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Cultural Centres
Adolfová, Barbora ; PROKOP, Petr (advisor) ; KAŠPAR, David (referee)
This thesis is concentrated on cultural centres built between years 1960 and 1990 in the former socialist Czechoslovakia. Six cultural centres have been chosen and analyzed to conclude the purposes they serve as well as the programs they offer. These chosen cultural centres are run as municipal organisations financed from the town budgets. The six towns where they are located are similar to each other in terms of their history, size and the time when their cultural centres were built. All of these centres share difficulties with the lack of cultural interest of local citizens, bad technical shape of the buildings in question and low budget. The aim of this thesis is to compare the functioning of these six cultural centres and conclude whether being directly funded and influenced by the municipal councils has a positive impact and should serve as a model for cultural centres or should be replaced by a different one. It also focuses on cooperation between the management of cultural centres and municipal officials, cooperation with other local cultural institutions and cultural centres from different towns.

The Importance of the Fundraiser in a Non-profit Organization
STARÁ, Radka
The main theme of the bachelor work is the importance of the fundraiser in a non-profit organization. It defines the term fundraising, its principles, forms and methods, the work of a fundraiser in a non-profit organization.The work characterizes nonprofit organizations, their legal status and field of activity. There are also information about activities, which improve economy and financial situation of these organizations. In the practical part of my work I have analyzed the way of financing a non-profit organization Junak- Czech scout, Centre Pod Kleti Holubov z.s. I am comparing in this part the way of fundraiser work on the local and state platform. The facts here available are drawn from the public web pages of this organization and also from the account keeping documents of its local center. At the conclusion of my work I am assessing the effectiveness of fund raising plan and its strategy and also describing the way of negotiation with donors. I am noticing the need of a fund raising team creation and also rules of fundraising including necessary cooperation between the center of organization and its local branches.

Charity Projects of Organizations Providing Care for Children with Disabilities in South Bohemia
LANDOVÁ, Lenka
The bachelor thesis "Charity Projects of Organisations Providing Care for Children with Health Disability in the Region of South Bohemia" deals with those projects that were founded by non-profit organisations and that provide care for children with health disability in the Region of South Bohemia. The aim of this thesis is to chart the charity projects of above mentioned organisations and to find out what is a proper and effective way to create them and what methods and procedures are used by non-state, non-profit organisations. The first research inquiry refers to a successful implementation of these projects. The result will be not only a realisation what kind of projetcs were created by the above mentioned organisations but also what is important for an organisation itself. Within the bounds of the second research inquiry I find out wheather there is an optimal procedure for the implementation of the charity projects of non-state, non-profit organisations. A qualitative method was used for a research part of this thesis. I used a method of a half-structured interview, a technique of a personal interview. A research group was selected for bringing the research into practice, which includes nine organisations seleceted from non-state, non-profit organisations providing a care for health disabled children in the Region of South Bohemia. It is more difficult for non-state, non-profit organisations it this field to obtain enough finances for providing services and for obtaining necessary aids than for state non-profit organisations because of different ways of fundraising . A non-state, non-profit organisation has several possibilities how to obtain necessary material and non-material sources. There are charity projects that offer means of selfless help; provided they are successful, they help the organisation to obtain necessary sources. It emerged from the research that it was very important for non-state, non-profit organisations to get a multi-source fundraising and supporters of their projects, mainly donors and sponsors, to obtain available care for children with heath disability. On the basis of the research, it is possible to state that non-state, non-profit organisations providing care for children with health disability, implemented many successful projects. The results of this thesis can be used in the way of an informative material for setting a complete view of a solution of the problems of the above mentioned organisations projects.

Rozdílný vývoj depopulace venkovského území české a rakouské části Novohradských hor 1930/1991/2011
Havlová, Renata ; Majerová, Věra (advisor)
Tato diplomová práce se zabývá rozdílnými a shodnými rysy českého a evropského venkova. Jedná se o důležité a aktuální téma. Důvodem jsou významné změny, kterými venkov za poslední léta prošel. Mezi cíle této práce patří prvotně stanovit a sjednotit jednotnou typologii pro český a evropský venkov. Dalším cílem je stanovit zásadní historické peripetie, které se podílely na vývoji jednotlivých venkovských prostředí. Významným cílem práce je vyhodnotit na českém a evropském venkově změny kulturně-sociologické, demografické a geografické, ekonomické a politické aj. Cílem práce je dále vyhodnotit, zda a jakým způsobem probíhá rozvoj a financování venkova. Kdo a jakým způsobem se na rozvoji a financování podílí. Do jaké míry je pro jednotlivé evropské a české venkovské oblasti důležité působení Evropské unie a využívání dotačních titulů. A také do jaké míry venkov změnily. Zda se bude venkov ubírat k evropsky požadované konvergenci, či naopak k divergenci. Z metodologického hlediska je použit kvantitativní výzkum s využitím deduktivní metody. Data jsou čerpána zejména z Českého statistického úřadu, statistického úřadu Evropské unie a z Organizace pro hospodářskou spolupráci a rozvoj. Získané údaje jsou pak převedeny do výsledných tabulek a graficky zaneseny do grafů a map. Pro přehlednost je v závěru práce provedena SWOT analýza. Z hlediska metodologie je venkov chronologicky zarámovat do příslušných teorií regionálního rozvoje a ekonomického vývoje. Vyústěním této práce je podrobná analýza zjištěných rozdílů. Významným cílem je snaha navrhnout určitá opatření pro udržitelný a prosperující venkovský - regionální rozvoj v českém prostředí. Do budoucna by se na venkově měla zlepšit a zvýšit občanská vybavenost, dopravní obslužnost, nabídka investorů a celkově zvýšit pozitivní vztah k venkovu s přidanou hodnotou. Výsledkem by do budoucnu na venkově měla být větší hustota obyvatelstva, vyšší porodnost a vyšší zaměstnanost.

