disorder
BLAŽKOVÁ, Renata
Sexuality and sexual needs are very important part of life of every human. There is necessary to treat every sensitive aspects of sexual disposition for suitable development of these needs the best way is sex education in the correct form. For many parents, there is a big problem to explain this topic to their children at the right time, by the correct form and appropriately at all. This problem is so much complicated for parents of children with Autism spectrum disorder. Their children have a specific disability which make them impossible to analyse common life situation correctly, make them impossible to reveal the complex of human relationships and they can´t became a part of it. Discussing all of these facts, parents of these children comes into the desperate situation in puberty period and they don´t know what they should do. The thesis Sex education of children with Autism spectrum disorder in the older school age choose like a target group the children with this diagnosis in puberty period and it tries to analyse children´s problems (even their parent´s problems) in this develomental period. The aim of the thesis is finding out the problems of these children in the sexual area and finding out about awareness of their parents in this area. Another aim is comparing sex education in the family and sex education in the educational institution. The theoretical part summarizes knowledge of actual literature about this topic. In the first chapter, the thesis dedicates the older school age topic develomental specifics for children in this period especially. The second chapter dedicates knowledge about Autism spectrum disorder definition of problem area of these individuals, dividing of different kinds of this disability, its etiology and basic educational systems. The last chapter deal with the topic of sexuality and its brief development; it pursue also sex education and its specifics in the work with individuals with Autism spectrum disorder in the puberty period. The empirical part is based on research leading by semi-structured interview which are based on qualitative approach. The outline of these interview is 7 range of topics: Puberty; Private x public; Problem behaviour; Masturbation, pollutions, menstruation; Relationships; Sex educatoin in the school; Awareness. I drow up the questionnaire and made interviews with seven parents of children with Autism spectrum disorder in the older school age. Children of two respondents have diagnosis Asperger´s Syndrom, the rest of the children have autism with mental retardation in combination. In the chapter Results, I interpret acquired information which are compared between the children with intelect in variation of normal and with children with mental retardation. Chapter Discussion I summarize and compare knowledge.
|
|
Proceedings of multidisciplinary conference LASER56
Růžička, Bohdan
Conference LASER56 is a multidisciplinary and intersectoral event where different kind of specialist can meet each other. They come from various environments (private company, university, public research organization etc.). Their common denominators are laser, optics and its applications.\n\n
|
|
Vývoj hospodářské politiky USA od 80. let 20. století do současnosti
Badžgoňová, Monika ; Tajovský, Ladislav (advisor) ; Váňa, Daniel (referee)
Tato práce mapuje vývoj hospodářské politiky USA od 80. let 20. století do roku 2004. Cílem je zhodnotit jak tzv. konzervativní obrat změnil přístup k hospodářské politice v reakci na stagflační vývoj 70. let a ovlivnil tak další ekonomický a hospodářský vývoj Spojených států a jak následující vlády přistupovaly k principům přijatým na začátku 80. let 20. století v souvislosti s měnícím se hospodářsko-politickým prostředím. Značný důraz je kladen na vývoj měnové politiky a její vliv na ekonomické a hospodářsko-politické výsledky v obdobích působení jednotlivých prezidentů. V neposlední řadě je pozornost věnována příčinám a dopadům vývoje obchodní bilance a běžného účtu platební bilance a možné budoucí hrozbě související s narůstajícím vnitřním a vnějším zadlužením.
|
|
Podnikání a trestná činnost v podnikání
Jelínek, Tomáš Bc. ; Hejda, Jan (advisor) ; Kovář, František (referee)
Práce soustředí informace týkající se trestné činnosti při podnikání. Důraz je kladen především na možnosti trestního postihu v oblasti hospodářské trestné činnosti a vymezení základních pravidel podnikání s cílem snížit a omezit možnosti trestního jednání v podnikání. Vymezeny jsou nejnovější trendy v oblasti objasňování, odhalování a vyšetřování hospodářské trestné činnosti.
|
|
ANIZ 1. generace
Kadlec, Tomáš ; Bič, Josef (advisor) ; Abrhám, Josef (referee)
Práce se soustředí na analýzu ekonomického vývoje ANIZ 1. generace po asijských finančních krizích. Hlavní důraz je kladen na analýzu vývoje makroekonomických veličin, společně s působícími vlivy. Práce je rozdělena do tří částí. První část se soustředí na obecnou charakteristiku celého regionů a náslůedně každé země zvlášť. Drůhá čast popisuje východiska, průběh a překonání finanční krize. Poslední část je částí, kde je provedena analýza makroekonomických indikátorů.
|
guest ::