The introduction of quality management system according to ISO 9001
Kunzová, Kateřina ; Štůsek, Jaromír (advisor)
The thesis describes the design process and the documents required to meet the standards associated with the effective implementation of a quality management system according to DIN EN ISO 9001 in organization Zinková slévárna - Ing. Karel Dítě. In the theoretical part of the work I explain the basic concepts and issues relating to the use of literature associated with the ISO 9001 Quality Management System. This section also describes the general process for implementing the standards within an organization. Following on from this, I have used the knowledge gained from the theoretical section within the practical part of the thesis. The practical part of my work includes a description of the selected organization from several perspectives - it is a focus, organizational structure, customer and supplier portfolio. This section also analyses the current state of the organization and includes a proposal to meet the ISO standards. The final section contains the documents necessary for the implementation of ISO 9001 within the organization, so that the quality management system corresponds to the prescribed standards.

Organization development strategy
Andreeva, Alexandra ; Tichá, Ivana (advisor) ; Pavel, Pavel (referee)
The subject of the thesis Organization development strategy is the description of internal resources of company EcoDům and its external environment, analyzing the target market and its development. The work suggests how to optimize the business strategy. The first part deals with the theory of creating strategies with all aspects related to this topic. In the second - practical part is described the current position of the company EcoDům s.r.o., a SWOT analysis based on internal and external analysis and suggested adaption of corporate strategy for better profitability and business performance.

The introduction of quality management system according to ISO 9001
Kunzová, Kateřina ; Štůsek, Jaromír (advisor)
The thesis describes the design process and the documents required to meet the standards associated with the effective implementation of a quality management system according to DIN EN ISO 9001 in organization Zinková slévárna - Ing. Karel Dítě. The theoretical part of the work focuses on the history, where I explain the basic concepts and issues relating to the use of literature associated with the ISO 9001 Quality Management System. This section also describes the general process for implementing the standards within an organization. Following on from this, I have used the knowledge gained from the theoretical section within the practical part of the thesis. The practical part of my work includes a description of the selected organization from several perspectives - it is a focus, organizational structure, customer and supplier portfolio. This section also analyses the current state of the organization and includes a proposal to meet the ISO standards. The final section contains the documents necessary for the implementation of ISO 9001 within the organization, so that the quality management system corresponds to the prescribed standards.

Promotion of selected company
Svatek, Jakub ; Švec, Václav (advisor) ; Lukáš, Lukáš (referee)
This thesis deals with one of the key marketing communication tool of Tesco company, which is a promotional leaflet. The aim is to evaluate how is visual design and user friendliness of leaflet perceived independently and in relation to competing leaflets. The first part defines the theoretical basis of the areas of marketing, marketing communications and marketing research. The following practical part of the thesis contains a two-phase marketing research composed of individual in-depth interviews, which is followed a survey. In conclusion, the research results are summarized. Based on the results proposals are recommended for possible improvements of the current version of leaflet.

Didactic and economic evaluation of the process Young peoples Education in the hunting area on example of the region Liberec
Macounová, Kateřina ; Oliva, Jiří (advisor) ; Hrib, Michal (referee)
This bachelor thesis deals with the education of youth in gamekkping in the Liberec region. The aim was to create a brief research about gamekeepers' education in the Czech Republic. The thesis discusses the evaluation of the range and organization of gamekeepers' education in this region, especially groups of youth in gamekeeping, other campaigns focusing on gamekeeping. There is a part of forest education and ecological and environmental education. In the forms of education, educational aids and studying materials the thesis analyses possibilities of this education, examples of usable educational aids and existing learning literature. The next part of the thesis contains an economic evaluation of this aktivity, a separate chapter is about support and grants from the Liberec region. Finally, there are suggested development measures to increase the quality of education in gamekeeping in the Liberec region.

Selected problems of the homes of the elderly with a focus on non-profit organizations in legal theory and practice
Daníčková, Pavla ; Pikola, Pavel (advisor)
1. characteristics of the legislation of the home of the elderly 2. Financing of the home of the elderly 3. Linking the retirement home and non-profit organizations 4. Forms of mutual cooperation 5. Proposals to improve the cooperation 6. Conlusion 7. Annex 8. Literature